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Imagination 2 Plan 🏗️ New Construction
F Composite 32.89
Why this score? — see what drove the F grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • ARV discount +7.5/15.0
  • Cash flow +6.3/30.0
  • Schools +6.0/10.0
  • Condition / age +5.0/5.0
  • Livability +4.0/5.0
  • Rent growth +2.1/5.0
  • 1% rule +1.5/10.0
  • DSCR +0.6/10.0
  • Appreciation +0.0/10.0

$400,990

Imagination 2 Plan · Naples, FL 34120
3 bd · 2.0 ba · 1,778 sqft · SingleFamily · 37 Days on market
Excellent condition Garage

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks

* Base price does not include the homesite premium or design options. * The Imagination 2 is a wonderful home design encompassing 3 bedrooms, 2 baths and a 2-car garage across 1,778 sq. ft. of living space. The open concept kitchen includes a spacious island, breakfast area and glass sliding doors leading to the lanai. The master bedroom includes a walk-in closet, corner shower and private water closet. The remaining 2 bedrooms are located by a secondary bath. A den, an ideal setting for a private office, rounds out this charming home.

Key facts

  • Spacious island
  • Open concept kitchen
  • Glass sliding doors

Tags

OPEN CONCEPT KITCHENSPACIOUS ISLANDGLASS SLIDING DOORSWALK-IN CLOSETPRIVATE WATER CLOSETDEN

Neighborhood map

Property Rental comp Retail Costco Walmart Transit Schools Stadiums Fortune 500 · Circle radius: 6.0 mi
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🏗️ New construction. The $400,990 list price is a builder figure, so every metric below is computed on the value from comparable previous sales — $525,567.

What this means for you Summary

Snapshot

  • This is a 3-bed/2.0-bath single-family listed at $401k. Condition is rated excellent.

Deal economics

  • At list price, monthly cash flow is $-1k ($-16k/yr) — negative.
  • To cash-flow at today's rent, offer at most $328k (18.3% below list).
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $341k (15.1% below list).
  • Recommended offer: $328k (18.3% below list) — sets the bar for cash-flow.
  • Cap rate 4.1% vs local median 2.4% in Naples — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 80/100 on livability (#126 in FL, #1,903 nationally) — a professional / high-income tenant draw. Strengths: crime A+, amenities A+, employment A+; Watch: commute D+, cost of living F.
  • Collier (suburban): math 60% / reading 56% proficiency, ranked #16 of 73 in FL (top 22%) — acceptable for families but not a draw, mixed tenant base, ~2y average lease.
  • Zoned schools: Estates Elementary School (math 70% / reading 67%, grade B+, #409 of 2,144 statewide, top 20%, 862 students, 53% FRL); Corkscrew Middle School (math 68% / reading 59%, grade B+, #109 of 571 statewide, top 19%, 958 students, 43% FRL); Palmetto Ridge High School (math 43% / reading 51%, grade D-, #207 of 667 statewide, top 32%, 2,347 students, 38% FRL).
  • Market conditions: Rents soft (-1.6%/yr); 1299 active listings in the ZIP; 7 comparable units currently listed for rent nearby; rentals lingering (median 70d on market — plan ~5-8 weeks vacancy on turnover, expect pricing pressure); 100% of comp listings sitting > 30 days — soft ceiling on asking rent; solid renter incomes; 3,520 units permitted in Collier County in 2024 (959 in 5+ unit buildings).
  • This rent runs 44% of the median local income ($94k/yr) — at the standard rent-burdened threshold; future hikes will face affordability resistance.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $4k of loan paydown is wiped out by about $16k of value loss. Plan a longer hold.
  • Collier County population projected at +30% by 2050 — long-run rental-demand tailwind backs the buy-and-hold thesis.

Negotiation context

  • It's been on market 37 days — a 3% lower offer ($389k) is reasonable based on typical stale-listing flexibility.

