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Morrow Plan 🏗️ New Construction
F Composite 30.68
Why this score? — see what drove the F grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • ARV discount +7.5/15.0
  • Cash flow +7.0/30.0
  • Condition / age +4.0/5.0
  • Livability +3.7/5.0
  • Rent growth +2.8/5.0
  • Schools +2.6/10.0
  • 1% rule +1.9/10.0
  • DSCR +1.2/10.0
  • Appreciation +0.0/10.0

$312,490

Morrow Plan · Haines City, FL 33844
4 bd · 2.5 ba · 1,910 sqft · SingleFamily · 161 Days on market
Good condition 2-car garage

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks

This new two-story home delivers a private retreat in a first-floor owner's suite featuring a full bathroom and walk-in closet. Steps away, an inviting open plan blends the kitchen, family room and dining area to create a convenient space for everyday living. Three additional bedrooms share the second floor with a versatile loft.

Key facts

  • Full bathroom
  • Walk-in closet
  • Kitchen

Tags

FIRST-FLOOR OWNER'S SUITEFULL BATHROOMWALK-IN CLOSETOPEN PLANKITCHENFAMILY ROOM

Neighborhood map

Property Rental comp Retail Costco Walmart Transit Schools Stadiums Fortune 500 · Circle radius: 6.0 mi
Loading POIs…
🏗️ New construction. The $312,490 list price is a builder figure, so every metric below is computed on the value from comparable previous sales — $337,690.

What this means for you Summary

Snapshot

  • This is a 4-bed/2.5-bath single-family listed at $312k. Condition is rated good.

Deal economics

  • At list price, monthly cash flow is $-497 ($-6k/yr) — negative.
  • To cash-flow at today's rent, offer at most $266k (14.9% below list).
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $233k (25.6% below list).
  • Recommended offer: $233k (25.6% below list) — sets the bar for 1% rule.

Location & tenants

  • Location reads 74/100 on livability (#285 in FL, #4,575 nationally) — a middle-class / working-renter tenant base. Strengths: crime A+, cost of living A+, housing A+; Watch: amenities F, commute F, employment F.
  • Polk (suburban): math 39% / reading 43% proficiency, ranked #62 of 73 in FL (top 85%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
  • Zoned schools: Eastside Elementary School (math 33% / reading 29%, grade F, #1,854 of 2,144 statewide, top 87%, 615 students, 66% FRL); Shelley S. Boone Middle School (math 25% / reading 25%, grade F, #517 of 571 statewide, top 91%, 1,403 students, 52% FRL); Ridge Community High School (math 12% / reading 33%, grade F, #539 of 667 statewide, top 81%, 2,711 students, 48% FRL) — zoned schools at 55% FRL track the district average.
  • Zoned-school proficiency averages 26% at this address vs 41% district-wide (-15 pts) — the specific schools serving this property underperform the Polk average; the district grade overstates school quality for this exact location.
  • Market conditions: Rents rising (+1.2%/yr); 1941 active listings in the ZIP; 40 comparable units currently listed for rent nearby; rentals lingering (median 74d on market — plan ~5-8 weeks vacancy on turnover, expect pricing pressure); 58% of comp listings sitting > 30 days — soft ceiling on asking rent; 10,384 units permitted in Polk County in 2024 (1,716 in 5+ unit buildings).
  • This rent runs 44% of the median local income ($64k/yr) — at the standard rent-burdened threshold; future hikes will face affordability resistance.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $2k of loan paydown is wiped out by about $10k of value loss. Plan a longer hold.
  • Polk County population projected at +33% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.

