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Benchmark Plan 🏗️ New Construction
F Composite 25.97
Why this score? — see what drove the F grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • ARV discount +7.5/15.0
  • Cash flow +4.5/30.0
  • Condition / age +4.0/5.0
  • Schools +3.8/10.0
  • Livability +3.7/5.0
  • Rent growth +2.0/5.0
  • 1% rule +0.5/10.0
  • DSCR +0.0/10.0
  • Appreciation +0.0/10.0

$377,990

Benchmark Plan · Conroe, TX 77318
4 bd · 3.5 ba · 2,600 sqft · SingleFamily · 297 Days on market
Good condition

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

4 Bedrooms | 3.5 Bathrooms | Approx. 2,600 Sq. Ft. The Benchmark is a thoughtfully designed two-story home that balances modern comfort with functional living spaces, making it ideal for everyday life and special gatherings alike. From the welcoming foyer, the first floor opens into a bright dining area that flows seamlessly into the great room and kitchen, creating a connected living space perfect for entertaining or relaxing with family. The kitchen offers a spacious layout with a large island, pantry storage, and abundant counter and cabinet space. The tech space off the kitchen provides a perfect spot for homework, organization, or remote work. Nearby, a powder room and central laundry add everyday ease. Outdoor living is enhanced with an optional covered patio or extended covered patio, creating additional space for entertaining or quiet evenings outside. The primary suite, located privately on the main level, offers a peaceful retreat with a well-appointed bath featuring dual vanities, a spacious shower, and a generous walk-in closet. Optional enhancements include an enlarged shower, shower seat, or soaking tub for added luxury. Upstairs, a spacious game room anchors the second floor and creates a flexible area for recreation or relaxation. Three secondary bedrooms are thoughtfully arranged with convenient access to two full baths, providing privacy and comfort for family or guests. The media room adds even more versatility for movie nights or hobby space.

Key facts

  • 2 garage spots
  • Listed 296 days

Neighborhood map

Property Rental comp Retail Costco Walmart Transit Schools Stadiums Fortune 500 · Circle radius: 6.0 mi
Loading POIs…
🏗️ New construction. The $377,990 list price is a builder figure, so every metric below is computed on the value from comparable previous sales — $540,562.

What this means for you Summary

Snapshot

  • This is a 4-bed/3.5-bath single-family listed at $378k. Condition is rated good.

Deal economics

  • At list price, monthly cash flow is $-1k ($-17k/yr) — negative.
  • To cash-flow at today's rent, offer at most $339k (10.3% below list).
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $297k (21.5% below list).
  • Recommended offer: $297k (21.5% below list) — sets the bar for 1% rule.

Location & tenants

  • Location reads 74/100 on livability (#169 in TX, #4,447 nationally) — a middle-class / working-renter tenant base. Strengths: cost of living A+, housing A+, amenities B; Watch: commute F, health & safety F.
  • Willis ISD (rural): math 33% / reading 40% proficiency, ranked #458 of 826 in TX (top 55%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases.
  • Zoned schools: W Lloyd Meador El (math 45% / reading 44%, grade F, #1,155 of 4,322 statewide, top 29%, 617 students, 43% FRL); Robert P Brabham Middle (math 33% / reading 41%, grade F, #756 of 1,662 statewide, top 47%, 1,117 students, 52% FRL); Willis H S (math 19% / reading 46%, grade F, #1,029 of 1,632 statewide, top 64%, 2,521 students, 57% FRL).
  • Market conditions: Rents soft (-2.1%/yr); 1387 active listings in the ZIP; 2 comparable units currently listed for rent nearby; solid renter incomes; 13,259 units permitted in Montgomery County in 2024 (1,402 in 5+ unit buildings).
  • This rent runs 39% of the median local income ($92k/yr) — at the standard rent-burdened threshold; future hikes will face affordability resistance.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $4k of loan paydown is wiped out by about $16k of value loss. Plan a longer hold.
  • Montgomery County population projected at +65% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.

