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5733 W Custer Ave
B Composite 71.0
Why this score? — see what drove the B grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +27.2/30.0
  • ARV discount +15.0/15.0
  • DSCR +9.5/10.0
  • 1% rule +7.8/10.0
  • Livability +4.0/5.0
  • Rent growth +3.8/5.0
  • Condition / age +2.5/5.0
  • Schools +1.2/10.0
  • Appreciation +0.0/10.0

$109,900

5733 W Custer Ave · Milwaukee, WI 53218
3 bd · 1.0 ba · 1,041 sqft · SingleFamily public records · 17 Days on market
Built 1953 4,791 sqft lot $106/sqft · 21% below area Est $140k · 21% under

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

#BR Ranch in handy area, has a side drive and garage. Long time rental property has been occupied by same resident for 5 years. Newer roof!

Key facts

  • Garage
  • Newer roof
  • Side drive

Tags

SIDE DRIVEGARAGENEWER ROOF

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 3-bed/1.0-bath single-family listed at $110k.

Deal economics

  • At list price, monthly cash flow is $316 ($4k/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • Meets the 1% rule at list price ($1k rent vs $110k).
  • Recommended offer: $108k (1.5% below list) — sets the bar for market timing.
  • Cap rate 9.7% vs local median 5.1% in Milwaukee — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 81/100 on livability (#55 in WI, #1,534 nationally) — a professional / high-income tenant draw. Strengths: amenities A+, commute A+, cost of living A+; Watch: employment D+, schools F, crime F.
  • Milwaukee School District (urban): math 10% / reading 18% proficiency, ranked #337 of 342 in WI (top 98%) — low school quality limits family demand, transient renter base, plan for 1-2y turnover; 77% free/reduced lunch — lower-income household profile, screen leases tightly.
  • Market conditions: Rents rising fast (+5.3%/yr); 153 active listings in the ZIP; 40 comparable units currently listed for rent nearby; rentals at typical pace (median 25d on market — plan ~3-4 weeks tenant-placement turnaround); 48% of comp listings sitting > 30 days — soft ceiling on asking rent; 1,017 units permitted in Milwaukee County in 2024 (803 in 5+ unit buildings).
  • This rent runs 37% of the median local income ($46k/yr) — at the standard rent-burdened threshold; future hikes will face affordability resistance.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $760 of loan paydown is wiped out by about $3k of value loss. Plan a longer hold.
  • Milwaukee County population projected at +4% by 2050 — modest demand growth; plan on rents tracking national, not racing it.
  • At projected returns (-3.0% appreciation + 5.3% rent growth), your $31k cash investment doubles in ~8 years — after that, you're playing with house money.

Negotiation context

  • It's been on market 17 days — a 2% lower offer ($108k) is reasonable based on typical stale-listing flexibility.
  • 2 sale attempts since 13y ago with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.

Risks & watch-outs

  • Watch-outs: built in 1953 — expect roof / HVAC / electrical / plumbing capex.
  • Climate carrying-cost: major flood risk — expect insurance premiums to compound above CPI over the hold.
Recommended offer $108,251 (1.5% below list)

Questions for the listing agent

  1. Built in 1953 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  2. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  3. Schools are F-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
  4. Crime grade is F in this area — have there been break-ins, vandalism, or insurance claims at this property in the last 3 years? What carrier currently insures it and at what premium?
  5. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  6. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  7. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
1.28%
Cap rate
9.74%
Cash-on-cash
12.31%
DSCR
1.55
GRM
6.5