Negotiation context

  • It's been on market 161 days — a 12% lower offer ($275k) is reasonable based on typical stale-listing flexibility.
Recommended offer $232,517 (25.6% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. It's been on market 161 days. Have you received any prior offers? Is the seller open to a 26% concession, seller financing, or rate buy-down credit?
  3. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are D-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
  6. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  7. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  8. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  9. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.69%
Cap rate
4.53%
Cash-on-cash
-6.31%
DSCR
0.72
GRM
12.1

CMA / ARV

ARV (median comp)
$337,690
List price
$312,490
Delta
-7.46%
Verdict
FAIR
Comps
20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
3853 Amers Loop 0.30mi 4/2.5 1,910 (0%) 1mo $291,890 $153 85
3893 Amers Loop 0.24mi 4/2.0 1,985 (+4%) 1mo $318,544 $160 80
3873 Amers Loop 0.25mi 4/2.0 1,985 (+4%) 0mo $317,083 $160 80
3529 Roden Rd 0.25mi 4/2.0 1,828 (-4%) 0mo $344,990 $189 79
3541 Roden Rd 0.27mi 4/2.0 1,828 (-4%) 1mo $345,990 $189 77
3553 Roden Rd 0.30mi 4/2.0 1,828 (-4%) 1mo $348,990 $191 76
3594 Roden Rd 0.38mi 4/2.0 1,828 (-4%) 1mo $342,000 $187 72
3917 Amers Loop 0.23mi 4/2.0 1,733 (-9%) 1mo $304,877 $176 71
3829 Amers Loop 0.35mi 4/2.0 1,733 (-9%) 1mo $298,873 $172 65
3542 Roden Rd 0.27mi 3/2.0 (-1) 1,672 (-12%) 1mo $320,990 $192 59
5393 Willow Crk 0.61mi 4/2.0 1,665 (-13%) 0mo $316,900 $190 48
5322 Willow Crk 0.74mi 4/2.5 2,168 (+14%) 0mo $330,000 $152 42

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 1.16% rent growth · sell at horizon

5-year hold
IRR
-29.2%
Equity multiple
0.04×
Total profit
$-90,555
Equity at exit
$50,351
10-year hold
IRR
-39.1%
Equity multiple
-0.44×
Total profit
$-136,172
Equity at exit
$29,197

Cash invested: $94,553 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
87 Strongly Landlord-Friendly
State Florida
87 Strongly Landlord-Friendly · R+3
County
— inherits STATE
City
— inherits STATE
3-day pay-or-quit; preempts local rent control; landlord-friendly statutes. Court speed varies by county.
Buyer's market Market conditions within 1.0 mi — comparable homes for sale

Active competition Active MLS

For sale now
94 active · 106 under contract
Months of supply
13.4 mo (7%/mo absorbed)
Median asking
$326,490 ($169/sqft)
Median days on market
69 d
This list price
38% of active listings are priced below it
ARV vs active asking
+4.4% vs current asking $/sqft

Closed sales set the value; these active listings set current market conditions and a practical price ceiling.

ZIP-level market 33844

Home prices YoY
-26.7%
Rents YoY
1.2%
Active inventory
1941
Price-to-rent
11.2×

Monthly cashflow live

Estimated rent
$2,325 high interval (Pro) →
Mortgage (P&I)
$1,771
Tax est. 1.5%
$422 /mo · $5,065/yr
Insurance
$141
HOA
$0
Vacancy / Maint / Mgmt
$488
Net cashflow
$-497

Break-even live

Break-even rent $2,954
Max offer price $265,801
Occupancy floor

Sensitivity live

Price -10% $-263 -5% $-380 +0% $-497 +5% $-613 +10% $-730
Rent -10% $-680 -5% $-589 +0% $-497 +5% $-405 +10% $-313
Rate -1.0pp $-327 -0.5pp $-411 base $-497 +0.5pp $-584 +1.0pp $-673

