🏗️ New Construction
Palm Plan · Lakeland, FL
Flood risk 1/10 · Minimal
- FEMA flood zone
- X (unshaded)
- Chance of flooding over 30 yrs
- 0.0%
- Est. flood insurance / yr
- $507 – $1,088
Fire risk 7/10 · Major
- Est. fire insurance / yr
- $947 – $1,759
Heat risk 8/10 · Major
- Hot days now (above 107°F)
- 7 days/yr
- Hot days in 30 yrs
- 24 days/yr
Wind risk 9/10 · Severe
- Chance of severe wind over 30 yrs
- 99.0%
Air-quality risk 2/10 · Minimal
- Unhealthy air days now
- 2 days/yr
- Unhealthy air days in 30 yrs
- 2 days/yr
Risk factors via First Street. Map © Google.
Why this score? — see what drove the F grade
The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).
- ARV discount +7.5/15.0
- Cash flow +6.9/30.0
- Condition / age +5.0/5.0
- Schools +4.0/10.0
- Livability +3.9/5.0
- Rent growth +3.0/5.0
- 1% rule +1.9/10.0
- DSCR +1.1/10.0
- Appreciation +0.0/10.0
$307,990
Palm Plan · Lakeland, FL 33813
4 bd · 2.0 ba · 1,722 sqft · SingleFamily
· 203 Days on market
Garage
$13/mo HOA · 1% of rent
🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence
Listing remarks
The Palm single-family home is purely amazing. 4 spacious bedrooms and a full bath offer all the space you need for family and friends to enjoy quiet comfort. Get everyone together in the great room for game night. Or gather around the dining table and center island for a mouthwatering homemade meal, fresh from the gorgeous gourmet kitchen. Enjoy some fresh air outside on the lovely lanai. Then call it a night and step into your luxurious owner's suite. In here, a large walk-in closet and double vanity bath make everyday feel like spa day. Find your slice of paradise in The Palm.
Key facts
- Walk-in closet
- Gourmet kitchen
- Great room
Tags
Neighborhood map
Sold within
Property
Rental comp
Retail
Costco
Walmart
Transit
Schools
Stadiums
Fortune 500
· Circle radius: 6.0 mi
Loading POIs…
🏗️ New construction.
The $307,990 list price is a builder
figure, so every metric below is computed on the value from
comparable previous sales — $331,450.
What this means for you Summary
Snapshot
- This is a 4-bed/2.0-bath single-family listed at $308k. Condition is rated excellent.
Deal economics
- At list price, monthly cash flow is $-507 ($-6k/yr) — negative.
- To cash-flow at today's rent, offer at most $258k (16.2% below list).
- To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $227k (26.2% below list).
- Recommended offer: $227k (26.2% below list) — sets the bar for 1% rule.
Location & tenants
- Location reads 77/100 on livability (#206 in FL, #3,179 nationally) — a middle-class / working-renter tenant base. Strengths: cost of living A+, housing A+, health & safety A+; Watch: employment D+, amenities F, commute F.
- Polk (suburban): math 39% / reading 43% proficiency, ranked #62 of 73 in FL (top 85%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
- Zoned schools: Spessard L Holland Elementary (math 47% / reading 49%, grade D, #1,171 of 2,144 statewide, top 55%, 766 students, 52% FRL); Bartow Middle School (math 33% / reading 36%, grade F, #421 of 571 statewide, top 74%, 1,046 students, 63% FRL); Bartow Senior High School (math 26% / reading 46%, grade F, #359 of 667 statewide, top 55%, 2,125 students, 44% FRL).
- Market conditions: Rents rising (+1.8%/yr); 501 active listings in the ZIP; 37 comparable units currently listed for rent nearby; rentals at typical pace (median 29d on market — plan ~3-4 weeks tenant-placement turnaround); 49% of comp listings sitting > 30 days — soft ceiling on asking rent; solid renter incomes; 10,384 units permitted in Polk County in 2024 (1,716 in 5+ unit buildings).
Forward outlook
- Local home prices are declining (-3.0%/yr); year-one equity from $2k of loan paydown is wiped out by about $10k of value loss. Plan a longer hold.
- Polk County population projected at +33% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.
Negotiation context
- It's been on market 203 days — a 12% lower offer ($271k) is reasonable based on typical stale-listing flexibility.