CMA / ARV

ARV (median comp)
$139,715
List price
$109,900
Delta
-21.34%
Verdict
UNDERPRICED
Comps
20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
5466 N 57th St 0.13mi 3/1.0 1,108 (+6%) 1mo $95,100 $86 82
5735 W Thurston Ave 0.31mi 3/1.0 1,084 (+4%) 0mo $170,500 $157 78
5330 N 54th St 0.26mi 3/1.0 1,127 (+8%) 1mo $199,900 $177 73
5139 N 57th St 0.31mi 3/1.0 1,128 (+8%) 1mo $125,000 $111 71
4893 N 64th St 0.69mi 3/1.0 1,027 (-1%) 2mo $65,000 $63 64
5272 N 65th St 0.39mi 3/1.0 912 (-12%) 1mo $127,000 $139 60
4872 N 63rd St 0.66mi 3/1.5 1,100 (+6%) 1mo $207,900 $189 57
4906 N 58th St 0.60mi 3/1.0 940 (-10%) 1mo $100,000 $106 55
5267 N 48th St 0.62mi 3/1.0 932 (-10%) 1mo $183,000 $196 53
5003 N 51st Blvd 0.63mi 3/1.0 934 (-10%) 1mo $110,000 $118 53
5863 N 62nd St 0.65mi 3/1.0 905 (-13%) 0mo $180,000 $199 48
4947 N 66th St 0.69mi 3/1.0 1,196 (+15%) 1mo $205,000 $171 43

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 5.29% rent growth · sell at horizon

5-year hold
IRR
4.6%
Equity multiple
1.18×
Total profit
$5,636
Equity at exit
$16,386
10-year hold
IRR
16.2%
Equity multiple
2.47×
Total profit
$45,164
Equity at exit
$9,502

Cash invested: $30,772 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
73 Landlord-Friendly
State Wisconsin
73 Landlord-Friendly · R+2
County
— inherits STATE
City
— inherits STATE
5-day notice; preempted; Madison / Milwaukee have some local enforcement.

ZIP-level market 53218

Home prices YoY
-19.0%
Rents YoY
5.3%
Active inventory
153
Price-to-rent
6.5×

Monthly cashflow live

Estimated rent
$1,402 high interval (Pro) →
Mortgage (P&I)
$576
Tax from tax record
$170 /mo · $2,038/yr
Insurance
$46
HOA
$0
Vacancy / Maint / Mgmt
$294
Net cashflow
$316

Break-even live

Break-even rent $1,002
Max offer price $109,900
Occupancy floor 72%

Sensitivity live

Price -10% $378 -5% $347 +0% $316 +5% $284 +10% $253
Rent -10% $205 -5% $260 +0% $316 +5% $371 +10% $426
Rate -1.0pp $371 -0.5pp $344 base $316 +0.5pp $287 +1.0pp $258

