1226 N Brand St · Florence, SC
Flood risk 1/10 · Minimal
- FEMA flood zone
- X (unshaded)
- Chance of flooding over 30 yrs
- 0.0%
- Est. flood insurance / yr
- $507 – $1,088
Fire risk 5/10 · Moderate
- Est. fire insurance / yr
- $783 – $1,453
Heat risk 7/10 · Major
- Hot days now (above 107°F)
- 7 days/yr
- Hot days in 30 yrs
- 15 days/yr
Wind risk 8/10 · Major
- Chance of severe wind over 30 yrs
- 80.0%
Air-quality risk 1/10 · Minimal
- Unhealthy air days now
- 0 days/yr
- Unhealthy air days in 30 yrs
- 0 days/yr
Risk factors via First Street. Map © Google.
Why this score? — see what drove the C grade
The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).
- Cash flow +20.2/30.0
- ARV discount +15.0/15.0
- DSCR +6.4/10.0
- 1% rule +4.3/10.0
- Schools +3.2/10.0
- Livability +3.1/5.0
- Rent growth +2.5/5.0
- Condition / age +2.5/5.0
- Appreciation +0.0/10.0
$129,900
🖨 Deal sheet 📄 Offer letter ✓ Due diligence
Listing remarks
Spacious and versatile home conveniently located just minutes from downtown Florence. This property offers 4 bedrooms and 2 full bathrooms, plus an additional broom that can be used as a 5th bedroom, home office, playroom, family room or flex space to fit your needs. The functional layout provides ample room for daily living, entertaining, or multi-generational use. Enjoy easy access to downtown Florence, shopping, dining, schools, and major roadways, making commuting and daily errands simple and efficient. Whether you’re looking for a primary residence or an investment opportunity, this home offers flexibility, space, and a central location. Schedule your showing today and explore th
Key facts
- Easy access
- Flex space
- Functional layout
Tags
Property features AI
Finance
- Other: Lot approximately 0.14 acre
Exterior
- Utilities: Public water; Public sewer
- Home design: Single-family residence; Residential property
- Construction: Wood siding exterior
- Exterior features: Front porch; Shingle roof
Interior
- Kitchen: Oven, Range, Refrigerator
- Flooring: Tile; Vinyl
- Bathrooms: 2 full bathrooms
- Heating & cooling: Heat pump heating; Central air conditioning
- Interior features: Oven, Range, Refrigerator; Tile and vinyl flooring; Crawl space basement
Neighborhood map
What this means for you Summary
Snapshot
- This is a 3-bed/1.0-bath single-family listed at $130k.
Deal economics
- At list price, monthly cash flow is $165 ($2k/yr) — positive.
- The deal already cash-flows at list — no discount required.
- To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $121k (6.5% below list).
- Recommended offer: $114k (12.0% below list) — sets the bar for market timing.
- Cap rate 7.8% vs local median 3.5% in Florence — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.
Location & tenants
- Location reads 62/100 on livability (#196 in SC) — a middle-class / working-renter tenant base. Strengths: cost of living A+, housing A+, health & safety B+; Watch: employment C-, crime F, amenities F.
- Florence 01 (urban): math 29% / reading 47% proficiency, ranked #34 of 80 in SC (top 42%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
- Zoned schools: North Vista Elementary (math 12% / reading 28%, grade F, #492 of 597 statewide, top 83%, 464 students, 100% FRL); Williams Middle (math 23% / reading 46%, grade F, #107 of 229 statewide, top 47%, 836 students, 100% FRL); Wilson High (math 52% / reading 75%, grade B-, #95 of 196 statewide, top 49%, 1,365 students, 100% FRL) — zoned schools average 100% FRL vs 57% district-wide (43 pts higher); higher-poverty schools than district average — tighter screening recommended.
- Market conditions: 79 active listings in the ZIP; lower-income renter base — watch delinquency; 657 units permitted in Florence County in 2024 (40 in 5+ unit buildings).
- This rent runs 36% of the median local income ($40k/yr) — at the standard rent-burdened threshold; future hikes will face affordability resistance.
Forward outlook
- Local home prices are declining (-3.0%/yr); year-one equity from $898 of loan paydown is wiped out by about $4k of value loss. Plan a longer hold.
Negotiation context
- It's been on market 142 days — a 12% lower offer ($114k) is reasonable based on typical stale-listing flexibility.