Risks & watch-outs

  • Watch-outs: flood insurance adds $427/mo.
  • Climate carrying-cost: in FEMA flood zone AE (mandatory federal flood insurance); severe wind risk, 99% chance of damaging wind over 30y; extreme-heat days projected 7→26/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer $327,665 (18.3% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. It's been on market 37 days. Have you received any prior offers? Is the seller open to a 18% concession, seller financing, or rate buy-down credit?
  3. What's the actual annual flood-insurance premium (NFIP or private), and is the property in a SFHA with mandatory coverage?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are B-rated — typically a magnet for longer-tenancy family renters. What's the average tenant stay here, and is there a school-zone premium baked into asking?
  6. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  7. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  8. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  9. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.65%
Cap rate
4.14%
Cash-on-cash
-7.67%
DSCR
0.66
GRM
12.9

CMA / ARV

ARV (median comp)
$525,567
List price
$400,990
Delta
-23.70%
Verdict
UNDERPRICED
Comps
20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
4564 Skysail Dr 0.17mi 3/2.0 1,842 (+4%) 2mo $460,093 $250 84
4691 Centaurus Cir 0.28mi 3/2.0 1,859 (+5%) 5mo $445,000 $239 75
4088 Pegasus Way 0.40mi 3/2.0 1,812 (+2%) 4mo $445,000 $246 75
4568 Skysail Dr 0.17mi 2/2.0 (-1) 1,632 (-8%) 3mo $400,000 $245 70
4507 Centaurus Cir 0.48mi 3/2.0 1,860 (+5%) 2mo $472,000 $254 68
3945 Perseus St 0.23mi 2/2.0 (-1) 1,904 (+7%) 8mo $573,000 $301 66
4577 Centaurus Cir 0.44mi 3/2.0 1,859 (+5%) 9mo $440,000 $237 64
4624 Skysail Dr 0.17mi 2/2.0 (-1) 1,632 (-8%) 11mo $410,000 $251 64
3644 35th Ave NE 0.62mi 3/2.0 1,836 (+3%) 5mo $525,000 $286 61
4135 Pegasus Way 0.40mi 3/2.5 2,014 (+13%) 1mo $506,500 $251 56
4102 Pegasus Way 0.41mi 3/2.0 2,014 (+13%) 8mo $475,000 $236 52
4025 31st Ave NE 0.71mi 3/2.0 1,604 (-10%) 8mo $509,000 $317 44

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 0.0% rent growth · sell at horizon

5-year hold
IRR
-40.4%
Equity multiple
-0.24×
Total profit
$-181,940
Equity at exit
$78,364
10-year hold
IRR
-91.3%
Equity multiple
-1.09×
Total profit
$-307,899
Equity at exit
$45,441

Cash invested: $147,159 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
87 Strongly Landlord-Friendly
State Florida
87 Strongly Landlord-Friendly · R+3
County
— inherits STATE
City
— inherits STATE
3-day pay-or-quit; preempts local rent control; landlord-friendly statutes. Court speed varies by county.
Buyer's market Market conditions within 1.0 mi — comparable homes for sale

Active competition Active MLS

For sale now
24 active · 18 under contract
Months of supply
13.1 mo (8%/mo absorbed)
Median asking
$527,986 ($304/sqft)
Median days on market
165 d
This list price
lowest-priced of the active set
ARV vs active asking
-2.8% vs current asking $/sqft

Closed sales set the value; these active listings set current market conditions and a practical price ceiling.

ZIP-level market 34120

Rents YoY
-1.6%
Active inventory
1299
Price-to-rent
9.8×

Monthly cashflow live

Estimated rent
$3,406 high interval (Pro) →
Mortgage (P&I)
$2,756
Tax est. 1.5%
$657 /mo · $7,884/yr
Insurance
$219
Flood insurance flood zone
−$427 /mo · $5,118/yr
HOA
$0
Vacancy / Maint / Mgmt
$715
Net cashflow
$-1,368

Break-even live

Break-even rent $5,137
Max offer price $327,665
Occupancy floor

Sensitivity live

Price -10% $-1,004 -5% $-1,186 +0% $-1,368 +5% $-1,549 +10% $-1,731
Rent -10% $-1,637 -5% $-1,502 +0% $-1,368 +5% $-1,233 +10% $-1,099
Rate -1.0pp $-1,103 -0.5pp $-1,234 base $-1,368 +0.5pp $-1,504 +1.0pp $-1,642