Risks & watch-outs
- Climate carrying-cost: severe wind risk, 99% chance of damaging wind over 30y; major wildfire risk; extreme-heat days projected 7→24/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer
$227,448
(26.2% below list)
Questions for the listing agent
- What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
- It's been on market 203 days. Have you received any prior offers? Is the seller open to a 26% concession, seller financing, or rate buy-down credit?
- What does the HOA fee cover, when was the last increase, and are there any pending special assessments or reserve-fund shortfalls?
- Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
- Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
- The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
- What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
- What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
- How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.
Investment metrics
- 1% rule
- 0.69% ✗
- Cap rate
- 4.46%
- Cash-on-cash
- -6.55%
- DSCR
- 0.71
- GRM
- 12.1
CMA / ARV
- ARV (median comp)
- $331,450
- List price
- $307,990
- Delta
- -7.08%
- Verdict
- FAIR
- Comps
- 20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
| Address | Dist | Beds/Ba | Sqft | Sold | Price | $/sf | Match |
|---|---|---|---|---|---|---|---|
| 6775 Flagstone Ave | 0.06mi | 3/2.0 (-1) | 1,644 (-4%) | 1mo | $323,000 | $196 | 84 |
| 6757 Flagstone Ave | 0.06mi | 3/2.0 (-1) | 1,644 (-4%) | 2mo | $321,900 | $196 | 82 |
| 3809 Touchstone Dr | 0.18mi | 4/2.0 | 1,819 (+6%) | 0mo | $365,510 | $201 | 82 |
| 3924 Crews Lake Dr | 0.19mi | 3/2.0 (-1) | 1,671 (-3%) | 1mo | $309,000 | $185 | 81 |
| 6751 Flagstone Ave | 0.07mi | 3/2.0 (-1) | 1,486 (-14%) | 2mo | $309,470 | $208 | 67 |
| 4020 Rutile Rd | 0.19mi | 3/2.0 (-1) | 1,545 (-10%) | 3mo | $339,900 | $220 | 67 |
| 6682 Millstone Ave | 0.11mi | 3/2.0 (-1) | 1,479 (-14%) | 2mo | $297,900 | $201 | 65 |
| 5214 Orchard Oriole Loop | 0.59mi | 4/2.0 | 1,828 (+6%) | 1mo | $305,000 | $167 | 61 |
| 4052 Lehman Ct | 0.55mi | 3/2.0 (-1) | 1,642 (-5%) | 2mo | $363,000 | $221 | 60 |
| 6149 Waterman Ln | 0.67mi | 3/2.0 (-1) | 1,677 (-3%) | 2mo | $304,900 | $182 | 58 |
| 6315 Hampton Pointe Cir | 0.68mi | 3/2.0 (-1) | 1,646 (-4%) | 2mo | $305,000 | $185 | 54 |
| 3975 Sunnywood Cir | 0.71mi | 4/2.0 | 1,862 (+8%) | 3mo | $365,000 | $196 | 51 |
Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.
Projected returns pro-forma
-3.0% appreciation · 1.81% rent growth · sell at horizon
5-year hold
- IRR
- -28.9%
- Equity multiple
- 0.04×
- Total profit
- $-88,633
- Equity at exit
- $49,420
10-year hold
- IRR
- -34.4%
- Equity multiple
- -0.39×
- Total profit
- $-129,349
- Equity at exit
- $28,658
Cash invested: $92,806 (down + closing). Projections, not guarantees.
Landlord ↔ Tenant lean methodology
- Overall (STATE)
- 87 Strongly Landlord-Friendly
- State Florida
- 87 Strongly Landlord-Friendly · R+3
- County
- — inherits STATE
- City
- — inherits STATE
3-day pay-or-quit; preempts local rent control; landlord-friendly statutes. Court speed varies by county.
Buyer's market
Market conditions
within 1.0 mi — comparable homes for sale
Active competition Active MLS
- For sale now
- 54 active · 59 under contract
- Months of supply
- 9.0 mo (11%/mo absorbed)
- Median asking
- $318,400 ($189/sqft)
- Median days on market
- 139 d
- This list price
- 37% of active listings are priced below it
- ARV vs active asking
- +1.7% vs current asking $/sqft
Closed sales set the value; these active listings set current market conditions and a practical price ceiling.
