335 Wrigley Dr #410 · Lake Geneva, WI 53147

$127,500

1 bd · 1.0 ba · 475 sqft · Other · 14 Days on market

Built 1998 $417/mo HOA · 27% of rent

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Why this score? — see what drove the D- grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

• Cash flow +10.5/30.0
• ARV discount +7.5/15.0
• 1% rule +6.9/10.0
• Livability +3.6/5.0
• DSCR +3.0/10.0
• Schools +2.7/10.0
• Rent growth +2.5/5.0
• Condition / age +2.5/5.0
• Appreciation +0.0/10.0

Listing remarks MLS

WOW! What a wonderful vacation condo and it cash flows!!! Reasonably priced, furnished, newly painted, beautiful, one bedroom suite with balcony overlooking Seminary park. Shared association pier. Buoys are available for the 2017 season!!! Fantastic location across the street from Lake Geneva. Indoor parking available. Luxury boutique condo-hotel with indoor pool and Hartland Spa. Hot tub, banquet facilities and underground parking Professional management. Excellent investment!

Key facts

• Hot tub
• Private balcony
• Indoor pool

Tags

• PRIVATE BALCONY
• SHARED ASSOCIATION PIER
• INDOOR POOL
• HOT TUB
• AVAILABLE UNDERGROUND PARKING
• STRONG RENTAL APPEAL

Property features AI

Finance

• Other: All furnishings included; microwave and refrigerator included (seller's personal property excluded)
• HOA & community: Monthly condo fee: $417; Building amenities: elevator, laundry facilities, sauna, security, whirlpool; 39 units in the building/association

Exterior

• Parking: Assigned surface parking space (1); Attached underground 1-car garage
• Security: Building security; Sauna and whirlpool in common amenities
• Utilities: Municipal water; Municipal sewer; Electric service
• Home design: Condo unit in a midrise (3–5 story) building; One-story unit; Unit in the Bella Vista condominium
• Construction: Year built: other (see remarks)
• Exterior features: Private dock and deeded water access; Water access/rights and waterfrontage on lot; Brick, stone and wood exterior

Interior

• Kitchen: Refrigerator included
• Bedrooms: Main-level master bedroom (14 x 12)
• Bathrooms: One full bath (master bath)
• Heating & cooling: Electric heating; Other cooling/heating details (see remarks)
• Interior features: Full basement; Master bedroom with private bath
• Laundry & utility: Building laundry facilities

What this means for you Summary

Snapshot

• This is a 1-bed/1.0-bath other listed at $128k.

Deal economics

• At list price, monthly cash flow is $-66 ($-795/yr) — negative.
• To cash-flow at today's rent, offer at most $116k (9.2% below list).
• Meets the 1% rule at list price ($2k rent vs $128k).
• Recommended offer: $116k (9.2% below list) — sets the bar for cash-flow.
• Cap rate 5.7% vs local median 2.7% in Lake Geneva — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

• Location reads 72/100 on livability (#247 in WI) — a middle-class / working-renter tenant base. Strengths: housing A+, crime A-, cost of living A-; Watch: amenities F, commute F, health & safety D-.
• Lake Geneva-Genoa City Uhs School District (town): math 27% / reading 35% proficiency, ranked #258 of 342 in WI (top 75%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
• Zoned schools: Badger High (math 27% / reading 36%, grade F, #199 of 483 statewide, top 42%, 1,326 students, 34% FRL).
• Market conditions: 229 active listings in the ZIP; solid renter incomes; 474 units permitted in Walworth County in 2024 (77 in 5+ unit buildings).

Forward outlook

• Local home prices are declining (-3.0%/yr); year-one equity from $882 of loan paydown is wiped out by about $4k of value loss. Plan a longer hold.

Negotiation context

• Only 14 days on market — expect competitive offers; lowballing is unlikely to land.
• 3 sale attempts since 12y ago with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.
• Current owner paid $90k; 42% above their basis — modest negotiation headroom, anchor on the comps not their cost.

Risks & watch-outs

• Watch-outs: HOA is 27% of rent.

Recommended offer $115,798 (9.2% below list)

Questions for the listing agent

1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
2. What does the HOA fee cover, when was the last increase, and are there any pending special assessments or reserve-fund shortfalls?
3. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
4. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
5. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
6. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
7. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

• 1% rule: 1.19% ✓
• Cap rate: 5.67%
• Cash-on-cash: -2.23%
• DSCR: 0.90
• GRM: 7.0

CMA / ARV

No comps found within radius.