Risks & watch-outs
- Watch-outs: built in 1925 — expect roof / HVAC / electrical / plumbing capex.
- Climate carrying-cost: severe wind risk, 80% chance of damaging wind over 30y; moderate wildfire risk; extreme-heat days projected 7→15/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Questions for the listing agent
- It's been on market 142 days. Have you received any prior offers? Is the seller open to a 12% concession, seller financing, or rate buy-down credit?
- Built in 1925 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
- Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
- Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
- Crime grade is F in this area — have there been break-ins, vandalism, or insurance claims at this property in the last 3 years? What carrier currently insures it and at what premium?
- What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
- What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
- How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.
Investment metrics
- 1% rule
- 0.93% ✗
- Cap rate
- 7.81%
- Cash-on-cash
- 5.43%
- DSCR
- 1.24
- GRM
- 8.9
CMA / ARV
- ARV (on-the-fly)
- $163,876
- Comps found
- 4
Show comp detail 4 sales within ~0.75 mi
| Address | Dist | Beds/Ba | Sqft | Sold | Price | $/sf | Match |
|---|---|---|---|---|---|---|---|
| 215 Crown Cir | 0.29mi | 3/1.5 | 1,532 (-1%) | 13mo | $85,000 | $55 | 72 |
| 704 Wilson St | 0.61mi | 3/1.0 | 1,588 (+3%) | 1mo | $75,000 | $47 | 66 |
| 905 Malloy St | 0.37mi | 3/2.5 | 1,599 (+3%) | 14mo | $210,000 | $131 | 60 |
| 600 Norfolk St | 0.63mi | 3/2.0 | 1,409 (-9%) | 17mo | $150,000 | $106 | 38 |
Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.
Projected returns pro-forma
-3.0% appreciation · 3.0% rent growth · sell at horizon
- IRR
- -7.9%
- Equity multiple
- 0.71×
- Total profit
- $-10,616
- Equity at exit
- $19,369
- IRR
- 1.6%
- Equity multiple
- 1.11×
- Total profit
- $4,066
- Equity at exit
- $11,231
Cash invested: $36,372 (down + closing). Projections, not guarantees.
Landlord ↔ Tenant lean methodology
- Overall (STATE)
- 90 Strongly Landlord-Friendly
- State South Carolina
- 90 Strongly Landlord-Friendly · R+6
- County
- — inherits STATE
- City
- — inherits STATE
ZIP-level market 29506
- Home prices YoY
- -24.9%
- Active inventory
- 79
- Price-to-rent
- 8.9×
Monthly cashflow live
- Estimated rent
- $1,214 medium interval (Pro) →
- Mortgage (P&I)
- −$681
- Tax from tax record
- −$59 /mo · $711/yr
- Insurance
- −$54
- HOA
- −$0
- Vacancy / Maint / Mgmt
- −$255
- Net cashflow
- $165
Break-even live
UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt
Financing live
Cash to close
- Down payment
- $32,475
- Closing costs
- $3,897
- Reserves months
- —
- Total cash needed
- —
Loan-product check · same deal, 3 products live
Conventional
25% down · 7.5% · 30yr
- Down + closing
- —
- Monthly P&I
- —
- Monthly cashflow
- —
- DSCR
- —
- Eligible?
- —
Personal DTI + credit; lowest rate.
DSCR
20% down · 8.5% · 30yr
- Down + closing
- —
- Monthly P&I
- —
- Monthly cashflow
- —
- DSCR
- —
- Eligible?
- —
No personal income docs; deal must DSCR.
Hard money
10% down · 12.0% · 12mo
- Down + closing
- —
- Monthly P&I
- —
- Monthly cashflow
- —
- DSCR
- —
- Eligible?
- —
Short-term bridge; refi at stabilization.
