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122 Poplar St
B+ Composite 76.47
Why this score? — see what drove the B+ grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +30.0/30.0
  • ARV discount +15.0/15.0
  • 1% rule +10.0/10.0
  • DSCR +10.0/10.0
  • Livability +3.5/5.0
  • Schools +3.0/10.0
  • Rent growth +2.5/5.0
  • Condition / age +2.5/5.0
  • Appreciation +0.0/10.0

$150,000

122 Poplar St · Williamstown, NJ 08094
3 bd · 1.0 ba · 1,123 sqft · SingleFamily public records · 4 Days on market
Built 1935 0.44 ac lot Est $295k · 49% under

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

Being sold "AS IS" "WHERE IS". Oil tank in ground to be removed and new above ground tank installed at current owner's expense.

Key facts

  • 0.44 acre lot
  • Built 1935
  • Listed 4 days

Property features AI

Exterior

  • Parking: No parking details provided
  • Utilities: Public water; Public sewer
  • Home design: Detached property; Structure updated / effective year 2009
  • Construction: Vinyl siding; Block foundation; Built/recorded in assessor records (above-grade finished area listed)
  • Exterior features: Porch(es); Sidewalks; Street lights

Interior

  • Kitchen: Eat-in kitchen
  • Bedrooms: Two bedrooms on the main level; One bedroom on the upper level
  • Flooring: Fully carpeted; Vinyl flooring
  • Bathrooms: One full bathroom on the main level (one full bathroom total)
  • Heating & cooling: Forced air heating (natural gas); Central air conditioning (natural gas)
  • Interior features: Eat-in kitchen; Attic
  • Laundry & utility: Laundry on the main floor

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 3-bed/1.0-bath single-family listed at $150k.

Deal economics

  • At list price, monthly cash flow is $867 ($10k/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • Meets the 1% rule at list price ($3k rent vs $150k).
  • Cap rate 13.2% vs local median 4.9% in Williamstown — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 69/100 on livability (#289 in NJ) — a middle-class / working-renter tenant base. Strengths: employment A+, housing A+; Watch: cost of living D+, amenities F, commute F.
  • Monroe Township Public School District (suburban): math 20% / reading 45% proficiency, ranked #302 of 472 in NJ (top 64%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
  • Market conditions: 270 active listings in the ZIP; 6 comparable units currently listed for rent nearby; rentals leasing fast (median 0d on market — plan ~1-2 weeks tenant-placement turnaround); solid renter incomes; 1,047 units permitted in Gloucester County in 2024 (183 in 5+ unit buildings).
  • This rent runs 33% of the median local income ($97k/yr) — at the standard rent-burdened threshold; future hikes will face affordability resistance.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $1k of loan paydown is wiped out by about $4k of value loss. Plan a longer hold.
  • Gloucester County population projected to shrink 5% by 2050 — rents likely to lag national; underwrite the cash flow, not the appreciation.
  • At projected returns (-3.0% appreciation + 3.0% rent growth), your $42k cash investment doubles in ~5 years — after that, you're playing with house money.

Negotiation context

  • Only 4 days on market — expect competitive offers; lowballing is unlikely to land.
  • 3 sale attempts since 18y ago with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.
  • Current owner paid $88k; list at $150k implies a 71% gain — meaningful room to come down on a strong offer.

Risks & watch-outs

  • Watch-outs: property tax is 3.0% of price; built in 1935 — expect roof / HVAC / electrical / plumbing capex.
  • Climate carrying-cost: major wind risk, 63% chance of damaging wind over 30y; extreme-heat days projected 7→15/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer $150,000

Questions for the listing agent

  1. Built in 1935 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  2. Property tax is high relative to price — has the assessment been appealed recently, and will the sale trigger a re-assessment?
  3. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  4. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  5. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  6. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
1.77%
Cap rate
13.23%
Cash-on-cash
24.78%
DSCR
2.10
GRM
4.7

