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Lacona Plan 🏗️ New Construction
F Composite 26.13
Why this score? — see what drove the F grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • ARV discount +7.5/15.0
  • Schools +6.4/10.0
  • Livability +4.0/5.0
  • Cash flow +3.5/30.0
  • Rent growth +2.5/5.0
  • Condition / age +2.2/5.0
  • 1% rule +0.0/10.0
  • DSCR +0.0/10.0
  • Appreciation +0.0/10.0

$184,800

Lacona Plan · Pleasant Hill, IA 50327
3 bd · 2.5 ba · 1,591 sqft · SingleFamily · 410 Days on market
Fair condition ↓ 34% since listing

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

Key facts

  • 2 garage spots
  • Listed 410 days

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…
🏗️ New construction. The $184,800 list price is a builder figure, so every metric below is computed on the value from comparable previous sales — $373,218.

What this means for you Summary

Snapshot

  • This is a 3-bed/2.5-bath single-family listed at $185k. Condition is rated fair.

Deal economics

  • At list price, monthly cash flow is $-1k ($-14k/yr) — negative.
  • The deal already cash-flows at list — no discount required.
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $184k (0.4% below list).
  • Recommended offer: $163k (12.0% below list) — sets the bar for market timing.

Location & tenants

  • Location reads 79/100 on livability (#100 in IA, #2,025 nationally) — a middle-class / working-renter tenant base. Strengths: crime A+, cost of living A+, housing A+; Watch: amenities F, commute F.
  • Southeast Polk Community School District (rural): math 73% / reading 73% proficiency, ranked #70 of 289 in IA (top 24%) — strong family-tenant draw, lease renewals of 3-5y typical.
  • Market conditions: 134 active listings in the ZIP; 3 comparable units currently listed for rent nearby; rentals at typical pace (median 15d on market — plan ~3-4 weeks tenant-placement turnaround); solid renter incomes; 2,953 units permitted in Polk County in 2024 (540 in 5+ unit buildings).

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $3k of loan paydown is wiped out by about $11k of value loss. Plan a longer hold.
  • Polk County population projected at +37% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.

Negotiation context

  • It's been on market 410 days — a 12% lower offer ($163k) is reasonable based on typical stale-listing flexibility.
  • 3 sale attempts; this cycle's ask has dropped $95k (34%) from the opening price — seller is motivated, your offer sets the floor, not the list.

Risks & watch-outs

  • Watch-outs: property tax is 3.0% of price.
Recommended offer $162,624 (12.0% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. It's been on market 410 days. Have you received any prior offers? Is the seller open to a 12% concession, seller financing, or rate buy-down credit?
  3. Have any recent inspections been done? Can we get a copy of the seller's disclosures and any deferred-maintenance estimates?
  4. Property tax is high relative to price — has the assessment been appealed recently, and will the sale trigger a re-assessment?
  5. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  6. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  7. Schools are A-rated — typically a magnet for longer-tenancy family renters. What's the average tenant stay here, and is there a school-zone premium baked into asking?
  8. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  9. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  10. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  11. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.49%
Cap rate
2.68%
Cash-on-cash
-12.92%
DSCR
0.43
GRM
16.9

CMA / ARV

ARV (median comp)
$373,218
List price
$184,800
Delta
-50.48%
Verdict
UNDERPRICED
Comps
20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
6019 Robin Rd 0.28mi 3/2.0 1,485 (-7%) 3mo $348,500 $235 72
440 Morning Dove Blvd 0.14mi 3/3.0 1,428 (-10%) 4mo $380,000 $266 71
5890 Scenic View Dr 0.28mi 4/3.0 (+1) 1,442 (-9%) 0mo $420,000 $291 64
6520 NE Caroline Ave 0.64mi 3/2.0 1,474 (-7%) 1mo $354,990 $241 55
63 SE Dorr Dr 0.75mi 3/2.5 1,706 (+7%) 1mo $359,000 $210 52
6523 NE George Ave 0.62mi 3/2.0 1,427 (-10%) 3mo $364,990 $256 50
6524 NE George Ave 0.60mi 3/2.0 1,408 (-12%) 1mo $354,990 $252 50
315 Hillside Dr 0.53mi 4/2.0 (+1) 1,423 (-11%) 4mo $272,000 $191 48
6517 NE George Ave 0.61mi 3/2.5 1,797 (+13%) 3mo $384,990 $214 47
272 NE Wildflower Dr 0.52mi 4/2.5 (+1) 1,808 (+14%) 1mo $359,990 $199 47
6524 NE Caroline Ave 0.65mi 3/2.0 1,408 (-12%) 4mo $359,990 $256 45
6514 NE Kendall Ave 0.56mi 4/2.5 (+1) 1,809 (+14%) 2mo $354,990 $196 45