ZIP-level market 33813
- Rents YoY
- 1.8%
- Active inventory
- 501
- Price-to-rent
- 11.3×
Monthly cashflow live
↻
- Estimated rent
- $2,274 high interval (Pro) →
- Mortgage (P&I)
- −$1,738
- Tax est. 1.5%
- −$414 /mo · $4,972/yr
- Insurance
- −$138
- HOA
- −$13
- Lot rent
- −$0
- Vacancy / Maint / Mgmt
- −$478
- Net cashflow
- $-507
Break-even live
Break-even rent
$2,916
Max offer price
$258,124
Occupancy floor
—
Sensitivity live
| Price | -10% $-278 | -5% $-392 | +0% $-507 | +5% $-621 | +10% $-736 |
|---|---|---|---|---|---|
| Rent | -10% $-686 | -5% $-597 | +0% $-507 | +5% $-417 | +10% $-327 |
| Rate | -1.0pp $-340 | -0.5pp $-422 | base $-507 | +0.5pp $-593 | +1.0pp $-680 |
UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt
Financing live
Cash to close
- Down payment
- $82,862
- Closing costs
- $9,944
- Club membership (one-time)
- —
- Reserves months
- —
- Total cash needed
- —
Loan-product check · same deal, 3 products live
Conventional
25% down · 7.5% · 30yr
- Cash invested
- —
- Monthly P&I
- —
- Monthly cashflow
- —
- DSCR
- —
- Eligible?
- —
Personal DTI + credit; lowest rate.
DSCR
20% down · 8.5% · 30yr
- Cash invested
- —
- Monthly P&I
- —
- Monthly cashflow
- —
- DSCR
- —
- Eligible?
- —
No personal income docs; deal must DSCR.
Hard money
10% down · 12.0% · 12mo
- Cash invested
- —
- Monthly P&I
- —
- Monthly cashflow
- —
- DSCR
- —
- Eligible?
- —
Short-term bridge; refi at stabilization.
Rent comps 37 comps
| Address | Beds | Baths | Sqft | Rent | $/sqft | DOM | Units | Dist |
|---|---|---|---|---|---|---|---|---|
| 3804 Horizon View Loop Lakeland, FL | 3.0 | 2.0 | 1228 | $1,679 | $1.37 | 15d | 1 | 0.17mi |
| 3875 Horizon Hill Dr Lakeland, FL | 4.0 | 2.0 | 1748 | $2,100 | $1.20 | 55d | 1 | 0.27mi |
| 4017 Lana Dr Lakeland, FL | 3.0 | 2.5 | 1651 | $1,851 | $1.12 | 155d | 1 | 0.32mi |
| 3919 Lehman Ct Lakeland, FL | 3.0 | 2.0 | 1577 | $2,195 | $1.39 | 7d | 1 | 0.45mi |
| 4128 Sunny Land Dr Lakeland, FL | 3.0 | 2.0 | 1172 | $1,679 | $1.43 | 45d | 1 | 0.48mi |
| 4138 Sunny Glen Dr Lakeland, FL | 3.0 | 2.0 | 1248 | $1,890 | $1.51 | 48d | 1 | 0.52mi |
| 6368 Sunny Way Lakeland, FL | 3.0 | 2.0 | 1242 | $1,840 | $1.48 | 1d | 1 | 0.56mi |
| 4482 Cozy Condor Ct Bartow, FL | 4.0 | 2.0 | 1817 | $2,200 | $1.21 | 2d | 1 | 0.67mi |
| 6446 Polly Ln Lakeland, FL | 3.0 | 2.0 | 2005 | $1,900 | $0.95 | 10d | 1 | 0.67mi |
| 6342 Hampton Pointe Cir Lakeland, FL | 3.0 | 2.0 | 1864 | $1,891 | $1.01 | 49d | 1 | 0.68mi |
| 6561 Polly Ln Lakeland, FL | 4.0 | 2.0 | 1717 | $2,249 | $1.31 | 21d | 1 | 0.75mi |
| 6561 Polly Ln Lakeland, FL | 4.0 | 2.0 | 1717 | $2,209 | $1.29 | 2d | 1 | 0.75mi |
| 2202 Morning Mist Ave Bartow, FL | 4.0 | 3.0 | 2060 | $1,845 | $0.90 | 55d | 1 | 0.82mi |
| 2202 Morning Mist Ave Bartow, FL | 4.0 | 2.0 | 1884 | $2,200 | $1.17 | 10d | 1 | 0.82mi |
| 3842 Featherwood Trl Lakeland, FL | 3.0 | 2.0 | 1490 | $2,100 | $1.41 | 116d | 1 | 0.83mi |
| 6360 Gardner Dr Lakeland, FL | 3.0 | 2.0 | 2082 | $2,070 | $0.99 | 0d | 1 | 0.84mi |