Listing history 17 events
-
2026-06-19days on market $129,900 Active 142 DOM
-
2026-06-18days on market $129,900 Active 141 DOM
-
2026-06-17days on market $129,900 Active 140 DOM
-
2026-06-16days on market $129,900 Active 139 DOM
-
2026-06-15days on market $129,900 Active 138 DOM
-
2026-06-14days on market $129,900 Active 136 DOM
-
2026-06-13days on market $129,900 Active 135 DOM
-
2026-06-10days on market $129,900 Active 133 DOM
-
2026-06-09days on market $129,900 Active 132 DOM
-
2026-06-08days on market $129,900 Active 131 DOM
-
2026-06-07days on market $129,900 Active 130 DOM
-
2026-06-05days on market $129,900 Active 127 DOM
-
2026-06-02days on market $129,900 Active 125 DOM
-
2026-06-01days on market $129,900 Active 124 DOM
-
2026-05-31days on market $129,900 Active 123 DOM
-
2026-05-30days on market $129,900 Active 122 DOM
-
2026-01-28$129,900 Active
ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot
backfill from property_details.listing_events for pre-trigger history.
Tax reassessment forecast SC · Resets to sale price
- Current annual tax
- $711 · $59/mo
- Projected year-2 tax
- $740 · $62/mo
- Expected delta
- +$30/yr (+$2/mo · 4.2%)
ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.
Climate risk First Street
- Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
- Wildfire 5/10 Major
- Heat 7/10 Severe 7 d/yr ≥107°F today · 15 d/yr by 30 yrs out
- Wind 8/10 Severe 80% chance of damaging wind over 30 yrs
- Air quality 1/10 Low 0 unhealthy d/yr today · 0 by 30 yrs out
Nearby sold comps map
Loading sold comps map…
Walkable amenities ~0.75 mi
Loading nearby amenities…
Taxation est. · year 1
- Rental income
- $14,568
- − Mortgage interest
- −$7,276
- − Property taxes
- −$711
- − Insurance
- −$650
- − Repairs & maintenance
- −$1,165
- − Management
- −$1,165
- − Depreciation
- −$3,779
- Taxable loss
- −$178
- Est. tax savings @ 24.0%
- +$43
- After-tax cash flow
- $2,017/yr
For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.
Schools (NCES district)
- District
- Florence 01
- NCES district ID
- 4502130
- Math proficiency
- 29% ▼ -10.00%
- Reading proficiency
- 47% ▬ 0.00%
- Median HH income
- $45,782
- Composite
- 32.36/100
- National rank
- #5737
- State rank
- #34 of 80 in SC
Livability — Florence
- Score
- 62/100
- State rank
- #196
- US rank
- #17076
Category grades
Schools grade is shown separately in the Schools card above.
Census & demographics
- Census place
- Florence, SC
- County
- Florence County · 93,345 people
- City population
- 93,345
- Metro
- Florence, SC
- Population (ZIP)
- 20,777
- Household income
- $40,311
- Rent vs Own
- Severe rent burden
- 876.0
Population outlook (Florence County) Hauer SSP2
- Today (2025)
- 141,714 people
- By 2030
- 142,121 · +0.3%
- By 2040
- 141,344 · -0.3%
- By 2050
- 139,478 · -1.6%
- By 2075
- 132,275 · -6.7%
- By 2100
- 118,374 · -16.5%
Race, ethnicity, and origin ACS 2023
- Neighborhood character
- Majority Black (62%)
- Race & ethnicity
- Black 62% White 31% Hispanic / Latino 4% Two or more races 2%
- Common ancestry
- Italian 1% Slovak 1% Serbian 1%
- Foreign-born
- 2% · Canada
- Languages at home
- 96% English-only · Spanish 3%
Political lean MEDSL · Florence
- 2024 margin
- Lean R (+8.0) · D 45.3% · R 53.3% · Other 1.3%
- 2008→2024 swing
- -4.8pp toward R · 2008: -3.2pp · 2024: -8.0pp
- All cycles
- 2024: R+8.0 2020: R+2.3 2016: R+5.0 2012: R+0.5 2008: R+3.2
Not yet ingested
- Civics
- —
Market trends
- HPI YoY
- ▼ -53.04%
- Current HPI
- 160.2967
- Rent YoY
- —
- Metro
- Florence, SC
- State GDP YoY
- ▲ 4.51%
- F500 in state
- 2
Industry mix (Fortune 500 HQ in SC)
| Industry | F500 HQs | Revenue |
|---|---|---|
| Packaging | 1 | $7B |
|
||
Price history
1 event — show timeline
- 2026-01-28 Listed $129,900 RAGPD
Property tax history
+6.1%/yrLatest (2025): $711 · +6.3% YoY. Source: county tax records.
Cash-flow waterfall
monthlySold comps — $/sqft
last 12 mo · ≤1 miLoading sold comps…