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731 Broadway St
D Composite 40.58
Why this score? — see what drove the D grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +13.3/30.0
  • ARV discount +7.5/15.0
  • Livability +4.3/5.0
  • DSCR +4.0/10.0
  • 1% rule +3.4/10.0
  • Rent growth +3.2/5.0
  • Condition / age +2.5/5.0
  • Schools +2.4/10.0
  • Appreciation +0.0/10.0

$192,000

731 Broadway St · Superior, WI 54880
2 bd · 1.5 ba · 896 sqft · Other · 11 Days on market
Built 1957 10,454 sqft lot

🖨 Deal sheet 📄 Offer letter ✓ Due diligence

Listing remarks MLS

Well built and freshly painted 2 bedroom ranch style home with full basement and detached garage with a nice large lot. Inside there is a good sized living room, kitchen, 2 bedrooms and bath. Basement is wide open and unfinished. Vinyl windows. Cedar siding. Ready for a new owner!

Key facts

  • 0.24 acre lot
  • Garage
  • Built 1957

Property features AI

Exterior

  • Parking: Off-street and street parking; 1-car garage
  • Home design: Single-family, 1-story home; Estimated finished above-grade living area about 896
  • Exterior features: Landscaped lot

Interior

  • Kitchen: Kitchen (11 x 11)
  • Bedrooms: Bedroom 2 (Main) — 11 x 11; Bedroom 3 (Main) — 11 x 11
  • Bathrooms: 1 full bathroom; 1 quarter bathroom
  • Interior features: Living room (18 x 11)

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 2-bed/1.5-bath other listed at $192k.

Deal economics

  • At list price, monthly cash flow is $-1 ($-17/yr) — negative.
  • To cash-flow at today's rent, offer at most $192k (0.1% below list).
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $161k (15.9% below list).
  • Recommended offer: $161k (15.9% below list) — sets the bar for 1% rule.
  • Cap rate 6.3% vs local median 4.6% in Superior — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 86/100 on livability (#21 in WI, #337 nationally) — a professional / high-income tenant draw. Strengths: amenities A+, commute A+, cost of living A+; Watch: schools C-.
  • Superior School District (suburban): math 23% / reading 34% proficiency, ranked #290 of 342 in WI (top 85%) — low school quality limits family demand, transient renter base, plan for 1-2y turnover.
  • Market conditions: Rents rising (+2.8%/yr); 168 active listings in the ZIP; 5 comparable units currently listed for rent nearby; rentals at typical pace (median 21d on market — plan ~3-4 weeks tenant-placement turnaround); 40% of comp listings sitting > 30 days — soft ceiling on asking rent; 110 units permitted in Douglas County in 2024 (0 in 5+ unit buildings).

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $1k of loan paydown is wiped out by about $6k of value loss. Plan a longer hold.
  • Douglas County population projected at -20% by 2050 — secular population decline; favor cash flow + early exit over multi-decade hold.

Negotiation context

  • Only 11 days on market — expect competitive offers; lowballing is unlikely to land.
  • 2 sale attempts with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.
  • Current owner paid $66k; list at $192k implies a 191% gain — meaningful room to come down on a strong offer.

Risks & watch-outs

  • Watch-outs: built in 1957 — expect roof / HVAC / electrical / plumbing capex.
Recommended offer $161,460 (15.9% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. Built in 1957 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  3. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  4. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  5. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  6. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  7. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.84%
Cap rate
6.28%
Cash-on-cash
-0.03%
DSCR
1.00
GRM
9.9

CMA / ARV

No comps found within radius.

Projected returns pro-forma

-3.0% appreciation · 2.76% rent growth · sell at horizon

5-year hold
IRR
-16.6%
Equity multiple
0.41×
Total profit
$-31,597
Equity at exit
$28,628
10-year hold
IRR
-8.8%
Equity multiple
0.46×
Total profit
$-29,244
Equity at exit
$16,601

Cash invested: $53,760 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
73 Landlord-Friendly
State Wisconsin
73 Landlord-Friendly · R+2
County
— inherits STATE
City
— inherits STATE
5-day notice; preempted; Madison / Milwaukee have some local enforcement.