Projected returns pro-forma

-3.0% appreciation · 3.0% rent growth · sell at horizon

5-year hold

• IRR: -19.7%
• Equity multiple: 0.31×
• Total profit: $-24,620
• Equity at exit: $19,011

10-year hold

• IRR: -12.1%
• Equity multiple: 0.28×
• Total profit: $-25,814
• Equity at exit: $11,024

Cash invested: $35,700 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

• Overall (STATE): 73 Landlord-Friendly
• State Wisconsin: 73 Landlord-Friendly · R+2
• County: — inherits STATE
• City: — inherits STATE

5-day notice; preempted; Madison / Milwaukee have some local enforcement.

Methodology + full state rankings →

ZIP-level market 53147

• Active inventory: 229
• Price-to-rent: 7.0×

Monthly cashflow live

• Estimated rent: $1,520 medium
• Mortgage (P&I): −$669
• Tax from tax record: −$128 /mo · $1,539/yr
• Insurance: −$53
• HOA: −$417
• Vacancy / Maint / Mgmt: −$319
• Net cashflow: $-66

Break-even live

Break-even rent $1,604

Max offer price $115,798

Occupancy floor 99%

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

• Down payment: $31,875
• Closing costs: $3,825
• Reserves months: —
• Total cash needed: —

HOA detail

• Monthly dues: $417 · $5,004/yr
• Likely covers: pool

Listing history 20 events

1. 2026-06-19
   days on market $127,500 Active 14 DOM
2. 2026-06-18
   days on market $127,500 Active 13 DOM
3. 2026-06-17
   days on market $127,500 Active 12 DOM
4. 2026-06-16
   days on market $127,500 Active 11 DOM
5. 2026-06-15
   days on market $127,500 Active 10 DOM
6. 2026-06-14
   days on market $127,500 Active 8 DOM
7. 2026-06-12
   status $127,500 Active 7 DOM
8. 2026-06-07
   statusdays on market $127,500 Pending 7 DOM
9. 2026-06-05
   days on market $127,500 Active 6 DOM
10. 2026-06-03
    days on market $127,500 Active 5 DOM
11. 2026-06-02
    days on market $127,500 Active 4 DOM
12. 2026-06-01
    days on market $127,500 Active 3 DOM
13. 2026-05-31
    days on market $127,500 Active 2 DOM
14. 2026-05-29
    listed $127,500 Active
15. 2017-06-06
    soldstatus $90,000 Sold 482-char remark

    Show marketing remark (482 chars)

    WOW! What a wonderful vacation condo and it cash flows!!! Reasonably priced, furnished, newly painted, beautiful, one bedroom suite with balcony overlooking Seminary park. Shared association pier. Buoys are available for the 2017 season!!! Fantastic location across the street from Lake Geneva. Indoor parking available. Luxury boutique condo-hotel with indoor pool and Hartland Spa. Hot tub, banquet facilities and underground parking Professional management. Excellent investment!

16. 2017-06-05
    status Pending 482-char remark

    Show marketing remark (482 chars)

    WOW! What a wonderful vacation condo and it cash flows!!! Reasonably priced, furnished, newly painted, beautiful, one bedroom suite with balcony overlooking Seminary park. Shared association pier. Buoys are available for the 2017 season!!! Fantastic location across the street from Lake Geneva. Indoor parking available. Luxury boutique condo-hotel with indoor pool and Hartland Spa. Hot tub, banquet facilities and underground parking Professional management. Excellent investment!

17. 2017-02-20
    listed $99,900 Active 482-char remark

    Show marketing remark (482 chars)

    WOW! What a wonderful vacation condo and it cash flows!!! Reasonably priced, furnished, newly painted, beautiful, one bedroom suite with balcony overlooking Seminary park. Shared association pier. Buoys are available for the 2017 season!!! Fantastic location across the street from Lake Geneva. Indoor parking available. Luxury boutique condo-hotel with indoor pool and Hartland Spa. Hot tub, banquet facilities and underground parking Professional management. Excellent investment!

18. 2014-05-02
    listed $179,900 136-char remark

    Show marketing remark (136 chars)

    Fully furnished Condo in downtown Lake Geneva offers on site rental program. Enjoy indoor pool, exercise room whirlpoor and use of pier.