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 3.0% rent growth · sell at horizon

5-year hold
IRR
-40.4%
Equity multiple
-0.26×
Total profit
$-132,116
Equity at exit
$55,648
10-year hold
IRR
-65.2%
Equity multiple
-0.98×
Total profit
$-207,213
Equity at exit
$32,269

Cash invested: $104,501 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
83 Strongly Landlord-Friendly
State Iowa
83 Strongly Landlord-Friendly · R+6
County
— inherits STATE
City
— inherits STATE
3-day pay-or-quit; mostly landlord-friendly statewide.

ZIP-level market 50327

Home prices YoY
-28.7%
Active inventory
134
Price-to-rent
8.4×

Monthly cashflow live

Estimated rent
$1,841 medium interval (Pro) →
Mortgage (P&I)
$1,957
Tax est. 1.5%
$467 /mo · $5,598/yr
Insurance
$156
HOA
$0
Vacancy / Maint / Mgmt
$387
Net cashflow
$-1,125

Break-even live

Break-even rent $3,265
Max offer price $210,396
Occupancy floor

Sensitivity live

Price -10% $-867 -5% $-996 +0% $-1,125 +5% $-1,254 +10% $-1,383
Rent -10% $-1,271 -5% $-1,198 +0% $-1,125 +5% $-1,053 +10% $-980
Rate -1.0pp $-937 -0.5pp $-1,030 base $-1,125 +0.5pp $-1,222 +1.0pp $-1,320

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$93,305
Closing costs
$11,197
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 3 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
799 Ne 60th St Pleasant Hill, IA 1.0–3.0 1.0–3.5 1185 $2,169 $1.83 15d 7 0.11mi
1116 Redstone Ln Pleasant Hill, IA 2.0 2.0 1056 $1,350 $1.28 24d 1 0.39mi
935 Sherrylynn Blvd Pleasant Hill, IA 2.0–3.0 1.5–2.0 920 $1,160 $1.26 15d 26 0.98mi

Listing history 21 events

  1. 2026-06-18
    days on market $184,800 Active 410 DOM
  2. 2026-06-17
    days on market $184,800 Active 409 DOM
  3. 2026-06-16
    days on market $184,800 Active 408 DOM
  4. 2026-06-15
    days on market $184,800 Active 407 DOM
  5. 2026-06-14
    days on market $184,800 Active 405 DOM
  6. 2026-06-10
    days on market $184,800 Active 402 DOM
  7. 2026-06-09
    days on market $184,800 Active 401 DOM
  8. 2026-06-08
    days on market $184,800 Active 400 DOM
  9. 2026-06-07
    days on market $184,800 Active 399 DOM
  10. 2026-06-03
    days on market $184,800 Active 395 DOM
  11. 2026-06-02
    days on market $184,800 Active 394 DOM
  12. 2026-06-01
    days on market $184,800 Active 393 DOM
  13. 2026-05-31
    days on market $184,800 Active 392 DOM
  14. 2026-05-31
    days on market $184,800 Active 391 DOM
  15. 2026-04-24
    status Active 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

  16. 2026-04-24
    historical 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

  17. 2026-04-11
    status Active 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

  18. 2026-04-11
    historical 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

  19. 2026-04-04
    price $184,800 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

  20. 2025-09-10
    price $227,200 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

  21. 2025-05-03
    listed $279,900 Active 294-char remark
    Show marketing remark (294 chars)

    The Lacona plan is a two-story townhome featuring three beds, two and a half baths, and a two-car garage. The main level has a great room, dining room, large kitchen, and powder bath. The upstairs features the primary suite with large walk-in closet, two bedrooms, a bathroom, and laundry room.