ZIP-level market 54880

Rents YoY
2.8%
Active inventory
168
Price-to-rent
9.9×

Monthly cashflow live

Estimated rent
$1,615 high interval (Pro) →
Mortgage (P&I)
$1,007
Tax from tax record
$190 /mo · $2,281/yr
Insurance
$80
HOA
$0
Vacancy / Maint / Mgmt
$339
Net cashflow
$-1

Break-even live

Break-even rent $1,616
Max offer price $191,751
Occupancy floor 95%

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$48,000
Closing costs
$5,760
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 5 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
110 E 2nd St Apt 218 Superior, WI 2.0 2.0 971 $2,200 $2.27 20d 1 0.86mi
110 E 2nd St Superior, WI 1.0–2.0 1.0–2.0 778 $2,300 $2.95 13d 8 0.86mi
2009 1/2 Hughitt Ave Superior, WI 2.0 1.0 713 $1,125 $1.58 43d 1 1.02mi
2318 John Ave Unit A Superior, WI 1.0 1.0 800 $1,100 $1.38 13d 1 1.28mi
2113 Oakes Ave Unit 2 Superior, WI 2.0 1.0 800 $1,275 $1.59 43d 1 1.31mi

Listing history 8 events

  1. 2026-06-13
    statusdays on marketlisting id $192,000 Pending 11 DOM
  2. 2026-06-10
    days on market $192,000 Contingent 9 DOM
  3. 2026-06-09
    days on market $192,000 Contingent 8 DOM
  4. 2026-06-08
    days on market $192,000 Contingent 7 DOM
  5. 2026-06-07
    statusdays on market $192,000 Contingent 6 DOM
  6. 2026-06-03
    listing id $192,000 Active 1 DOM
  7. 2026-06-02
    remarks 281-char remark
  8. 2026-06-02
    listed $192,000 Active 1 DOM

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast WI · Partial reset (capped growth)

Current annual tax
$2,281 · $190/mo
Projected year-2 tax
$2,916 · $243/mo
Expected delta
+$636/yr (+$53/mo · 27.9%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 2/10 Low 7 d/yr ≥92°F today · 12 d/yr by 30 yrs out
  • 💨 Wind 1/10 Low
  • 🫁 Air quality 2/10 Low 1 unhealthy d/yr today · 1 by 30 yrs out

Nearby sold comps map

Loading sold comps map…

Walkable amenities ~0.75 mi

Loading nearby amenities…

Taxation est. · year 1

Rental income
$19,375
− Mortgage interest
−$10,755
− Property taxes
−$2,281
− Insurance
−$960
− Repairs & maintenance
−$1,550
− Management
−$1,550
− Depreciation
−$5,585
Taxable loss
−$3,306
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$793
After-tax cash flow
$777/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Superior School District
NCES district ID
5514670
Math proficiency
23% ▼ -12.00%
Reading proficiency
34% ▼ -4.00%
Median HH income
$43,659
Composite
24.31/100
National rank
#7711
State rank
#290 of 342 in WI

Livability — Superior

Score
86/100
State rank
#21
US rank
#337

Category grades

Amenities A+ Commute A+ Cost of living A+ Crime C+ Employment C Housing A+ Health & safety A+ User ratings D

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Superior, WI
County
Douglas County · 30,312 people
City population
30,312
Metro
Duluth, MN-WI
Population (ZIP)
30,312
Household income
$68,275
Rent vs Own
36.6% rent · 63.4% own
Severe rent burden
1018.0

Population outlook (Douglas County) Hauer SSP2

Today (2025)
42,505 people
By 2030
41,269 · -2.9%
By 2040
37,829 · -11.0%
By 2050
34,043 · -19.9%
By 2075
25,892 · -39.1%
By 2100
19,487 · -54.2%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (90%)
Race & ethnicity
White 90% Two or more races 5% Hispanic / Latino 2% Black 1% Asian 1% Native American 1%
Common ancestry
Portuguese 10% Romanian 9% Lithuanian 4%
Foreign-born
2% · China, Vietnam
Languages at home
97% English-only · Spanish 1%

Political lean MEDSL · Douglas

2024 margin
Lean D (+5.3) · D 52.0% · R 46.6% · Other 1.4%
2008→2024 swing
-27.9pp toward R · 2008: 33.2pp · 2024: 5.3pp
All cycles
2024: D+5.3 2020: D+9.3 2016: D+7.6 2012: D+31.3 2008: D+33.2

Not yet ingested

Civics

Market trends

HPI YoY
▼ -167.80%
Current HPI
226.557
Rent YoY
▲ 2.76%
Metro
Duluth, MN-WI
State GDP YoY
▲ 2.10%
F500 in state
20

Industry mix (Fortune 500 HQ in WI)

Industry F500 HQs Revenue

Price history

+190.9% since first listed
3 events — show timeline
  • 2026-06-01 Listed $192,000 LSAR
  • 2026-06-01 Listed $192,000 SAAR
  • 2002-03-15 Sold (Public Records) $66,000 Public Records

Property tax history

+2.8%/yr

Latest (2025): $2,281 · +2.2% YoY. Source: county tax records.

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

Loading sold comps…