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512 E 2nd St
C+ Composite 62.63
Why this score? — see what drove the C+ grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +25.7/30.0
  • DSCR +8.5/10.0
  • 1% rule +7.9/10.0
  • ARV discount +7.5/15.0
  • Schools +4.0/10.0
  • Livability +4.0/5.0
  • Rent growth +2.5/5.0
  • Condition / age +2.5/5.0
  • Appreciation +0.0/10.0

$78,000

512 E 2nd St · Marshfield, WI 54449
2 bd · 1.0 ba · 896 sqft · Other
Built 1900 6,534 sqft lot

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks

A WINNER FOR THE BEGINNER! Don't rent and rave, buy and save. Cozy 896 sq. ft. with two bedrooms and a possible third. Home comes with main floor laundry, a crawl space for the basement, and a newer two car detached garage. The kitchen features a stainless steel farm sink and the refrigerator, and the range is included. Enclosed front porch, and small mudroom entrance. All located on a corner lot with easy conveniences to central locations. Don't rent it, own it!

Key facts

  • 6,534 sq ft lot
  • 2 garage spots
  • Built 1900

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 2-bed/1.0-bath other listed at $78k.

Deal economics

  • At list price, monthly cash flow is $186 ($2k/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • Meets the 1% rule at list price ($1k rent vs $78k).
  • Cap rate 9.2% vs local median 2.9% in Marshfield — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 80/100 on livability (#62 in WI, #1,688 nationally) — a professional / high-income tenant draw. Strengths: cost of living A+, housing A+, health & safety A+; Watch: commute F.
  • Marshfield Unified School District (town): math 44% / reading 50% proficiency, ranked #79 of 342 in WI (top 23%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
  • Zoned schools: Marshfield High (math 38% / reading 52%, grade D-, #58 of 483 statewide, top 12%, 1,242 students, 33% FRL).
  • Market conditions: 85 active listings in the ZIP; 4 comparable units currently listed for rent nearby; rentals lingering (median 45d on market — plan ~5-8 weeks vacancy on turnover, expect pricing pressure); 100% of comp listings sitting > 30 days — soft ceiling on asking rent; 122 units permitted in Wood County in 2024 (0 in 5+ unit buildings).

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $539 of loan paydown is wiped out by about $2k of value loss. Plan a longer hold.
  • Wood County population projected at -22% by 2050 — secular population decline; favor cash flow + early exit over multi-decade hold.

Negotiation context

  • Only 0 days on market — expect competitive offers; lowballing is unlikely to land.

Risks & watch-outs

  • Watch-outs: property tax is 2.6% of price; built in 1900 — expect roof / HVAC / electrical / plumbing capex.
Recommended offer $78,000

Questions for the listing agent

  1. Built in 1900 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  2. Property tax is high relative to price — has the assessment been appealed recently, and will the sale trigger a re-assessment?
  3. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  4. Schools are B-rated — typically a magnet for longer-tenancy family renters. What's the average tenant stay here, and is there a school-zone premium baked into asking?
  5. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  6. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  7. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
1.29%
Cap rate
9.15%
Cash-on-cash
10.21%
DSCR
1.45
GRM
6.5

CMA / ARV

No comps found within radius.

Projected returns pro-forma

-3.0% appreciation · 3.0% rent growth · sell at horizon

5-year hold
IRR
-0.9%
Equity multiple
0.97×
Total profit
$-743
Equity at exit
$11,630
10-year hold
IRR
8.8%
Equity multiple
1.68×
Total profit
$14,831
Equity at exit
$6,744

Cash invested: $21,840 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
73 Landlord-Friendly
State Wisconsin
73 Landlord-Friendly · R+2
County
— inherits STATE
City
— inherits STATE
5-day notice; preempted; Madison / Milwaukee have some local enforcement.