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$22,086
− Mortgage interest
−$20,906
− Property taxes
−$5,598
− Insurance
−$1,866
− Repairs & maintenance
−$1,767
− Management
−$1,767
− Depreciation
−$10,857
Taxable loss
−$20,675
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$4,962
After-tax cash flow
$-8,541/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Condition & rehab AI · 2 photos

Fair 45/100 Moderate rehab

The home requires significant exterior and interior repairs, including painting and roof inspection. These updates will significantly enhance its curb appeal and interior aesthetics, making it more attractive for both resale and rental.

Repairs flagged

  • Major Exterior siding — Significant weathering and fading
  • Major Paint — Faded and uneven
  • Major Interior walls — Paint is peeling and faded

Value-add opportunities

  • Both Paint exterior and interior — Enhances curb appeal and interior aesthetics
  • Both Replace faded paint — Improves home's appearance and value
  • Both Roof inspection — Preventative maintenance to avoid costly repairs

Renovation cost estimate screening

Repair itemSeverityEst. cost
Exterior siding · Significant weathering and fading Major $15,000–50,000
Paint · Faded and uneven Major $15,000–50,000
Interior walls · Paint is peeling and faded Major $15,000–50,000
Total estimated repair cost · 3 items $45,000–150,000

Value-add ROI direction

  • Both Paint exterior and interior — Enhances curb appeal and interior aesthetics
  • Both Replace faded paint — Improves home's appearance and value
  • Both Roof inspection — Preventative maintenance to avoid costly repairs

ⓘ Cost ranges are severity-bucket heuristics (US national rule-of-thumb). Get contractor quotes + a written scope before underwriting a rehab budget.

Schools (NCES district)

District
Southeast Polk Community School District
NCES district ID
1926820
Math proficiency
73% ▼ -8.00%
Reading proficiency
73% ▼ -3.00%
Median HH income
$73,440
Composite
64.1/100
National rank
#575
State rank
#70 of 289 in IA

Livability — Pleasant Hill

Score
79/100
State rank
#100
US rank
#2025

Category grades

Amenities F Commute F Cost of living A+ Crime A+ Employment B Housing A+ Health & safety A+ User ratings A+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Pleasant Hill, IA
County
Polk County · 453,298 people
City population
13,177
Metro
Des Moines-West Des Moines, IA
Population (ZIP)
13,177
Household income
$98,333
Rent vs Own
19.0% rent · 81.0% own
Severe rent burden
221.0

Population outlook (Polk County) Hauer SSP2

Today (2025)
548,042 people
By 2030
588,557 · +7.4%
By 2040
670,629 · +22.4%
By 2050
752,830 · +37.4%
By 2075
955,069 · +74.3%
By 2100
1,115,436 · +103.5%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (84%)
Race & ethnicity
White 84% Hispanic / Latino 7% Black 4% Two or more races 4% Asian 3%
Hispanic origin (detail)
Mexican 5% Puerto Rican 1%
Common ancestry
Portuguese 6% Italian 5% Iranian 4%
Foreign-born
4% · Canada, Vietnam
Languages at home
92% English-only · Spanish 4% Other Asian/Pacific 1% Vietnamese 1%

Political lean MEDSL · Polk

2024 margin
D (+10.9) · D 54.8% · R 43.9% · Other 1.3%
2008→2024 swing
-3.7pp toward R · 2008: 14.6pp · 2024: 10.9pp
All cycles
2024: D+10.9 2020: D+15.2 2016: D+11.5 2012: D+14.2 2008: D+14.6

Not yet ingested

Civics

Market trends

HPI YoY
▼ -85.08%
Current HPI
211.6528
Rent YoY
Metro
Des Moines-West Des Moines, IA
State GDP YoY
▲ 2.48%
F500 in state
4

Industry mix (Fortune 500 HQ in IA)

Industry F500 HQs Revenue

Price history

-34.0% since first listed
7 events — show timeline
  • 2026-04-24 Relisted Zillow
  • 2026-04-24 Delisted Zillow
  • 2026-04-11 Relisted Zillow
  • 2026-04-11 Delisted Zillow
  • 2026-04-04 Price Changed $184,800 Zillow
  • 2025-09-10 Price Changed $227,200 Zillow
  • 2025-05-03 Listed $279,900 Zillow

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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