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The Pierce Plan 🏗️ New Construction
F Composite 29.03
Why this score? — see what drove the F grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • ARV discount +7.5/15.0
  • Cash flow +6.1/30.0
  • Condition / age +5.0/5.0
  • Livability +3.7/5.0
  • Schools +2.5/10.0
  • Rent growth +2.4/5.0
  • 1% rule +1.4/10.0
  • DSCR +0.4/10.0
  • Appreciation +0.0/10.0

$221,990

The Pierce Plan · Cartersville, GA 30120
3 bd · 2.5 ba · 1,627 sqft · SingleFamily · 165 Days on market
Excellent condition

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks

A covered entry welcomes you home in this popular townhome plan. The Pierce features an expansive family room and a generous kitchen with a walk-in pantry. Upstairs, you'll find a conveniently located laundry room and three bedrooms, including a generous owner's suite with a walk-in closet and soaking tub.

Key facts

  • Generous kitchen
  • Walk-in closet
  • Soaking tub

Tags

COVERED ENTRYEXPANSIVE FAMILY ROOMGENEROUS KITCHENWALK-IN PANTRYWALK-IN CLOSETSOAKING TUB

Neighborhood map

Property Rental comp Retail Costco Walmart Transit Schools Stadiums Fortune 500 · Circle radius: 6.0 mi
Loading POIs…
🏗️ New construction. The $221,990 list price is a builder figure, so every metric below is computed on the value from comparable previous sales — $322,455.

What this means for you Summary

Snapshot

  • This is a 3-bed/2.5-bath single-family listed at $222k. Condition is rated excellent.

Deal economics

  • At list price, monthly cash flow is $-603 ($-7k/yr) — negative.
  • The deal already cash-flows at list — no discount required.
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $206k (7.3% below list).
  • Recommended offer: $195k (12.0% below list) — sets the bar for market timing.

Location & tenants

  • Location reads 74/100 on livability (#43 in GA, #4,800 nationally) — a middle-class / working-renter tenant base. Strengths: housing A+, health & safety A+, amenities A; Watch: commute F.
  • Bartow County (rural): math 33% / reading 34% proficiency, ranked #70 of 174 in GA (top 40%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
  • Zoned schools: Kingston Elementary School (math 15% / reading 21%, grade F, #926 of 1,228 statewide, top 76%, 526 students, 68% FRL); Cass Middle School (math 35% / reading 36%, grade F, #185 of 470 statewide, top 40%, 879 students, 58% FRL); Cass High School (math 17% / reading 25%, grade F, #225 of 424 statewide, top 54%, 1,551 students, 51% FRL).
  • Market conditions: Rents soft (-0.2%/yr); 980 active listings in the ZIP; 8 comparable units currently listed for rent nearby; rentals lingering (median 101d on market — plan ~5-8 weeks vacancy on turnover, expect pricing pressure); 88% of comp listings sitting > 30 days — soft ceiling on asking rent; solid renter incomes; 1,618 units permitted in Bartow County in 2024 (265 in 5+ unit buildings).

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $2k of loan paydown is wiped out by about $10k of value loss. Plan a longer hold.

Negotiation context

  • It's been on market 165 days — a 12% lower offer ($195k) is reasonable based on typical stale-listing flexibility.

Risks & watch-outs

  • Climate carrying-cost: moderate wildfire risk; extreme-heat days projected 5→14/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer $195,351 (12.0% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. It's been on market 165 days. Have you received any prior offers? Is the seller open to a 12% concession, seller financing, or rate buy-down credit?
  3. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are D-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
  6. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  7. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  8. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  9. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.64% ✗
Cap rate
4.05%
Cash-on-cash
-8.01%
DSCR
0.64
GRM
13.1