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$27,475
Closing costs
$3,297
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 40 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
5657 N 60th St #5659 Milwaukee, WI 3.0 1.0 878 $995 $1.13 17d 1 0.41mi
5688 N 56th St Milwaukee, WI 3.0 1.0 850 $1,445 $1.70 13d 1 0.45mi
6221 W Thurston Ave #6223 Milwaukee, WI 3.0 1.0 800 $1,100 $1.38 20d 1 0.46mi
5659 N 64th St Unit 5659A Milwaukee, WI 2.0 1.0 1091 $1,300 $1.19 44d 1 0.51mi
4900 N 58th St Milwaukee, WI 3.0 1.0 1455 $1,450 $1.00 5d 1 0.58mi
5830 N 61st St Milwaukee, WI 3.0 1.0 1024 $1,450 $1.42 44d 1 0.61mi
6921 W Herbert Ave Milwaukee, WI 3.0 2.0 1414 $1,620 $1.15 5d 1 0.65mi
5820 N 65th St #5822 Milwaukee, WI 2.0 1.0 700 $1,245 $1.78 44d 1 0.69mi
5073 N 48th St Milwaukee, WI 4.0 1.0 1152 $1,595 $1.38 15d 1 0.71mi
5823 N 65th St Unit Upper Milwaukee, WI 2.0 1.0 768 $1,295 $1.69 44d 1 0.71mi
5831 N 65th St Unit 5831 Milwaukee, WI 3.0 1.0 900 $1,195 $1.33 44d 1 0.72mi
4610 W Eggert Pl #4612 Milwaukee, WI 3.0 1.0 852 $1,095 $1.29 24d 1 0.77mi
6518 W Hampton Ave Unit 2 Milwaukee, WI 2.0 1.0 1100 $1,200 $1.09 44d 1 0.80mi
5050 N 47th St Milwaukee, WI 2.0 1.0 1092 $1,700 $1.56 44d 1 0.80mi
5905 N 66th St Unit 66th Lower Milwaukee, WI 3.0 1.0 1000 $1,600 $1.60 17d 1 0.83mi
5165-5167 N 45th St Unit 5165 Milwaukee, WI 3.0 1.0 1020 $1,200 $1.18 17d 1 0.84mi
6046 N 61st St Unit 1 Milwaukee, WI 3.0 1.0 1200 $1,345 $1.12 24d 1 0.88mi
6046 N 61st St Unit 2 Milwaukee, WI 3.0 1.0 1250 $1,395 $1.12 44d 1 0.89mi
4852 N 48th St Unit 4852 Milwaukee, WI 2.0 1.0 830 $995 $1.20 2d 1 0.89mi
5956 N 67th St Milwaukee, WI 2.0 1.0 925 $1,250 $1.35 44d 1 0.90mi
5958 N 67th St Milwaukee, WI 2.0 1.0 925 $1,250 $1.35 5d 1 0.91mi
4340 W Eggert Pl Milwaukee, WI 4.0 1.0 1066 $1,695 $1.59 24d 1 0.91mi
4334 W Eggert Pl Milwaukee, WI 4.0 1.0 1077 $1,695 $1.57 24d 1 0.92mi
5950 N 69th St Unit 1 Milwaukee, WI 2.0 1.0 1100 $1,100 $1.00 44d 1 0.97mi
7348 W Medford Ave Unit 7348A Milwaukee, WI 2.0 1.0 1095 $950 $0.87 24d 1 1.00mi
4640 N 51st Blvd Milwaukee, WI 2.0 1.0 1075 $1,275 $1.19 44d 1 1.01mi
4843 N 72nd St Milwaukee, WI 3.0 1.0 1014 $1,485 $1.46 44d 1 1.07mi
4727 N 46th St Milwaukee, WI 3.0 1.0 936 $1,700 $1.82 44d 1 1.08mi
7632 W Leon Ter Unit C Milwaukee, WI 2.0 1.5 1000 $1,200 $1.20 24d 1 1.13mi
5435 N 40th St Milwaukee, WI 2.0 1.0 850 $1,150 $1.35 17d 1 1.13mi
5696 N 42nd St Milwaukee, WI 4.0 1.0 1023 $1,495 $1.46 24d 1 1.13mi
4703 N 45th St Milwaukee, WI 3.0 1.0 1031 $1,695 $1.64 24d 1 1.15mi
4702 N 44th St Milwaukee, WI 3.0 2.0 1050 $1,850 $1.76 44d 1 1.22mi
7701 W Hampton Ave Unit 6 Milwaukee, WI 2.0 1.0 816 $1,250 $1.53 44d 1 1.38mi
4479A N 44th St Milwaukee, WI 2.0 1.0 1000 $895 $0.90 44d 1 1.39mi
8023 W Thurston Ave Unit 2 Milwaukee, WI 2.0 1.0 850 $850 $1.00 44d 1 1.42mi
8037 W Thurston Ave Milwaukee, WI 3.0 1.0 1040 $1,600 $1.54 44d 1 1.45mi
5541 N 35th St #5543 Milwaukee, WI 3.0 1.0 1130 $1,195 $1.06 5d 1 1.45mi
5908 N 80th St Milwaukee, WI 3.0 1.0 1056 $1,550 $1.47 24d 1 1.48mi
5955 N 79th St Unit 1 Milwaukee, WI 3.0 1.0 1100 $1,650 $1.50 44d 1 1.48mi

Listing history 9 events

  1. 2026-05-04
    status Pending 139-char remark
    Show marketing remark (139 chars)

    #BR Ranch in handy area, has a side drive and garage. Long time rental property has been occupied by same resident for 5 years. Newer roof!

  2. 2026-04-17
    listed $109,900 Active 139-char remark
    Show marketing remark (139 chars)

    #BR Ranch in handy area, has a side drive and garage. Long time rental property has been occupied by same resident for 5 years. Newer roof!

  3. 2020-07-28
    soldstatus $150,000
  4. 2020-07-28
    soldstatus $37,500
  5. 2013-02-02
    listed $109,900 132-char remark
    Show marketing remark (132 chars)

    Good condition, shows well. Total Sq/ft and lot size taken from city records, room sizes estimated. Listing agent related to seller.