ZIP-level market 54449

Active inventory
85
Price-to-rent
6.5×

Monthly cashflow live

Estimated rent
$1,005 medium interval (Pro) →
Mortgage (P&I)
$409
Tax from tax record
$167 /mo · $2,000/yr
Insurance
$32
HOA
$0
Vacancy / Maint / Mgmt
$211
Net cashflow
$186

Break-even live

Break-even rent $770
Max offer price $78,000
Occupancy floor 77%

Sensitivity live

Price -10% $230 -5% $208 +0% $186 +5% $164 +10% $142
Rent -10% $106 -5% $146 +0% $186 +5% $226 +10% $265
Rate -1.0pp $225 -0.5pp $206 base $186 +0.5pp $166 +1.0pp $145

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$19,500
Closing costs
$2,340
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 4 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
2411 Monique Ln Unit 1004-4 Marshfield, WI 2.0 1.0 1100 $1,250 $1.14 44d 1 1.40mi
1010 Sawyer Dr Unit 107 Marshfield, WI 2.0 1.0 800 $895 $1.12 44d 1 1.44mi
1010 Sawyer Dr Unit 102 Marshfield, WI 2.0 1.0 800 $995 $1.24 44d 1 1.44mi
1010 Sawyer Dr Unit 205 Marshfield, WI 2.0 1.0 800 $895 $1.12 45d 1 1.44mi

Listing history 2 events

  1. 2022-03-10
    listed $78,000
  2. 2022-03-10
    historical

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast WI · Partial reset (capped growth)

Current annual tax
$2,000 · $167/mo
Projected year-2 tax
$2,000 · $167/mo
Expected delta
$0/yr ($0/mo · -0.0%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 1/10 Low 7 d/yr ≥97°F today · 13 d/yr by 30 yrs out
  • 💨 Wind 2/10 Low
  • 🫁 Air quality 1/10 Low 0 unhealthy d/yr today · 0 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$12,062
− Mortgage interest
−$4,369
− Property taxes
−$2,000
− Insurance
−$390
− Repairs & maintenance
−$965
− Management
−$965
− Depreciation
−$2,269
Taxable income
$1,104
combined federal + state — saved on this device
Est. tax owed @ 24.0%
−$265
After-tax cash flow
$1,966/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Marshfield Unified School District
NCES district ID
5508820
Math proficiency
44% ▼ -4.00%
Reading proficiency
50% ▼ -2.00%
Median HH income
$50,784
Composite
40.35/100
National rank
#3743
State rank
#79 of 342 in WI

Livability — Marshfield

Score
80/100
State rank
#62
US rank
#1688

Category grades

Amenities B+ Commute F Cost of living A+ Crime B+ Employment C Housing A+ Health & safety A+ User ratings B-

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Marshfield, WI
Population (ZIP)
26,368

Population outlook (Wood County) Hauer SSP2

Today (2025)
69,530 people
By 2030
66,919 · -3.8%
By 2040
60,735 · -12.6%
By 2050
54,077 · -22.2%
By 2075
41,820 · -39.9%
By 2100
31,863 · -54.2%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (92%)
Race & ethnicity
White 92% Two or more races 4% Hispanic / Latino 3% Asian 2%
Common ancestry
Romanian 8% Portuguese 6% Lithuanian 3%
Foreign-born
2% · Canada
Languages at home
96% English-only · Spanish 1% German/W. Germanic 1% Other Asian/Pacific 1%

Political lean MEDSL · Wood

2024 margin
R (+19.9) · D 39.4% · R 59.3% · Other 1.3%
2008→2024 swing
-33.1pp toward R · 2008: 13.1pp · 2024: -19.9pp
All cycles
2024: R+19.9 2020: R+19.2 2016: R+19.3 2012: R+2.9 2008: D+13.1

Not yet ingested

Civics

Market trends

HPI YoY
▼ -110.73%
Current HPI
171.5799
Rent YoY
Metro
State GDP YoY
▲ 2.10%
F500 in state
20

Industry mix (Fortune 500 HQ in WI)

Industry F500 HQs Revenue

Price history

2 events — show timeline
  • 2022-03-10 Listing Removed CWMLS
  • 2022-03-10 Listed $78,000 CWMLS

Property tax history

+5.5%/yr

Latest (2025): $2,000 · +21.2% YoY. Source: county tax records.

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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