CMA / ARV

ARV (on-the-fly)
$295,349
Comps found
12
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
63 Linwood Ave 0.26mi 3/1.0 1,192 (+6%) 2mo $315,000 $264 76
135 Oak St 0.33mi 3/1.0 1,008 (-10%) 6mo $265,000 $263 62
18 Bodine Ave 0.40mi 2/1.0 (-1) 1,040 (-7%) 6mo $155,000 $149 59
112 Shisler Ave 0.45mi 3/1.0 1,008 (-10%) 6mo $290,000 $288 57
506 Sicklerville Rd 0.54mi 3/1.0 1,050 (-6%) 10mo $175,000 $167 56
422 Winslow Rd 0.30mi 2/2.0 (-1) 1,032 (-8%) 14mo $321,000 $311 52
521 Sicklerville Rd 0.63mi 3/1.0 1,200 (+7%) 9mo $315,000 $263 51
60 Lindale Ave 0.54mi 3/1.0 1,020 (-9%) 11mo $280,000 $275 50
539 Greenbriar Dr 0.73mi 3/1.0 1,080 (-4%) 15mo $290,000 $269 47
335 Walnut St 0.54mi 3/1.0 1,252 (+12%) 13mo $290,000 $232 45
418 N Main St 0.58mi 3/2.0 1,224 (+9%) 12mo $263,000 $215 44
115 Lindale Ave 0.57mi 2/1.0 (-1) 1,254 (+12%) 12mo $250,000 $199 39

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 3.0% rent growth · sell at horizon

5-year hold
IRR
18.3%
Equity multiple
1.74×
Total profit
$31,080
Equity at exit
$22,365
10-year hold
IRR
26.7%
Equity multiple
3.35×
Total profit
$98,816
Equity at exit
$12,969

Cash invested: $42,000 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
21 Tenant-Leaning
State New Jersey
21 Tenant-Leaning · D+6
County
— inherits STATE
City
— inherits STATE
Anti-eviction Act requires just-cause statewide; rent control in 100+ municipalities; one of the most tenant-friendly states.

ZIP-level market 08094

Active inventory
270
Price-to-rent
4.7×

Monthly cashflow live

Estimated rent
$2,650 high interval (Pro) →
Mortgage (P&I)
$787
Tax from tax record
$377 /mo · $4,523/yr
Insurance
$62
HOA
$0
Vacancy / Maint / Mgmt
$556
Net cashflow
$867

Break-even live

Break-even rent $1,552
Max offer price $150,000
Occupancy floor 62%

Sensitivity live

Price -10% $952 -5% $910 +0% $867 +5% $825 +10% $782
Rent -10% $658 -5% $763 +0% $867 +5% $972 +10% $1,076
Rate -1.0pp $943 -0.5pp $905 base $867 +0.5pp $828 +1.0pp $789

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$37,500
Closing costs
$4,500
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 6 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
62 Washington Ave Williamstown, NJ 3.0 1.5 1434 $2,600 $1.81 8d 1 0.19mi
401 Blue Bell Rd Unit C Williamstown, NJ 3.0 1.0 1000 $1,700 $1.70 0d 1 0.32mi
15 Kent Rd Williamstown, NJ 1.0–2.0 1.0 850 $1,925 $2.26 0d 1 0.48mi
601 N Black Horse Pike Williamstown, NJ 2.0 1.0 760 $1,938 $2.55 0d 1 0.67mi
401 N Main St Williamstown, NJ 1.0–2.0 1.0 860 $1,825 $2.12 0d 1 0.72mi
343 Brookdale Blvd Williamstown, NJ 3.0 2.5 1438 $2,500 $1.74 0d 1 1.41mi

Listing history 3 events

  1. 2026-06-15
    status $150,000 Pending 4 DOM
  2. 2026-06-15
    days on market $150,000 Active 4 DOM
  3. 2026-06-13
    listed $150,000 Active 2 DOM