| 3819 Resting Robin Ave Unit NA Bartow, FL | 4.0 | 2.0 | 1824 | $2,299 | $1.26 | 164d | 1 | 0.85mi |
| 3305 Lounging Wren Ln Bartow, FL | 4.0 | 2.0 | 1824 | $2,299 | $1.26 | 164d | 1 | 0.86mi |
| 2000 Country Manor St Bartow, FL | 4.0 | 2.0 | 1880 | $2,600 | $1.38 | 10d | 1 | 0.92mi |
| 1970 Country Manor St Bartow, FL | 4.0 | 3.0 | 2080 | $2,216 | $1.07 | 162d | 1 | 0.96mi |
| 6511 Fox Crest Ln Lakeland, FL | 4.0 | 2.0 | 1659 | $1,970 | $1.19 | 0d | 1 | 1.01mi |
| 2702 Red Egret Dr Bartow, FL | 3.0 | 2.0 | 1555 | $2,140 | $1.38 | 164d | 1 | 1.05mi |
| 4134 April St N Lakeland, FL | 3.0 | 2.0 | 1256 | $1,910 | $1.52 | 164d | 1 | 1.05mi |
| 4228 April St N Lakeland, FL | 4.0 | 2.0 | 1479 | $1,925 | $1.30 | 28d | 1 | 1.08mi |
| 2674 Red Egret Dr Bartow, FL | 4.0 | 2.0 | 1815 | $1,999 | $1.10 | 10d | 1 | 1.09mi |
| 5967 Hillside Heights Dr Lakeland, FL | 3.0 | 2.0 | 1393 | $1,800 | $1.29 | 110d | 1 | 1.11mi |
| 5967 Hillside Heights Dr Lakeland, FL | 3.0 | 2.0 | 1393 | $1,995 | $1.43 | 164d | 1 | 1.11mi |
| 6980 Bentridge Dr Unit 4/2 Lakeland, FL | 4.0 | 3.0 | 2216 | $5,300 | $2.39 | 10d | 1 | 1.14mi |
| 6980 Bentridge Dr Lakeland, FL | 4.0 | 2.0 | 2216 | $5,300 | $2.39 | 55d | 1 | 1.14mi |
| 3858 Whitedove Dr Lakeland, FL | 3.0 | 2.0 | 1280 | $1,450 | $1.13 | 160d | 1 | 1.26mi |
| 5745 Woodruff Way Lakeland, FL | 4.0 | 3.0 | 2109 | $2,587 | $1.23 | 10d | 1 | 1.27mi |
| 3701 Feather Dr Lakeland, FL | 3.0 | 2.0 | 1325 | $2,099 | $1.58 | 55d | 1 | 1.34mi |
| 2864 Seymore St Lakeland, FL | 3.0 | 2.0 | 2097 | $1,770 | $0.84 | 1d | 1 | 1.35mi |
| 3016 Upton St Bartow, FL | 3.0 | 2.0 | 1538 | $1,999 | $1.30 | 2d | 1 | 1.36mi |
| 3016 Upton St Bartow, FL | 3.0 | 2.0 | 1541 | $2,195 | $1.42 | 34d | 1 | 1.36mi |
| 5619 6th St SE Lakeland, FL | 3.0 | 1.5 | 1275 | $1,750 | $1.37 | 10d | 1 | 1.37mi |
| 5619 Fischer Dr Lakeland, FL | 4.0 | 2.0 | 1859 | $2,300 | $1.24 | 10d | 1 | 1.44mi |
Property features AI
Finance
- Other
- List price recorded at 299,990Listing status: Active
- HOA & community
- Association fee of 13 (period not specified)
Exterior
- Parking
- 2 garage spaces (2 total parking spaces)
- Utilities
- Central air (cooling)
- Home design
- New construction planSingle-family property (Palm plan)
- Exterior features
- Address: 6945 Sundial Dr, Lakeland FL 33813
Interior
- Bedrooms
- 4 bedrooms
- Bathrooms
- 2 full bathrooms
- Heating & cooling
- Central air conditioning
- Interior features
- Plan name: PalmLiving area of 1,722
HOA detail $13/mo · $156/yr
- Likely covers
- water
Listing history 50 events
-
2026-11-08days on market $307,990 Active 203 DOM
-
2026-11-07days on market $307,990 Active 202 DOM
-
2026-11-06days on market $307,990 Active 201 DOM
-
2026-11-05days on market $307,990 Active 200 DOM
-
2026-11-04pricedays on market $307,990 Active 199 DOM
-
2026-11-02days on market $304,990 Active 197 DOM
-
2026-11-01days on market $304,990 Active 196 DOM
-
2026-10-31days on market $304,990 Active 195 DOM
-
2026-10-30days on market $304,990 Active 194 DOM
-
2026-10-29days on market $304,990 Active 193 DOM