CMA / ARV

ARV (median comp)
$322,455
List price
$221,990
Delta
-31.16%
Verdict
UNDERPRICED
Comps
2 within 1.0 mi
Show comp detail 11 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
213 Pisgah Xing #7 0.23mi 3/2.5 1,629 (+0%) 3mo $245,000 $150 86
213 Pisgah Xing #7 0.23mi 3/2.5 1,629 (+0%) 3mo $245,000 $150 86
173 Oconee Rd #260 0.08mi 3/2.5 1,443 (-11%) 1mo $235,990 $164 77
233 San Marino Way NW 1.48mi 3/2.0 1,813 (+11%) 0mo $329,899 $182 44
206 San Marino Way 1.50mi 3/2.0 1,663 (+2%) 20mo $320,000 $192 43
177 Innis Brook Cir 1.50mi 3/2.0 1,622 (-0%) 32mo $322,000 $199 42
34 Cowan Dr SW 0.54mi 3/2.0 1,517 (-7%) 29mo $318,000 $210 42
22 Stiles Fairway NW 1.44mi 3/2.0 1,576 (-3%) 34mo $340,000 $216 38
123 Colonial Cir NW 1.23mi 4/2.5 (+1) 1,778 (+9%) 22mo $355,000 $200 26
17 Berkshire Dr 1.35mi 3/2.0 1,984 (+22%) 20mo $380,000 $192 22
19 Stiles Fairway SW 1.43mi 4/3.0 (+1) 1,925 (+18%) 30mo $390,000 $203 13

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 0.0% rent growth · sell at horizon

5-year hold
IRR
-33.7%
Equity multiple
-0.07×
Total profit
$-96,647
Equity at exit
$48,079
10-year hold
IRR
-64.2%
Equity multiple
-0.74×
Total profit
$-156,779
Equity at exit
$27,880

Cash invested: $90,287 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
90 Strongly Landlord-Friendly
State Georgia
90 Strongly Landlord-Friendly · R+3
County
— inherits STATE
City
— inherits STATE
Magistrate court evictions in 10-30 days; no rent control; preempted; few tenant protections.

Active competition Active MLS

For sale now
13 active
Median asking
$238,990 ($153/sqft)
Median days on market
60 d
This list price
15% of active listings are priced below it
ARV vs active asking
+29.1% above current asking $/sqft

Closed sales set the value; these active listings set current market conditions and a practical price ceiling.

ZIP-level market 30120

Home prices YoY
-18.6%
Rents YoY
-0.2%
Active inventory
980
Price-to-rent
9.0×

Monthly cashflow live

Estimated rent
$2,058 high interval (Pro) →
Mortgage (P&I)
−$1,691
Tax est. 1.5%
−$403 /mo · $4,837/yr
Insurance
−$134
HOA
−$0
Vacancy / Maint / Mgmt
−$432
Net cashflow
$-603

Break-even live

Break-even rent $2,821
Max offer price $235,220
Occupancy floor —

Sensitivity live

Price -10% $-380 -5% $-491 +0% $-603 +5% $-714 +10% $-826
Rent -10% $-765 -5% $-684 +0% $-603 +5% $-522 +10% $-440
Rate -1.0pp $-440 -0.5pp $-521 base $-603 +0.5pp $-686 +1.0pp $-771

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$80,614
Closing costs
$9,674
Reserves months
—
Total cash needed
—

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Cash invested
—
Monthly P&I
—
Monthly cashflow
—
DSCR
—
Eligible?
—

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Cash invested
—
Monthly P&I
—
Monthly cashflow
—
DSCR
—
Eligible?
—

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Cash invested
—
Monthly P&I
—
Monthly cashflow
—
DSCR
—
Eligible?
—

Short-term bridge; refi at stabilization.

Rent comps 8 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
156 Oconee Rd Cartersville, GA 3.0 2.5 1629 $2,100 $1.29 10d 1 0.11mi
128 Innis Brook Cir Cartersville, GA 3.0 2.5 1689 $1,845 $1.09 94d 1 1.42mi
122 Innis Brook Cir Cartersville, GA 4.0 2.5 2002 $1,849 $0.92 165d 1 1.46mi
122 Innis Brook Cir Cartersville, GA 4.0 2.5 2002 $1,849 $0.92 184d 1 1.46mi
120 Innis Brook Cir Cartersville, GA 3.0 2.0 1601 $1,695 $1.06 184d 1 1.47mi
160 Innis Brook Cir Cartersville, GA 4.0 2.5 1980 $1,850 $0.93 31d 1 1.48mi
212 San Marino Way NW Cartersville, GA 3.0 2.0 1636 $1,779 $1.09 78d 1 1.48mi
109 Innis Brook Cir Cartersville, GA 3.0 2.0 1601 $1,719 $1.07 100d 1 1.48mi