Negotiation context

  • It's been on market 297 days — a 12% lower offer ($333k) is reasonable based on typical stale-listing flexibility.
Recommended offer $296,555 (21.5% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. It's been on market 297 days. Have you received any prior offers? Is the seller open to a 22% concession, seller financing, or rate buy-down credit?
  3. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are D-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
  6. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  7. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  8. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  9. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.55%
Cap rate
3.20%
Cash-on-cash
-11.04%
DSCR
0.51
GRM
15.2

CMA / ARV

ARV (median comp)
$540,562
List price
$377,990
Delta
-30.07%
Verdict
UNDERPRICED
Comps
20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
235 Painters Ridge Ct 0.09mi 4/3.5 2,877 (+11%) 2mo $560,000 $195 77
246 Congo Bay Cir 0.48mi 4/3.0 2,587 (-0%) 0mo $477,534 $185 75
239 Warbler Song Dr 0.51mi 4/3.0 2,497 (-4%) 2mo $399,990 $160 66
542 Carina Gaze Dr 0.22mi 4/3.5 2,976 (+14%) 2mo $569,500 $191 65
140 Mockingbird Trails Dr 0.58mi 4/3.0 2,513 (-3%) 2mo $364,990 $145 64
143 Lukewood Cir 0.60mi 4/3.0 2,448 (-6%) 2mo $260,000 $106 59
218 Ayana Forest Trl 0.43mi 4/3.0 2,301 (-12%) 1mo $364,900 $159 58
526 Tawny Rim Dr 0.50mi 3/2.5 (-1) 2,447 (-6%) 2mo $359,900 $147 56
227 Garden Rose Trl 0.57mi 5/3.0 (+1) 2,746 (+6%) 2mo $434,999 $158 55
714 Campbell Crossing Ct 0.65mi 4/3.5 2,392 (-8%) 2mo $433,900 $181 55
326 Irenic Mist Ct 0.39mi 3/3.5 (-1) 2,937 (+13%) 1mo $599,900 $204 55
506 Tawny Rim Dr 0.55mi 3/2.5 (-1) 2,447 (-6%) 1mo $391,900 $160 54

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 0.0% rent growth · sell at horizon

5-year hold
IRR
-39.7%
Equity multiple
-0.22×
Total profit
$-184,956
Equity at exit
$80,600
10-year hold
IRR
-84.8%
Equity multiple
-1.04×
Total profit
$-308,697
Equity at exit
$46,738

Cash invested: $151,357 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
87 Strongly Landlord-Friendly
State Texas
87 Strongly Landlord-Friendly · R+5
County
— inherits STATE
City
— inherits STATE
3-day notice; statewide preemption; one of the fastest eviction climates; Travis County (Austin) slightly slower.
Buyer's market Market conditions within 1.0 mi — comparable homes for sale

Active competition Active MLS

For sale now
200 active · 38 under contract
Months of supply
17.9 mo (6%/mo absorbed)
Median asking
$436,894 ($179/sqft)
Median days on market
85 d
This list price
18% of active listings are priced below it
ARV vs active asking
+16.2% above current asking $/sqft

Closed sales set the value; these active listings set current market conditions and a practical price ceiling.

ZIP-level market 77318

Home prices YoY
-32.7%
Rents YoY
-2.1%
Active inventory
1387
Price-to-rent
10.6×

Monthly cashflow live

Estimated rent
$2,966 medium interval (Pro) →
Mortgage (P&I)
$2,835
Tax est. 1.5%
$676 /mo · $8,108/yr
Insurance
$225
HOA
$0
Vacancy / Maint / Mgmt
$623
Net cashflow
$-1,393

Break-even live

Break-even rent $4,729
Max offer price $339,005
Occupancy floor

Sensitivity live

Price -10% $-1,019 -5% $-1,206 +0% $-1,393 +5% $-1,580 +10% $-1,766
Rent -10% $-1,627 -5% $-1,510 +0% $-1,393 +5% $-1,276 +10% $-1,159
Rate -1.0pp $-1,121 -0.5pp $-1,255 base $-1,393 +0.5pp $-1,533 +1.0pp $-1,675