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$84,422
Closing costs
$10,131
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 40 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
2990 Cherry Ln Haines City, FL 3.0 2.5 1378 $2,300 $1.67 7d 1 0.05mi
2974 Cherry Ln Haines City, FL 3.0 2.5 1386 $2,100 $1.52 0d 1 0.07mi
3910 Amers Loop Haines City, FL 5.0 2.5 2112 $2,600 $1.23 119d 1 0.26mi
3898 Amers Loop Haines City, FL 4.0 2.5 1874 $2,150 $1.15 119d 1 0.26mi
3874 Amers Loop Haines City, FL 4.0 2.5 1874 $2,130 $1.14 73d 1 0.27mi
4045 Old Mill Rd Haines City, FL 4.0 2.5 1874 $2,150 $1.15 9d 1 0.28mi
3862 Amers Loop Haines City, FL 4.0 3.5 2400 $2,000 $0.83 0d 1 0.28mi
4034 Old Mill Rd Haines City, FL 5.0 2.5 2326 $2,400 $1.03 99d 1 0.31mi
3841 Amers Loop Haines City, FL 4.0 2.0 1733 $2,150 $1.24 2d 1 0.31mi
4107 Longleaf St Haines City, FL 4.0 2.5 2136 $2,000 $0.94 0d 1 0.32mi
2526 Aveeno Ave Haines City, FL 4.0 2.0 1400 $2,100 $1.50 9d 1 0.32mi
1364 Conch Key Ln Davenport, FL 3.0 2.0 1485 $2,150 $1.45 99d 1 0.34mi
5157 Green Belt Dr Unit A Haines City, FL 3.0 2.0 2109 $1,990 $0.94 65d 1 0.56mi
4813 Katrina Dr Haines City, FL 4.0 2.0 2000 $2,000 $1.00 119d 1 0.60mi
5193 Green Belt Dr Haines City, FL 4.0 2.0 1824 $2,099 $1.15 119d 1 0.65mi
4770 Katrina Dr Haines City, FL 3.0 2.0 2109 $2,000 $0.95 119d 1 0.68mi
5177 Green Belt Dr Haines City, FL 4.0 3.0 2109 $2,448 $1.16 0d 1 0.69mi
5177 Green Belt Dr Haines City, FL 4.0 3.0 2109 $2,920 $1.38 98d 1 0.69mi
5514 Clove Row Haines City, FL 3.0 2.0 1288 $2,200 $1.71 65d 1 0.72mi
4757 Katrina Dr Haines City, FL 4.0 2.0 2451 $2,050 $0.84 119d 1 0.73mi
5161 Green Belt Dr Haines City, FL 4.0 2.5 2500 $2,100 $0.84 119d 1 0.74mi
5157 Green Belt Dr Haines City, FL 4.0 3.0 2109 $2,900 $1.38 99d 1 0.74mi
4746 Katrina Dr Haines City, FL 4.0 2.0 1818 $2,095 $1.15 119d 1 0.75mi
5009 Katrina Dr Haines City, FL 4.0 2.0 1840 $2,100 $1.14 9d 1 0.75mi
5153 Green Belt Dr Haines City, FL 4.0 2.0 1824 $2,300 $1.26 110d 1 0.75mi
4156 Hummock Pl Haines City, FL 3.0 2.5 1548 $1,850 $1.20 119d 1 0.81mi
4226 Hillock Blvd Haines City, FL 3.0 2.5 1548 $1,950 $1.26 7d 1 0.83mi
4317 Riverbend Blvd Haines City, FL 3.0 2.0 2109 $2,100 $1.00 7d 1 0.87mi
3754 King Hill Dr Haines City, FL 3.0 2.5 1720 $1,800 $1.05 119d 1 0.88mi
3840 King Hill Dr Haines City, FL 3.0 2.5 1542 $1,950 $1.26 7d 1 0.96mi
2401 White Tail St Davenport, FL 4.0 2.5 2340 $2,250 $0.96 6d 1 1.00mi
2404 White Tail St Davenport, FL 3.0 2.0 1695 $1,795 $1.06 6d 1 1.01mi
2404 White Tail St Davenport, FL 3.0 2.0 1696 $1,795 $1.06 9d 1 1.01mi
2622 Irish Elk Ave Davenport, FL 4.0 2.0 1840 $2,200 $1.20 119d 1 1.01mi
2606 Irish Elk Ave Davenport, FL 3.0 2.0 1700 $2,000 $1.18 99d 1 1.03mi
2606 Irish Elk Ave Davenport, FL 3.0 2.0 1700 $1,925 $1.13 9d 1 1.03mi
914 Princess Sabal Pt Haines City, FL 3.0 2.0 1677 $1,775 $1.06 73d 1 1.06mi
1433 Princess Tree Ct Haines City, FL 4.0 2.0 1828 $1,999 $1.09 119d 1 1.15mi
1433 Princess Tree Ct Haines City, FL 4.0 2.0 1867 $2,050 $1.10 73d 1 1.15mi
1433 Princess Tree Ct Haines City, FL 4.0 2.0 1828 $2,100 $1.15 9d 1 1.15mi