Property features AI

Finance

Other
Address: Cartersville, GA (201 Pisgah Xing)
Financial info
List price available but excluded from features
HOA & community
No HOA details provided

Exterior

Parking
1 parking space
Security
No security details provided
Utilities
Natural gasElectricCentral air
Home design
Single-family plan (The Pierce)
Construction
No construction details provided
Exterior features
Living area approximately 1,627 (plan)

Interior

Kitchen
No kitchen appliance details provided
Bedrooms
3 bedrooms
Flooring
No flooring details provided
Bathrooms
2 full bathrooms and 1 half bathroom
Heating & cooling
Natural gas and electric heatingCentral air conditioning
Interior features
Open living area (plan)Plan name: The Pierce
Laundry & utility
No laundry details provided

Listing history 50 events

  1. 2026-11-08
    days on market $221,990 Active 165 DOM
  2. 2026-11-07
    days on market $221,990 Active 164 DOM
  3. 2026-11-06
    days on market $221,990 Active 163 DOM
  4. 2026-11-05
    days on market $221,990 Active 162 DOM
  5. 2026-11-04
    days on market $221,990 Active 161 DOM
  6. 2026-11-02
    days on market $221,990 Active 159 DOM
  7. 2026-11-01
    days on market $221,990 Active 158 DOM
  8. 2026-10-31
    days on market $221,990 Active 157 DOM
  9. 2026-10-30
    days on market $221,990 Active 156 DOM
  10. 2026-10-29
    days on market $221,990 Active 155 DOM
  11. 2026-10-28
    days on market $221,990 Active 154 DOM
  12. 2026-10-27
    days on market $221,990 Active 153 DOM
  13. 2026-10-26
    days on market $221,990 Active 152 DOM
  14. 2026-10-26
    days on market $221,990 Active 151 DOM
  15. 2026-10-24
    days on market $221,990 Active 150 DOM
  16. 2026-10-23
    days on market $221,990 Active 149 DOM
  17. 2026-10-22
    days on market $221,990 Active 148 DOM
  18. 2026-10-21
    days on market $221,990 Active 147 DOM
  19. 2026-10-20
    days on market $221,990 Active 146 DOM
  20. 2026-10-19
    days on market $221,990 Active 145 DOM
  21. 2026-10-18
    days on market $221,990 Active 144 DOM
  22. 2026-10-17
    days on market $221,990 Active 143 DOM
  23. 2026-10-16
    days on market $221,990 Active 142 DOM
  24. 2026-10-15
    days on market $221,990 Active 141 DOM
  25. 2026-10-14
    days on market $221,990 Active 140 DOM
  26. 2026-10-13
    days on market $221,990 Active 139 DOM
  27. 2026-10-12
    days on market $221,990 Active 138 DOM
  28. 2026-10-11
    days on market $221,990 Active 137 DOM
  29. 2026-10-10
    days on market $221,990 Active 136 DOM
  30. 2026-10-09
    days on market $221,990 Active 135 DOM
  31. 2026-10-08
    days on market $221,990 Active 134 DOM
  32. 2026-10-07
    days on market $221,990 Active 133 DOM
  33. 2026-10-06
    days on market $221,990 Active 132 DOM
  34. 2026-10-05
    days on market $221,990 Active 131 DOM
  35. 2026-10-04
    days on market $221,990 Active 130 DOM
  36. 2026-10-04
    days on market $221,990 Active 129 DOM
  37. 2026-10-02
    days on market $221,990 Active 128 DOM
  38. 2026-10-01
    days on market $221,990 Active 127 DOM
  39. 2026-09-30
    days on market $221,990 Active 126 DOM
  40. 2026-09-29
    days on market $221,990 Active 125 DOM
  41. 2026-09-28
    days on market $221,990 Active 124 DOM
  42. 2026-09-27
    days on market $221,990 Active 123 DOM
  43. 2026-09-26
    days on market $221,990 Active 122 DOM
  44. 2026-09-25
    days on market $221,990 Active 121 DOM
  45. 2026-09-24
    days on market $221,990 Active 120 DOM
  46. 2026-09-23
    days on market $221,990 Active 119 DOM
  47. 2026-09-22
    days on market $221,990 Active 118 DOM
  48. 2026-09-21
    days on market $221,990 Active 117 DOM
  49. 2026-09-20
    days on market $221,990 Active 116 DOM
  50. 2026-09-19
    days on market $221,990 Active 115 DOM