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast NJ · Partial reset (capped growth)

Current annual tax
$4,523 · $377/mo
Projected year-2 tax
$4,523 · $377/mo
Expected delta
$0/yr ($0/mo · 0.0%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 4/10 Moderate
  • 🌡 Heat 7/10 Severe 7 d/yr ≥103°F today · 15 d/yr by 30 yrs out
  • 💨 Wind 6/10 Major 63% chance of damaging wind over 30 yrs
  • 🫁 Air quality 3/10 Moderate 2 unhealthy d/yr today · 4 by 30 yrs out

Nearby sold comps map

Loading sold comps map…

Walkable amenities ~0.75 mi

Loading nearby amenities…

Taxation est. · year 1

Rental income
$31,795
− Mortgage interest
−$8,402
− Property taxes
−$4,523
− Insurance
−$750
− Repairs & maintenance
−$2,544
− Management
−$2,544
− Depreciation
−$4,364
Taxable income
$8,669
combined federal + state — saved on this device
Est. tax owed @ 24.0%
−$2,081
After-tax cash flow
$8,325/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Monroe Township Public School District
NCES district ID
3410470
Math proficiency
20% ▼ -24.00%
Reading proficiency
45% ▼ -9.00%
Median HH income
$71,557
Composite
30.24/100
National rank
#6295
State rank
#302 of 472 in NJ

Livability — Williamstown

Score
69/100
State rank
#289
US rank
#8603

Category grades

Amenities F Commute F Cost of living D+ Crime B- Employment A+ Housing A+ Health & safety F User ratings A+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Williamstown, NJ
County
Gloucester County · 160,422 people
City population
41,595
Metro
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD
Population (ZIP)
41,595
Household income
$96,699
Rent vs Own
14.5% rent · 85.5% own
Severe rent burden
721.0

Population outlook (Gloucester County) Hauer SSP2

Today (2025)
298,895 people
By 2030
299,031 · +0.0%
By 2040
294,020 · -1.6%
By 2050
284,188 · -4.9%
By 2075
260,720 · -12.8%
By 2100
229,565 · -23.2%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (73%)
Race & ethnicity
White 73% Hispanic / Latino 11% Black 10% Two or more races 8% Asian 1%
Hispanic origin (detail)
Puerto Rican 6% Dominican 1%
Common ancestry
Romanian 6% Slovak 2% Lithuanian 1%
Foreign-born
4% · Canada
Languages at home
92% English-only · Spanish 5% Russian/Polish/Slavic 1%

Political lean MEDSL · Gloucester

2024 margin
Toss-up / Even · D 47.8% · R 50.6% · Other 1.6%
2008→2024 swing
-15.0pp toward R · 2008: 12.2pp · 2024: -2.8pp
All cycles
2024: R+2.8 2020: D+1.9 2016: R+0.4 2012: D+10.5 2008: D+12.2

Not yet ingested

Civics

Market trends

HPI YoY
▼ -213.12%
Current HPI
278.3849
Rent YoY
Metro
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD
State GDP YoY
▲ 2.05%
F500 in state
34

Industry mix (Fortune 500 HQ in NJ)

Industry F500 HQs Revenue

Price history

+36.5% since first listed
7 events — show timeline
  • 2026-06-11 Listed $150,000 BRIGHT MLS
  • 2016-06-30 Listing Removed BRIGHT MLS
  • 2015-12-30 Listed $149,900 BRIGHT MLS
  • 2009-06-02 Sold (Public Records) $87,900 Public Records
  • 2009-04-15 Sold (MLS) $87,900 BRIGHT MLS
  • 2008-12-29 Listing Removed BRIGHT MLS
  • 2008-01-15 Listed $109,900 BRIGHT MLS

Property tax history

+3.2%/yr

Latest (2025): $4,523 · +2.9% YoY. Source: county tax records.

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

Loading sold comps…