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$135,141
Closing costs
$16,217
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 2 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
347 Skyline Ridge Dr Willis, TX 3.0 3.0 3000 $3,100 $1.03 93d 1 0.33mi
216 Elianne Lace Ct Willis, TX 5.0 2.5 2962 $3,095 $1.04 2d 1 0.83mi

Listing history 50 events

  1. 2026-08-08
    days on market $377,990 Active 297 DOM
  2. 2026-08-06
    days on market $377,990 Active 295 DOM
  3. 2026-08-05
    days on market $377,990 Active 294 DOM
  4. 2026-08-04
    days on market $377,990 Active 293 DOM
  5. 2026-08-03
    days on market $377,990 Active 292 DOM
  6. 2026-07-31
    days on market $377,990 Active 289 DOM
  7. 2026-07-30
    days on market $377,990 Active 287 DOM
  8. 2026-07-28
    days on market $377,990 Active 286 DOM
  9. 2026-07-26
    days on market $377,990 Active 284 DOM
  10. 2026-07-24
    days on market $377,990 Active 282 DOM
  11. 2026-07-23
    days on market $377,990 Active 281 DOM
  12. 2026-07-22
    days on market $377,990 Active 280 DOM
  13. 2026-07-21
    days on market $377,990 Active 279 DOM
  14. 2026-07-20
    days on market $377,990 Active 278 DOM
  15. 2026-07-18
    days on market $377,990 Active 276 DOM
  16. 2026-07-18
    days on market $377,990 Active 275 DOM
  17. 2026-07-16
    days on market $377,990 Active 274 DOM
  18. 2026-07-15
    days on market $377,990 Active 273 DOM
  19. 2026-07-14
    days on market $377,990 Active 272 DOM
  20. 2026-07-13
    days on market $377,990 Active 271 DOM
  21. 2026-07-13
    days on market $377,990 Active 270 DOM
  22. 2026-07-11
    days on market $377,990 Active 269 DOM
  23. 2026-07-10
    days on market $377,990 Active 268 DOM
  24. 2026-07-09
    days on market $377,990 Active 267 DOM
  25. 2026-07-07
    days on market $377,990 Active 265 DOM
  26. 2026-07-06
    days on market $377,990 Active 264 DOM
  27. 2026-07-06
    days on market $377,990 Active 263 DOM
  28. 2026-07-05
    days on market $377,990 Active 262 DOM
  29. 2026-07-03
    days on market $377,990 Active 261 DOM
  30. 2026-07-02
    days on market $377,990 Active 260 DOM
  31. 2026-07-01
    days on market $377,990 Active 259 DOM
  32. 2026-06-30
    days on market $377,990 Active 258 DOM
  33. 2026-06-29
    days on market $377,990 Active 257 DOM
  34. 2026-06-28
    days on market $377,990 Active 256 DOM
  35. 2026-06-27
    days on market $377,990 Active 255 DOM
  36. 2026-06-26
    days on market $377,990 Active 254 DOM
  37. 2026-06-24
    days on market $377,990 Active 252 DOM
  38. 2026-06-22
    days on market $377,990 Active 250 DOM
  39. 2026-06-21
    days on market $377,990 Active 249 DOM
  40. 2026-06-18
    days on market $377,990 Active 246 DOM
  41. 2026-06-17
    days on market $377,990 Active 245 DOM
  42. 2026-06-16
    days on market $377,990 Active 244 DOM
  43. 2026-06-15
    days on market $377,990 Active 243 DOM
  44. 2026-06-13
    days on market $377,990 Active 241 DOM
  45. 2026-06-09
    days on market $377,990 Active 237 DOM
  46. 2026-06-08
    days on market $377,990 Active 236 DOM
  47. 2026-06-07
    days on market $377,990 Active 235 DOM
  48. 2026-06-04
    days on market $377,990 Active 232 DOM
  49. 2026-06-03
    days on market $377,990 Active 231 DOM
  50. 2026-06-02
    pricedays on market $377,990 Active 230 DOM