  6. 2013-02-02
    historical 132-char remark
    Show marketing remark (132 chars)

    Good condition, shows well. Total Sq/ft and lot size taken from city records, room sizes estimated. Listing agent related to seller.

  7. 2004-08-09
    soldstatus $86,000
  8. 2001-06-18
    soldstatus $50,000
  9. 2000-04-19
    soldstatus $37,000

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast WI · Partial reset (capped growth)

Current annual tax
$2,038 · $170/mo
Projected year-2 tax
$2,038 · $170/mo
Expected delta
$0/yr ($0/mo · -0.0%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

  • 🌊 Flood 6/10 Major FEMA zone X (unshaded) · 71% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 2/10 Low 7 d/yr ≥100°F today · 13 d/yr by 30 yrs out
  • 💨 Wind 2/10 Low
  • 🫁 Air quality 2/10 Low 2 unhealthy d/yr today · 2 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$16,823
− Mortgage interest
−$6,156
− Property taxes
−$2,038
− Insurance
−$550
− Repairs & maintenance
−$1,346
− Management
−$1,346
− Depreciation
−$3,197
Taxable income
$2,191
combined federal + state — saved on this device
Est. tax owed @ 24.0%
−$526
After-tax cash flow
$3,261/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Milwaukee School District
NCES district ID
5509600
Math proficiency
10% ▼ -5.00%
Reading proficiency
18% ▬ 0.00%
Median HH income
$36,339
Composite
11.61/100
National rank
#9696
State rank
#337 of 342 in WI

Livability — Milwaukee

Score
81/100
State rank
#55
US rank
#1534

Category grades

Amenities A+ Commute A+ Cost of living A+ Crime F Employment D+ Housing A+ Health & safety A+ User ratings B+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Milwaukee, WI
County
Milwaukee County · 926,379 people
City population
573,768
Metro
Milwaukee-Waukesha, WI
Population (ZIP)
41,196
Household income
$45,642
Rent vs Own
57.1% rent · 42.9% own
Severe rent burden
2421.0

Population outlook (Milwaukee County) Hauer SSP2

Today (2025)
995,758 people
By 2030
1,009,124 · +1.3%
By 2040
1,028,128 · +3.3%
By 2050
1,040,066 · +4.4%
By 2075
1,057,849 · +6.2%
By 2100
1,039,774 · +4.4%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly Black (72%)
Race & ethnicity
Black 72% Asian 10% White 10% Hispanic / Latino 5% Two or more races 3%
Common ancestry
Romanian 1% Lithuanian 1%
Foreign-born
6% · Philippines, Canada
Languages at home
89% English-only · Other Asian/Pacific 7% Spanish 3%

Political lean MEDSL · Milwaukee

2024 margin
Solid D (+38.5) · D 68.3% · R 29.8% · Other 1.8%
2008→2024 swing
+2.7pp toward D · 2008: 35.9pp · 2024: 38.5pp
All cycles
2024: D+38.5 2020: D+39.9 2016: D+37.5 2012: D+34.6 2008: D+35.9

Not yet ingested

Civics

Market trends

HPI YoY
▼ -76.44%
Current HPI
325.1975
Rent YoY
▲ 5.29%
Metro
Milwaukee-Waukesha, WI
State GDP YoY
▲ 2.10%
F500 in state
20

Industry mix (Fortune 500 HQ in WI)

Industry F500 HQs Revenue

Price history

+197.0% since first listed
9 events — show timeline
  • 2026-05-04 Pending METROMLS
  • 2026-04-17 Listed $109,900 METROMLS
  • 2020-07-28 Sold (Public Records) $37,500 Public Records
  • 2020-07-28 Sold (Public Records) $150,000 Public Records
  • 2013-02-02 Listing Removed METROMLS
  • 2013-02-02 Listed $109,900 METROMLS
  • 2004-08-09 Sold (Public Records) $86,000 Public Records
  • 2001-06-18 Sold (Public Records) $50,000 Public Records
  • 2000-04-19 Sold (Public Records) $37,000 Public Records

Property tax history

+4.6%/yr

Latest (2024): $2,038 · +31.1% YoY. Source: county tax records.

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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