-
2026-10-28days on market $304,990 Active 192 DOM
-
2026-10-27days on market $304,990 Active 191 DOM
-
2026-10-26days on market $304,990 Active 190 DOM
-
2026-10-25days on market $304,990 Active 189 DOM
-
2026-10-24days on market $304,990 Active 188 DOM
-
2026-10-23days on market $304,990 Active 187 DOM
-
2026-10-22days on market $304,990 Active 186 DOM
-
2026-10-21days on market $304,990 Active 185 DOM
-
2026-10-20days on market $304,990 Active 184 DOM
-
2026-10-19days on market $304,990 Active 183 DOM
-
2026-10-18days on market $304,990 Active 182 DOM
-
2026-10-17days on market $304,990 Active 181 DOM
-
2026-10-16days on market $304,990 Active 180 DOM
-
2026-10-15days on market $304,990 Active 179 DOM
-
2026-10-14days on market $304,990 Active 178 DOM
-
2026-10-13days on market $304,990 Active 177 DOM
-
2026-10-12days on market $304,990 Active 176 DOM
-
2026-10-11days on market $304,990 Active 175 DOM
-
2026-10-10days on market $304,990 Active 174 DOM
-
2026-10-09days on market $304,990 Active 173 DOM
-
2026-10-08days on market $304,990 Active 172 DOM
-
2026-10-07days on market $304,990 Active 171 DOM
-
2026-10-06days on market $304,990 Active 170 DOM
-
2026-10-05days on market $304,990 Active 169 DOM
-
2026-10-05days on market $304,990 Active 168 DOM
-
2026-10-03days on market $304,990 Active 167 DOM
-
2026-10-03days on market $304,990 Active 166 DOM
-
2026-10-01days on market $304,990 Active 165 DOM
-
2026-09-30days on market $304,990 Active 164 DOM
-
2026-09-29days on market $304,990 Active 163 DOM
-
2026-09-28days on market $304,990 Active 162 DOM
-
2026-09-27days on market $304,990 Active 161 DOM
-
2026-09-25days on market $304,990 Active 159 DOM
-
2026-09-24days on market $304,990 Active 158 DOM
-
2026-09-23days on market $304,990 Active 157 DOM
-
2026-09-22days on market $304,990 Active 156 DOM
-
2026-09-20days on market $304,990 Active 154 DOM
-
2026-09-19days on market $304,990 Active 153 DOM
-
2026-09-18days on market $304,990 Active 152 DOM
-
2026-09-17days on market $304,990 Active 151 DOM
ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot
backfill from property_details.listing_events for pre-trigger history.
Climate risk First Street
- Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
- Wildfire 7/10 Severe
- Heat 8/10 Severe 7 d/yr ≥107°F today · 24 d/yr by 30 yrs out
- Wind 9/10 Extreme 99% chance of damaging wind over 30 yrs
- Air quality 2/10 Low 2 unhealthy d/yr today · 2 by 30 yrs out
Nearby sold comps map
Loading sold comps map…
Walkable amenities ~0.75 mi
Loading nearby amenities…
Taxation est. · year 1
- Rental income
- $27,294
- − Mortgage interest
- −$18,566
- − Property taxes
- −$4,972
- − Insurance
- −$1,657
- − Repairs & maintenance
- −$2,184
- − Management
- −$2,184
- − HOA
- −$156
- − Depreciation
- −$9,642
- Taxable loss
- −$12,067
combined federal + state — saved on this device
- Est. tax savings @ 24.0%
- +$2,896
- After-tax cash flow
- $-3,185/yr
For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.