Property features AI

Finance

Other
Address: 2506 Aveeno Ave, Haines City FL 33844Status: Active
Financial info
List price $312,490

Exterior

Parking
2 total parking spaces2-car garage
Home design
Single-family plan (Morrow)
Exterior features
Living area approximately 1910

Interior

Bedrooms
4 bedrooms
Bathrooms
2 full bathrooms and 1 half bathroom (2.5 total)
Interior features
Plan name: MorrowNew construction plan

Listing history 50 events

  1. 2026-09-24
    days on market $312,490 Active 161 DOM
  2. 2026-09-23
    days on market $312,490 Active 160 DOM
  3. 2026-09-22
    days on market $312,490 Active 159 DOM
  4. 2026-09-20
    days on market $312,490 Active 157 DOM
  5. 2026-09-19
    days on market $312,490 Active 156 DOM
  6. 2026-09-18
    days on market $312,490 Active 155 DOM
  7. 2026-09-17
    days on market $312,490 Active 154 DOM
  8. 2026-09-16
    days on market $312,490 Active 153 DOM
  9. 2026-09-15
    days on market $312,490 Active 152 DOM
  10. 2026-09-14
    days on market $312,490 Active 151 DOM
  11. 2026-09-13
    days on market $312,490 Active 150 DOM
  12. 2026-09-12
    days on market $312,490 Active 149 DOM
  13. 2026-09-11
    days on market $312,490 Active 148 DOM
  14. 2026-09-05
    days on market $312,490 Active 142 DOM
  15. 2026-09-04
    days on market $312,490 Active 141 DOM
  16. 2026-09-03
    days on market $312,490 Active 140 DOM
  17. 2026-08-31
    days on market $312,490 Active 137 DOM
  18. 2026-08-30
    days on market $312,490 Active 136 DOM
  19. 2026-08-29
    days on market $312,490 Active 135 DOM
  20. 2026-08-28
    days on market $312,490 Active 134 DOM
  21. 2026-08-27
    days on market $312,490 Active 133 DOM
  22. 2026-08-26
    days on market $312,490 Active 132 DOM
  23. 2026-08-25
    days on market $312,490 Active 131 DOM
  24. 2026-08-24
    days on market $312,490 Active 130 DOM
  25. 2026-08-23
    days on market $312,490 Active 129 DOM
  26. 2026-08-22
    days on market $312,490 Active 128 DOM
  27. 2026-08-21
    days on market $312,490 Active 127 DOM
  28. 2026-08-20
    days on market $312,490 Active 126 DOM
  29. 2026-08-19
    days on market $312,490 Active 125 DOM
  30. 2026-08-18
    days on market $312,490 Active 124 DOM
  31. 2026-08-17
    days on market $312,490 Active 123 DOM
  32. 2026-08-16
    days on market $312,490 Active 122 DOM
  33. 2026-08-15
    days on market $312,490 Active 121 DOM
  34. 2026-08-14
    days on market $312,490 Active 120 DOM
  35. 2026-08-12
    days on market $312,490 Active 118 DOM
  36. 2026-08-11
    days on market $312,490 Active 117 DOM
  37. 2026-08-10
    days on market $312,490 Active 116 DOM
  38. 2026-08-09
    days on market $312,490 Active 115 DOM
  39. 2026-08-08
    days on market $312,490 Active 114 DOM
  40. 2026-08-07
    days on market $312,490 Active 113 DOM
  41. 2026-08-06
    days on market $312,490 Active 112 DOM
  42. 2026-08-05
    days on market $312,490 Active 111 DOM
  43. 2026-08-04
    days on market $312,490 Active 110 DOM
  44. 2026-08-03
    days on market $312,490 Active 109 DOM
  45. 2026-07-31
    days on market $312,490 Active 106 DOM
  46. 2026-07-30
    days on market $312,490 Active 105 DOM
  47. 2026-07-30
    days on market $312,490 Active 104 DOM
  48. 2026-07-28
    days on market $312,490 Active 103 DOM
  49. 2026-07-26
    days on market $312,490 Active 101 DOM
  50. 2026-07-24
    days on market $312,490 Active 99 DOM