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 5/10 Major
  • 🌡 Heat 5/10 Major 5 d/yr ≥104°F today · 14 d/yr by 30 yrs out
  • 💨 Wind 4/10 Moderate 11% chance of damaging wind over 30 yrs
  • 🫁 Air quality 4/10 Moderate 5 unhealthy d/yr today · 6 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$24,692
− Mortgage interest
−$18,062
− Property taxes
−$4,837
− Insurance
−$1,612
− Repairs & maintenance
−$1,975
− Management
−$1,975
− Depreciation
−$9,381
Taxable loss
−$13,151
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$3,156
After-tax cash flow
$-4,078/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Condition & rehab AI · 6 photos

Excellent 100/100 None rehab

This Pierce Plan townhome in Kingston, GA, is in excellent condition with no visible repairs needed. It offers a great opportunity for an investor to move in and enjoy a well-maintained property with high potential for value appreciation.

Value-add opportunities

  • Both Painting exterior and interior — Enhances curb appeal and interior aesthetics ↑
  • Both Landscaping improvements — Enhances curb appeal and adds value ↑
  • Both New flooring in high-traffic areas — Improves appearance and reduces maintenance ↑
  • Both New kitchen appliances — Modernizes the kitchen and adds value ↑
  • Both New bathroom fixtures — Modernizes bathrooms and adds value ↑
F Composite school gradezoned avg 25/100

Zoned Schools

Elementary Kingston Elementary School F GA #926/1,228 Nat'l #34,815/41,679 Middle Cass Middle School F GA #185/470 Nat'l #7,347/14,009 High Cass High School F GA #225/424 Nat'l #13,947/17,239

Schools (NCES district)

District
Bartow County
NCES district ID
1300330
Math proficiency
33% ▼ -8.00%
Reading proficiency
34% ▼ -7.00%
Median HH income
$50,596
Composite
29.16/100
National rank
#6577
State rank
#70 of 174 in GA
B Composite livability gradescore 74/100

Livability — Cartersville

Score
74/100
State rank
#43
US rank
#4800

Category grades

Amenities A Commute F Cost of living A Crime C+ Employment C Housing A+ Health & safety A+ User ratings F

Schools grade is shown separately in the Schools card above.

Census & demographics

County
Bartow County · 107,887 people
City population
70,885
Metro
Atlanta-Sandy Springs-Alpharetta, GA
Population (ZIP)
44,896
Household income
$86,581
Rent vs Own
27.2% rent · 72.8% own
Severe rent burden
7% of renters

Population outlook (Bartow County) Hauer SSP2

Today (2025)
107,887 people
By 2030
109,594 · +1.6%
By 2040
111,038 · +2.9%
By 2050
109,046 · +1.1%
By 2075
99,484 · -7.8%
By 2100
83,431 · -22.7%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (70%)
Race & ethnicity
White 70% Black 13% Hispanic / Latino 12% Two or more races 8% Asian 1%
Hispanic origin (detail)
Mexican 9%
Languages at home
89% English-only · Spanish 9%

Political lean MEDSL · Bartow

2024 margin
Solid R (+51.0) · D 24.2% · R 75.2%
2008→2024 swing
-5.8pp toward R · 2008: -45.2pp · 2024: -51.0pp
All cycles
2024: R+51.0 2020: R+50.7 2016: R+55.2 2012: R+51.7 2008: R+45.2

Not yet ingested

Civics
—

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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