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1304 W Gordon St
C- Composite 50.35
Why this score? — see what drove the C- grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +15.4/30.0
  • ARV discount +15.0/15.0
  • DSCR +4.7/10.0
  • Livability +4.0/5.0
  • Rent growth +3.9/5.0
  • 1% rule +3.6/10.0
  • Condition / age +2.5/5.0
  • Schools +1.2/10.0
  • Appreciation +0.0/10.0

$215,000

1304 W Gordon St · Allentown, PA 18102
4 bd · 1.0 ba · 1,142 sqft · SingleFamily public records · 31 Days on market
Built 1905 877 sqft lot Est $279k · 23% under

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

Clean and Well Maintained 4 BR home (one is walk-thru) with three on 2nd floor and a large finished attic. There are Two Full Baths, one on 1st floor and one on 2nd. Gas Utilities and Updated Electric. Public Water & Sewer. Low Maintenance Yard. All appliances remain. Directly across street from Daycare Center. A great bargain for either the owner-occupant or investor!

Key facts

  • Covered front porch
  • Move in ready
  • Updated rowhome

Tags

MOVE IN READYUPDATED ROWHOMECOVERED FRONT PORCHSPACIOUS LIVING ROOMLUXURY VINYL PLANK FLOORINGREPLACEMENT WINDOWS

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 4-bed/1.0-bath single-family listed at $215k.

Deal economics

  • At list price, monthly cash flow is $82 ($983/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $184k (14.2% below list).
  • Recommended offer: $184k (14.2% below list) — sets the bar for 1% rule.
  • Cap rate 6.8% vs local median 5.3% in Allentown — meaningfully above typical; check what's discounted (condition, days-on-market, listing class) to confirm the premium yield is real.

Location & tenants

  • Location reads 81/100 on livability (#171 in PA, #1,440 nationally) — a professional / high-income tenant draw. Strengths: commute A+, cost of living A+, housing A+; Watch: schools D+, employment D.
  • Allentown City SD (urban): math 10% / reading 20% proficiency, ranked #513 of 539 in PA (top 95%) — low school quality limits family demand, transient renter base, plan for 1-2y turnover; 73% free/reduced lunch — lower-income household profile, screen leases tightly.
  • Market conditions: Rents rising fast (+5.5%/yr); 167 active listings in the ZIP; 40 comparable units currently listed for rent nearby; rentals at typical pace (median 24d on market — plan ~3-4 weeks tenant-placement turnaround); lower-income renter base — watch delinquency; 765 units permitted in Lehigh County in 2024 (286 in 5+ unit buildings).
  • At $1,844/mo this rent would consume 51% of the median local household income ($43k/yr) (locally 4313% of renters already pay >50% of income on rent) — very limited rent-growth headroom before tenants either downsize or default.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $1k of loan paydown is wiped out by about $6k of value loss. Plan a longer hold.
  • Lehigh County population projected at +21% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.

Negotiation context

  • It's been on market 31 days — a 3% lower offer ($209k) is reasonable based on typical stale-listing flexibility.
  • 8 sale attempts since 23y ago with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.
  • Current owner paid $81k; list at $215k implies a 165% gain — meaningful room to come down on a strong offer.

Risks & watch-outs

  • Watch-outs: built in 1905 — expect roof / HVAC / electrical / plumbing capex.
  • Climate carrying-cost: extreme-heat days projected 7→15/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer $184,370 (14.2% below list)

Questions for the listing agent

  1. It's been on market 31 days. Have you received any prior offers? Is the seller open to a 14% concession, seller financing, or rate buy-down credit?
  2. Built in 1905 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  3. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  4. Schools are D-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
  5. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  6. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  7. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.86%
Cap rate
6.75%
Cash-on-cash
1.63%
DSCR
1.07
GRM
9.7

CMA / ARV

ARV (on-the-fly)
$278,648
Comps found
6
Show comp detail 6 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
938 W Gordon St 0.41mi 3/1.0 (-1) 1,248 (+9%) 4mo $220,000 $176 57
1235 W Livingston St 0.67mi 3/1.0 (-1) 1,125 (-2%) 6mo $287,000 $255 56
933 N 14th St 0.63mi 3/2.0 (-1) 1,155 (+1%) 12mo $325,000 $281 50
949 N 13th St 0.65mi 3/1.0 (-1) 1,278 (+12%) 5mo $108,000 $85 40
1009 13th 0.68mi 3/1.0 (-1) 1,306 (+14%) 7mo $300,000 $230 33
1017 N 14Th St 0.70mi 3/1.5 (-1) 1,232 (+8%) 21mo $301,000 $244 29

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 5.48% rent growth · sell at horizon

5-year hold
IRR
-11.2%
Equity multiple
0.59×
Total profit
$-24,947
Equity at exit
$32,057
10-year hold
IRR
1.1%
Equity multiple
1.09×
Total profit
$5,186
Equity at exit
$18,589

Cash invested: $60,200 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
62 Landlord-Friendly
State Pennsylvania
62 Landlord-Friendly · EVEN
County
— inherits STATE
City
— inherits STATE
10-day notice; Philadelphia has eviction-court diversion + some protections; otherwise moderate.

