3 bd · 3.0 ba ·
1,497 sqft ·
Built 2024
· Townhouse
· Active
· 66 DOM
Cashflow @ list (25.0% down · 7.5%)
Estimated rent
$2,027/mo
Mortgage (P&I)
−$1,410
Tax + insurance
−$273
HOA
−$38
Vac / Maint / Mgmt
−$426
Net cashflow
$-120/mo
Annual
$-1,436/yr
Cap rate
5.76%
Cash-on-cash
-1.91%
DSCR
0.92
1% rule
0.75%
Cash to close
$75,292
Investor read
This is a 3-bed/3.0-bath townhouse listed at $269k.
At list price, monthly cash flow is $-120 ($-1k/yr) — negative.
To cash-flow at today's rent, offer at most $248k (7.9% below list).
To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $203k (24.6% below list).
It's been on market 66 days — a 6% lower offer ($253k) is reasonable based on typical stale-listing flexibility.
Recommended offer: $203k (24.6% below list) — sets the bar for 1% rule.
Local home prices are declining (-3.0%/yr); year-one equity from $2k of loan paydown is wiped out by about $8k of value loss. Plan a longer hold.
Location reads 69/100 on livability (#459 in FL) — a middle-class / working-renter tenant base. Strengths: cost of living A+, housing A+, crime A-; Watch: schools D-, amenities F, commute F.
Santa Rosa (suburban): math 63% / reading 60% proficiency, ranked #8 of 73 in FL (top 11%) — acceptable for families but not a draw, mixed tenant base, ~2y average lease.
Market conditions: Rents rising fast (+4.5%/yr); 806 active listings in the ZIP; 18 comparable units currently listed for rent nearby; rentals at typical pace (median 15d on market — plan ~3-4 weeks tenant-placement turnaround); solid renter incomes; 1,983 units permitted in Santa Rosa County in 2024 (128 in 5+ unit buildings).
Santa Rosa County population projected at +31% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.
2 sale attempts since 3y ago with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.
Cap rate 5.8% vs local median 4.5% in Pea Ridge — meaningfully above typical; check what's discounted (condition, days-on-market, listing class) to confirm the premium yield is real.
Questions for listing agent
What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
It's been on market 66 days. Have you received any prior offers? Is the seller open to a 25% concession, seller financing, or rate buy-down credit?
What does the HOA fee cover, when was the last increase, and are there any pending special assessments or reserve-fund shortfalls?
Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
Schools are D-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
CashFlowRE · CFR-N8BZ4S74ZMPDZD
· Data 3 days agocashflowre.app · 2026-05-29