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$35,587
− Mortgage interest
−$30,280
− Property taxes
−$8,108
− Insurance
−$2,703
− Repairs & maintenance
−$2,847
− Management
−$2,847
− Depreciation
−$15,725
Taxable loss
−$26,924
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$6,462
After-tax cash flow
$-10,253/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Condition & rehab AI · 6 photos

Good 80/100 Cosmetic rehab Est. rehab $13,000–$39,000 screening

This two-story home is in good condition with a modern kitchen and bathrooms, a well-maintained exterior, and hardwood flooring. It has potential for minor cosmetic upgrades to enhance its curb appeal and interior aesthetics.

Value-add opportunities

  • Both Painting the exterior and interior walls — Fresh paint can enhance curb appeal and interior aesthetics.
  • Both Landscaping improvements — Enhanced landscaping can boost curb appeal and attract potential buyers/tenants.
  • Both New flooring in bathrooms — Replacing old flooring with modern options can improve the look and feel of the bathrooms.
  • Both Upgrading kitchen appliances — Modernizing the kitchen with new appliances can make the space more functional and appealing to potential buyers/tenants.

ⓘ Rehab cost is a screening estimate — Cosmetic scope × the home's square footage at US $/sqft rules of thumb (the same model as the Flip Finder). Get contractor quotes + a written scope before underwriting.

F Composite school gradezoned avg 38/100

Zoned Schools

Elementary W Lloyd Meador El F TX #1,155/4,322 Nat'l #16,061/41,679 Middle Robert P Brabham Middle F TX #756/1,662 Nat'l #6,830/14,009 High Willis H S F TX #1,029/1,632 Nat'l #10,333/17,239

Schools (NCES district)

District
Willis ISD
NCES district ID
4845900
Math proficiency
33% ▼ -15.00%
Reading proficiency
40% ▼ -2.00%
Median HH income
$57,828
Composite
32.32/100
National rank
#5746
State rank
#458 of 826 in TX
B Composite livability gradescore 74/100

Livability — Conroe

Score
74/100
State rank
#169
US rank
#4447

Category grades

Amenities B Commute F Cost of living A+ Crime B- Employment B- Housing A+ Health & safety F User ratings A+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Conroe, TX
County
Montgomery County · 713,896 people
City population
205,417
Metro
Houston-The Woodlands-Sugar Land, TX
Population (ZIP)
20,792
Household income
$92,415
Rent vs Own
19.3% rent · 80.7% own
Severe rent burden
0% of renters

Population outlook (Montgomery County) Hauer SSP2

Today (2025)
713,896 people
By 2030
805,263 · +12.8%
By 2040
992,708 · +39.1%
By 2050
1,179,590 · +65.2%
By 2075
1,628,084 · +128.1%
By 2100
1,937,880 · +171.5%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (72%)
Race & ethnicity
White 72% Hispanic / Latino 17% Two or more races 14% Black 3%
Hispanic origin (detail)
Mexican 12%
Common ancestry
Lithuanian 4% Slovak 2% Serbian 2%
Foreign-born
6% · Canada, Jamaica
Languages at home
88% English-only · Spanish 10%

Political lean MEDSL · Montgomery

2024 margin
Solid R (+45.5) · D 26.8% · R 72.3%
2008→2024 swing
+7.2pp toward D · 2008: -52.7pp · 2024: -45.5pp
All cycles
2024: R+45.5 2020: R+43.8 2016: R+51.4 2012: R+60.7 2008: R+52.7

Not yet ingested

Civics

Price history

+0.5% since first listed
4 events — show timeline
  • 2026-01-31 Price Changed $367,990 Zillow
  • 2026-01-09 Price Changed $357,990 Zillow
  • 2025-11-04 Price Changed $352,990 Zillow
  • 2025-10-15 Listed $365,990 Zillow

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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