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$27,902
− Mortgage interest
−$18,916
− Property taxes
−$5,065
− Insurance
−$1,688
− Repairs & maintenance
−$2,232
− Management
−$2,232
− Depreciation
−$9,824
Taxable loss
−$12,056
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$2,893
After-tax cash flow
$-3,068/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Condition & rehab AI · 12 photos

Good 80/100 None rehab

This move-in-ready two-story home offers a private retreat with a first-floor owner's suite and an open-concept floor plan. The exterior and interior are in good condition, with minor maintenance items to address. Updates to the exterior and interior can significantly enhance its resale and rental value.

Value-add opportunities

  • Resale Paint exterior siding — Fresh paint enhances curb appeal and property value.
  • Both Replace window treatments — Updated window treatments improve aesthetics and energy efficiency.
  • Both Install smart home devices — Modern technology enhances convenience and adds value to the home.
F Composite school gradezoned avg 26/100

Zoned Schools

Elementary Eastside Elementary School F FL #1,854/2,144 Nat'l #26,096/41,679 Middle Shelley S. Boone Middle School F FL #517/571 Nat'l #10,338/14,009 High Ridge Community High School F FL #539/667 Nat'l #13,583/17,239

Schools (NCES district)

District
Polk
NCES district ID
1201590
Math proficiency
39% ▼ -11.00%
Reading proficiency
43% ▼ -4.00%
Median HH income
$43,979
Composite
34.74/100
National rank
#5132
State rank
#62 of 73 in FL
B Composite livability gradescore 74/100

Livability — Haines City

Score
74/100
State rank
#285
US rank
#4575

Category grades

Amenities F Commute F Cost of living A+ Crime A+ Employment F Housing A+ Health & safety A+ User ratings C

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Haines City, FL
County
Polk County · 752,975 people
City population
51,255
Metro
Lakeland-Winter Haven, FL
Population (ZIP)
51,255
Household income
$63,650
Rent vs Own
29.6% rent · 70.4% own
Severe rent burden
9% of renters

Population outlook (Polk County) Hauer SSP2

Today (2025)
752,975 people
By 2030
804,621 · +6.9%
By 2040
906,117 · +20.3%
By 2050
1,000,476 · +32.9%
By 2075
1,197,520 · +59.0%
By 2100
1,271,518 · +68.9%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Diverse neighborhood (Simpson 0.64)
Race & ethnicity
Hispanic / Latino 48% White 31% Black 18% Two or more races 12% Asian 1%
Hispanic origin (detail)
Mexican 19% Puerto Rican 19% Cuban 1% Dominican 3%
Common ancestry
Hispanic 4% Lithuanian 1% Romanian 1%
Foreign-born
15% · Canada, Jamaica, Guatemala
Languages at home
55% English-only · Spanish 39% French/Haitian/Cajun 4% Other Indo-European 0%

Political lean MEDSL · Polk

2024 margin
Strong R (+20.7) · D 39.2% · R 59.9%
2008→2024 swing
-14.6pp toward R · 2008: -6.1pp · 2024: -20.7pp
All cycles
2024: R+20.7 2020: R+14.4 2016: R+14.1 2012: R+6.8 2008: R+6.1

Not yet ingested

Civics

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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