Condition & rehab AI · 6 photos
100/100
None rehab
This single-family home in Highland City, FL, is in excellent condition with a modern kitchen, spacious bedrooms, and a well-maintained exterior. It is move-in ready and would benefit from minor updates to the interior and landscaping to further enhance its value.
Value-add opportunities
- Both Painting the interior walls — Fresh paint can enhance the home's curb appeal and interior aesthetics. ↑
- Both Landscaping improvements — Enhanced landscaping can increase the home's curb appeal and attract more potential buyers/renters. ↑
- Both Add a smart home system — A smart home system can increase the home's value by making it more energy-efficient and convenient for potential buyers/renters. ↑
F
Composite school gradezoned avg 40/100
Zoned Schools
Elementary
Spessard L Holland Elementary
D
FL #1,171/2,144
Nat'l #14,249/41,679
Middle
Bartow Middle School
F
FL #421/571
Nat'l #7,581/14,009
High
Bartow Senior High School
F
FL #359/667
Nat'l #9,405/17,239
Schools (NCES district)
- District
- Polk
- NCES district ID
- 1201590
- Math proficiency
- 39% ▼ -11.00%
- Reading proficiency
- 43% ▼ -4.00%
- Median HH income
- $43,979
- Composite
- 34.74/100
- National rank
- #5132
- State rank
- #62 of 73 in FL
B
Composite livability gradescore 77/100
Livability — Lakeland
- Score
- 77/100
- State rank
- #206
- US rank
- #3179
Category grades
Amenities F
Commute F
Cost of living A+
Crime C+
Employment D+
Housing A+
Health & safety A+
User ratings A+
Schools grade is shown separately in the Schools card above.
Census & demographics
- County
- Polk County · 752,975 people
- City population
- 277,690
- Metro
- Lakeland-Winter Haven, FL
- Population (ZIP)
- 38,674
- Household income
- $99,497
- Rent vs Own
- Severe rent burden
- 12% of renters
Population outlook (Polk County) Hauer SSP2
- Today (2025)
- 752,975 people
- By 2030
- 804,621 · +6.9%
- By 2040
- 906,117 · +20.3%
- By 2050
- 1,000,476 · +32.9%
- By 2075
- 1,197,520 · +59.0%
- By 2100
- 1,271,518 · +68.9%
Race, ethnicity, and origin ACS 2023
- Neighborhood character
- Predominantly White (70%)
- Race & ethnicity
- White 70% Hispanic / Latino 17% Two or more races 10% Black 5% Asian 3%
- Hispanic origin (detail)
- Mexican 4% Puerto Rican 5% Cuban 3%
- Languages at home
- 85% English-only · Spanish 11% Other Indo-European 2% Chinese 0%
Political lean MEDSL · Polk
- 2024 margin
- Strong R (+20.7) · D 39.2% · R 59.9%
- 2008→2024 swing
- -14.6pp toward R · 2008: -6.1pp · 2024: -20.7pp
- All cycles
- 2024: R+20.7 2020: R+14.4 2016: R+14.1 2012: R+6.8 2008: R+6.1
Not yet ingested
- Civics
- —
Market trends
- HPI YoY
- ▼ -224.20%
- Current HPI
- 296.1207
- Rent YoY
- ▲ 1.81%
- Metro
- Lakeland-Winter Haven, FL
- State GDP YoY
- ▲ 3.28%
- F500 in state
- 36
Industry mix (Fortune 500 HQ in FL)
| Industry | F500 HQs | Revenue |
|---|---|---|
| Industrial Technology | 2 | $29B |
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| Insurance | 2 | $17B |
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| Retail | 1 | $60B |
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| Technology Distribution | 1 | $58B |
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| Homebuilding | 1 | $35B |
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| Technology Manufacturing | 1 | $35B |
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Cash-flow waterfall
monthlySold comps — $/sqft
last 12 mo · ≤1 miLoading sold comps…