ZIP-level market 18102

Rents YoY
5.5%
Active inventory
167
Price-to-rent
9.7×

Monthly cashflow live

Estimated rent
$1,844 high interval (Pro) →
Mortgage (P&I)
$1,127
Tax from tax record
$158 /mo · $1,890/yr
Insurance
$90
HOA
$0
Vacancy / Maint / Mgmt
$387
Net cashflow
$82

Break-even live

Break-even rent $1,740
Max offer price $215,000
Occupancy floor 91%

Sensitivity live

Price -10% $204 -5% $143 +0% $82 +5% $21 +10% $-40
Rent -10% $-64 -5% $9 +0% $82 +5% $155 +10% $228
Rate -1.0pp $190 -0.5pp $137 base $82 +0.5pp $26 +1.0pp $-30

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$53,750
Closing costs
$6,450
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 40 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
1332 W Gordon St Allentown, PA 3.0 2.0 1236 $1,050 $0.85 44d 1 0.04mi
1425 W Gordon St Allentown, PA 3.0 2.0 1200 $2,200 $1.83 44d 1 0.14mi
221 N 15th St Unit 2 Allentown, PA 3.0 1.0 1200 $1,775 $1.48 3d 1 0.23mi
1437 Webster St Allentown, PA 3.0 1.0 1080 $1,475 $1.37 44d 1 0.29mi
229 Peach St Allentown, PA 3.0 2.0 882 $1,800 $2.04 15d 1 0.32mi
1145 Linden St Apt 2 Allentown, PA 3.0 1.0 971 $1,525 $1.57 24d 1 0.32mi
229 N West St Unit 2 Allentown, PA 3.0 1.0 953 $1,700 $1.78 24d 1 0.38mi
1621 W Turner St Allentown, PA 3.0 1.0 1200 $2,195 $1.83 24d 1 0.40mi
944 W Gordon St Allentown, PA 3.0 1.5 1146 $1,750 $1.53 24d 1 0.42mi
915 Tilghman St Apt 4 Allentown, PA 3.0 1.0 1250 $1,750 $1.40 24d 1 0.58mi
144 S 12th St Allentown, PA 4.0 2.0 1242 $2,000 $1.61 3d 1 0.58mi
1542 Walnut St Apt 2 Allentown, PA 4.0 1.0 1132 $1,850 $1.63 21d 1 0.58mi
511 N Lumber St Allentown, PA 4.0 1.0 756 $2,200 $2.91 15d 1 0.58mi
832 Chestnut St Allentown, PA 3.0 1.0 1124 $2,100 $1.87 24d 1 0.59mi
1208 W Whitehall St Allentown, PA 3.0 1.5 1100 $2,095 $1.90 44d 1 0.61mi
1208 W Whitehall St Apt 8 Allentown, PA 3.0 1.5 1100 $2,095 $1.90 3d 1 0.61mi
635 N Lumber St Allentown, PA 3.0 1.5 1117 $1,750 $1.57 3d 1 0.64mi
209 N Eighth St Apt 2 Allentown, PA 3.0 1.0 1430 $1,550 $1.08 44d 1 0.64mi
1337 Livingston St #3 Allentown, PA 3.0 1.0 1100 $1,695 $1.54 44d 1 0.69mi
823 W Washington St Allentown, PA 4.0 1.0 1400 $1,950 $1.39 15d 1 0.71mi
814 Washington St #2 Allentown, PA 4.0 1.0 1200 $1,600 $1.33 3d 1 0.72mi
347 N 7th St Apt 3 Allentown, PA 3.0 1.0 1200 $1,500 $1.25 44d 1 0.73mi
622 W Chew St Unit 2 Allentown, PA 3.0 1.0 1161 $1,600 $1.38 19d 1 0.78mi
626 Oak St Allentown, PA 3.0 1.0 1396 $1,900 $1.36 44d 1 0.79mi
621 W Turner St Apt 14 Allentown, PA 3.0 1.0 800 $1,395 $1.74 24d 1 0.79mi
856 N 8th St Allentown, PA 5.0 1.5 1499 $1,975 $1.32 19d 1 0.80mi
218 N 6th St Apt 3 Allentown, PA 3.0 1.0 750 $1,600 $2.13 24d 1 0.82mi
528 N 6th St Allentown, PA 3.0 1.0 967 $1,700 $1.76 15d 1 0.83mi
432 N Law St Allentown, PA 4.0 1.0 1328 $1,500 $1.13 15d 1 0.87mi
535 Tilghman St Unit 2ND Allentown, PA 4.0 2.0 1500 $1,750 $1.17 3d 1 0.92mi
913 N 6th St Allentown, PA 4.0 1.0 1476 $1,698 $1.15 15d 1 1.02mi
936 N 6th St Allentown, PA 3.0 1.0 1014 $1,700 $1.68 24d 1 1.03mi
551 Sumner Ct Allentown, PA 3.0 1.0 1270 $1,700 $1.34 3d 1 1.05mi
407 N 4th St Allentown, PA 3.0 1.5 1321 $1,550 $1.17 24d 1 1.08mi
395 W Allen St Allentown, PA 3.0 1.0 1344 $1,800 $1.34 24d 1 1.10mi
517 Elliger St Allentown, PA 3.0 1.5 1235 $1,700 $1.38 24d 1 1.12mi
1223 N Albright Ave Allentown, PA 3.0 1.5 1080 $2,200 $2.04 44d 1 1.19mi
748 S Hall St Unit 1 Allentown, PA 3.0 1.5 1183 $2,000 $1.69 24d 1 1.24mi
1229 Pericles Pl Whitehall, PA 1.0–3.0 1.0–2.0 1574 $2,750 $1.75 3d 7 1.31mi
2518 W Tilghman St Allentown, PA 3.0 2.0 1388 $1,995 $1.44 3d 1 1.44mi