19. 2014-05-02
    historical 136-char remark

    Show marketing remark (136 chars)

    Fully furnished Condo in downtown Lake Geneva offers on site rental program. Enjoy indoor pool, exercise room whirlpoor and use of pier.

20. 2006-03-16
    soldstatus $123,000

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast WI · Partial reset (capped growth)

• Current annual tax: $1,539 · $128/mo
• Projected year-2 tax: $1,949 · $162/mo
• Expected delta: +$410/yr (+$34/mo · 26.6%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

• 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
• 🔥 Wildfire 3/10 Moderate
• 🌡 Heat 2/10 Low 7 d/yr ≥103°F today · 13 d/yr by 30 yrs out
• 💨 Wind 2/10 Low
• 🫁 Air quality 2/10 Low 1 unhealthy d/yr today · 1 by 30 yrs out

Taxation est. · year 1

• Rental income: $18,240
• − Mortgage interest: −$7,142
• − Property taxes: −$1,539
• − Insurance: −$638
• − Repairs & maintenance: −$1,459
• − Management: −$1,459
• − HOA: −$5,004
• − Depreciation: −$3,709
• Taxable loss: −$2,711
• Est. tax savings @ 24.0%: +$651
• After-tax cash flow: $-144/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

• District: Lake Geneva-Genoa City Uhs School District
• NCES district ID: 5507650
• Math proficiency: 27% ▼ -5.00%
• Reading proficiency: 35% ▼ -4.00%
• Median HH income: $52,486
• Composite: 27.25/100
• National rank: #7013
• State rank: #258 of 342 in WI

Livability — Lake Geneva

• Score: 72/100
• State rank: #247
• US rank: #6394

Category grades

Amenities F Commute F Cost of living A- Crime A- Employment C+ Housing A+ Health & safety D- User ratings A+

Schools grade is shown separately in the Schools card above.

Census & demographics

• Census place: Lake Geneva, WI
• County: Walworth County · 37,189 people
• City population: 18,638
• Metro: Whitewater, WI
• Population (ZIP): 18,638
• Household income: $83,566
• Rent vs Own: 30.7% rent · 69.3% own
• Severe rent burden: 526.0

Population outlook (Walworth County) Hauer SSP2

• Today (2025): 104,803 people
• By 2030: 105,459 · +0.6%
• By 2040: 104,991 · +0.2%
• By 2050: 102,207 · -2.5%
• By 2075: 97,177 · -7.3%
• By 2100: 89,043 · -15.0%

Race, ethnicity, and origin ACS 2023

• Neighborhood character: Predominantly White (82%)
• Race & ethnicity: White 82% Hispanic / Latino 12% Two or more races 8%
• Hispanic origin (detail): Mexican 11%
• Common ancestry: Romanian 8% Portuguese 6% Lithuanian 3%
• Foreign-born: 10% · Canada
• Languages at home: 88% English-only · Spanish 8% Russian/Polish/Slavic 2% German/W. Germanic 1%

Political lean MEDSL · Walworth

• 2024 margin: Strong R (+22.2) · D 38.3% · R 60.5% · Other 1.2%
• 2008→2024 swing: -19.6pp toward R · 2008: -2.6pp · 2024: -22.2pp
• All cycles: 2024: R+22.2 2020: R+19.2 2016: R+20.1 2012: R+12.4 2008: R+2.6

Not yet ingested

• Civics: —

Market trends

• HPI YoY: ▼ -159.25%
• Current HPI: 243.6097
• Rent YoY: —
• Metro: Whitewater, WI
• State GDP YoY: ▲ 2.10%
• F500 in state: 20

Industry mix (Fortune 500 HQ in WI)

Industry	F500 HQs	Revenue
▸Industrial Machinery	4	$23B
▸Industrial Technology	2	$36B
▸Insurance	1	$36B
▸Professional Services	1	$19B
▸Utilities	1	$9B
▸Consumer Goods	1	$3B

Price history

+3.7% since first listed

7 events — show timeline

• 2026-05-29 Listed $127,500 METROMLS
• 2017-06-06 Sold (MLS) $90,000 METROMLS
• 2017-06-05 Pending — METROMLS
• 2017-02-20 Listed $99,900 METROMLS
• 2014-05-02 Listing Removed — METROMLS
• 2014-05-02 Listed $179,900 METROMLS
• 2006-03-16 Sold (MLS) $123,000 METROMLS

Property tax history

-1.9%/yr

Latest (2025): $1,539 · +5.9% YoY. Source: county tax records.