Listing history 26 events

  1. 2026-04-22
    status Pending
  2. 2026-04-15
    price $215,000
  3. 2026-03-22
    listed $220,000 Active
  4. 2017-09-19
    soldstatus $81,000
  5. 2017-09-14
    soldstatus $81,000 Sold 377-char remark
    Show marketing remark (377 chars)

    Clean and Well Maintained 4 BR home (one is walk-thru) with three on 2nd floor and a large finished attic. There are Two Full Baths, one on 1st floor and one on 2nd. Gas Utilities and Updated Electric. Public Water & Sewer. Low Maintenance Yard. All appliances remain. Directly across street from Daycare Center. A great bargain for either the owner-occupant or investor!

  6. 2017-07-27
    status Pending 377-char remark
    Show marketing remark (377 chars)

    Clean and Well Maintained 4 BR home (one is walk-thru) with three on 2nd floor and a large finished attic. There are Two Full Baths, one on 1st floor and one on 2nd. Gas Utilities and Updated Electric. Public Water & Sewer. Low Maintenance Yard. All appliances remain. Directly across street from Daycare Center. A great bargain for either the owner-occupant or investor!

  7. 2017-04-12
    price $84,900 377-char remark
    Show marketing remark (377 chars)

    Clean and Well Maintained 4 BR home (one is walk-thru) with three on 2nd floor and a large finished attic. There are Two Full Baths, one on 1st floor and one on 2nd. Gas Utilities and Updated Electric. Public Water & Sewer. Low Maintenance Yard. All appliances remain. Directly across street from Daycare Center. A great bargain for either the owner-occupant or investor!

  8. 2017-03-02
    listed $89,900 Active 377-char remark
    Show marketing remark (377 chars)

    Clean and Well Maintained 4 BR home (one is walk-thru) with three on 2nd floor and a large finished attic. There are Two Full Baths, one on 1st floor and one on 2nd. Gas Utilities and Updated Electric. Public Water & Sewer. Low Maintenance Yard. All appliances remain. Directly across street from Daycare Center. A great bargain for either the owner-occupant or investor!

  9. 2016-11-19
    historical
  10. 2016-04-01
    price $98,999
  11. 2016-02-12
    listed $113,000 Active
  12. 2016-02-12
    historical
  13. 2015-11-18
    listed $113,550 Active
  14. 2013-07-23
    soldstatus $58,700
  15. 2013-04-15
    historical
  16. 2012-09-25
    historical
  17. 2012-08-27
    listed $75,000
  18. 2012-08-27
    listed $75,000
  19. 2005-09-26
    soldstatus $80,000
  20. 2005-09-12
    soldstatus $80,000
  21. 2005-05-27
    listed $82,000
  22. 2004-12-10
    soldstatus $52,000
  23. 2004-12-03
    soldstatus $52,000
  24. 2004-12-03
    soldstatus $52,000
  25. 2003-12-06
    listed $56,900
  26. 1996-09-16
    soldstatus $61,500

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast PA · Partial reset (capped growth)

Current annual tax
$1,890 · $158/mo
Projected year-2 tax
$2,644 · $220/mo
Expected delta
+$753/yr (+$63/mo · 39.9%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 5/10 Major 7 d/yr ≥99°F today · 15 d/yr by 30 yrs out
  • 💨 Wind 4/10 Moderate 16% chance of damaging wind over 30 yrs
  • 🫁 Air quality 3/10 Moderate 3 unhealthy d/yr today · 4 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

Loading nearby amenities…

Taxation est. · year 1

Rental income
$22,124
− Mortgage interest
−$12,043
− Property taxes
−$1,890
− Insurance
−$1,075
− Repairs & maintenance
−$1,770
− Management
−$1,770
− Depreciation
−$6,255
Taxable loss
−$2,679
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$643
After-tax cash flow
$1,626/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Allentown City SD
NCES district ID
4202280
Math proficiency
10% ▼ -10.00%
Reading proficiency
20% ▼ -15.00%
Median HH income
$36,337
Composite
12.43/100
National rank
#9630
State rank
#513 of 539 in PA

Livability — Allentown

Score
81/100
State rank
#171
US rank
#1440

Category grades

Amenities A Commute A+ Cost of living A+ Crime C+ Employment D Housing A+ Health & safety A+ User ratings D+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Allentown, PA
County
Lehigh County · 333,019 people
City population
172,996
Metro
Allentown-Bethlehem-Easton, PA-NJ
Population (ZIP)
51,001
Household income
$43,085
Rent vs Own
67.9% rent · 32.1% own
Severe rent burden
4313.0

Population outlook (Lehigh County) Hauer SSP2

Today (2025)
392,957 people
By 2030
408,319 · +3.9%
By 2040
440,007 · +12.0%
By 2050
475,940 · +21.1%
By 2075
590,448 · +50.3%
By 2100
690,314 · +75.7%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly Hispanic (69%)
Race & ethnicity
Hispanic / Latino 69% Two or more races 28% White 18% Black 10%
Hispanic origin (detail)
Mexican 3% Puerto Rican 38% Dominican 22%
Common ancestry
Polish 1% Romanian 1% Hispanic 1%
Foreign-born
22% · Canada, Jamaica
Languages at home
45% English-only · Spanish 52% Arabic 2%

Political lean MEDSL · Lehigh

2024 margin
Toss-up / Even · D 50.7% · R 48.0% · Other 1.2%
2008→2024 swing
-12.9pp toward R · 2008: 15.6pp · 2024: 2.7pp
All cycles
2024: D+2.7 2020: D+7.6 2016: D+4.4 2012: D+7.5 2008: D+15.6

Not yet ingested

Civics

Market trends

HPI YoY
▼ -227.01%
Current HPI
404.834
Rent YoY
▲ 5.48%
Metro
Allentown-Bethlehem-Easton, PA-NJ
State GDP YoY
▲ 1.68%
F500 in state
34

Industry mix (Fortune 500 HQ in PA)

Industry F500 HQs Revenue

Price history

+249.6% since first listed
26 events — show timeline
  • 2026-04-22 Pending GLVRMLS
  • 2026-04-15 Price Changed $215,000 GLVRMLS
  • 2026-03-22 Listed $220,000 GLVRMLS
  • 2017-09-19 Sold (Public Records) $81,000 Public Records
  • 2017-09-14 Sold (MLS) $81,000 GLVRMLS
  • 2017-07-27 Pending GLVRMLS
  • 2017-04-12 Price Changed $84,900 GLVRMLS
  • 2017-03-02 Listed $89,900 GLVRMLS
  • 2016-11-19 Listing Removed GLVRMLS
  • 2016-04-01 Price Changed $98,999 GLVRMLS
  • 2016-02-12 Listed $113,000 GLVRMLS
  • 2016-02-12 Listing Removed GLVRMLS
  • 2015-11-18 Listed $113,550 GLVRMLS
  • 2013-07-23 Sold (Public Records) $58,700 Public Records
  • 2013-04-15 Listing Removed GLVRMLS
  • 2012-09-25 Listing Removed GLVRMLS
  • 2012-08-27 Listed $75,000 GLVRMLS
  • 2012-08-27 Listed $75,000 GLVRMLS
  • 2005-09-26 Sold (Public Records) $80,000 Public Records
  • 2005-09-12 Sold (MLS) $80,000 GLVRMLS
  • 2005-05-27 Listed $82,000 GLVRMLS
  • 2004-12-10 Sold (Public Records) $52,000 Public Records
  • 2004-12-03 Sold (Public Records) $52,000 Public Records
  • 2004-12-03 Sold (MLS) $52,000 GLVRMLS
  • 2003-12-06 Listed $56,900 GLVRMLS
  • 1996-09-16 Sold (Public Records) $61,500 Public Records

Property tax history

-2.1%/yr

Latest (2026): $1,890 · +0.7% YoY. Source: county tax records.

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

Loading sold comps…