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$131,392
Closing costs
$15,767
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Cash invested
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 7 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
4013 Perseus St Naples, FL 3.0 2.5 2441 $3,150 $1.29 70d 1 0.10mi
4191 Pegasus Way Naples, FL 4.0 3.5 2014 $4,000 $1.99 70d 1 0.27mi
4003 Pegasus Way Naples, FL 3.0 2.5 1966 $3,300 $1.68 72d 1 0.28mi
4580 Centaurus Cir Naples, FL 4.0 2.5 2428 $3,200 $1.32 70d 1 0.42mi
3660 39th Ave NE Naples, FL 3.0 2.0 1389 $2,900 $2.09 70d 1 0.56mi
3465 Everglades Blvd N Naples, FL 4.0 3.0 1928 $2,900 $1.50 70d 1 1.29mi
4383 Randall Blvd Naples, FL 3.0 2.0 1735 $3,600 $2.07 72d 1 1.50mi

Property features AI

Finance

Financial info
List price $400,990

Exterior

Parking
2 garage spaces2 total parking spaces
Home design
New construction — Imagination 2 planSingle-family plan

Interior

Bedrooms
3 bedrooms
Bathrooms
2 full bathrooms
Interior features
Open living area (approx. 1,778 total living area)

Listing history 50 events

  1. 2026-08-08
    days on market $400,990 Active 37 DOM
  2. 2026-08-07
    days on market $400,990 Active 36 DOM
  3. 2026-08-06
    days on market $400,990 Active 35 DOM
  4. 2026-08-05
    days on market $400,990 Active 34 DOM
  5. 2026-08-04
    days on market $400,990 Active 33 DOM
  6. 2026-08-03
    days on market $400,990 Active 32 DOM
  7. 2026-07-31
    days on market $400,990 Active 29 DOM
  8. 2026-07-30
    days on market $400,990 Active 28 DOM
  9. 2026-07-29
    days on market $400,990 Active 27 DOM
  10. 2026-07-27
    days on market $400,990 Active 25 DOM
  11. 2026-07-25
    days on market $400,990 Active 23 DOM
  12. 2026-07-24
    days on market $400,990 Active 22 DOM
  13. 2026-07-23
    days on market $400,990 Active 21 DOM
  14. 2026-07-22
    days on market $400,990 Active 20 DOM
  15. 2026-07-22
    days on market $400,990 Active 19 DOM
  16. 2026-07-18
    days on market $400,990 Active 16 DOM
  17. 2026-07-16
    days on market $400,990 Active 14 DOM
  18. 2026-07-16
    days on market $400,990 Active 13 DOM
  19. 2026-07-14
    days on market $400,990 Active 12 DOM
  20. 2026-07-14
    days on market $400,990 Active 11 DOM
  21. 2026-07-12
    days on market $400,990 Active 10 DOM
  22. 2026-07-11
    days on market $400,990 Active 9 DOM
  23. 2026-07-09
    days on market $400,990 Active 7 DOM
  24. 2026-07-08
    days on market $400,990 Active 6 DOM
  25. 2026-07-07
    days on market $400,990 Active 5 DOM
  26. 2026-07-06
    days on market $400,990 Active 4 DOM
  27. 2026-07-05
    days on market $400,990 Active 3 DOM
  28. 2026-07-04
    days on market $400,990 Active 2 DOM
  29. 2026-07-02
    days on marketlisting id $400,990 Active 1 DOM
  30. 2026-07-01
    days on market $400,990 Active 22 DOM
  31. 2026-06-30
    days on market $400,990 Active 21 DOM
  32. 2026-06-29
    days on market $400,990 Active 20 DOM
  33. 2026-06-28
    days on market $400,990 Active 19 DOM
  34. 2026-06-27
    days on market $400,990 Active 17 DOM
  35. 2026-06-25
    days on market $400,990 Active 15 DOM
  36. 2026-06-23
    days on market $400,990 Active 13 DOM
  37. 2026-06-22
    days on market $400,990 Active 12 DOM
  38. 2026-06-18
    days on market $400,990 Active 9 DOM
  39. 2026-06-17
    days on market $400,990 Active 8 DOM
  40. 2026-06-16
    days on market $400,990 Active 7 DOM
  41. 2026-06-15
    days on market $400,990 Active 6 DOM
  42. 2026-06-10
    remarks 542-char remark
  43. 2026-06-10
    days on marketlisting id $400,990 Active 1 DOM
  44. 2026-06-09
    days on market $400,990 Active 915 DOM
  45. 2026-06-08
    days on market $400,990 Active 914 DOM
  46. 2026-06-07
    days on market $400,990 Active 913 DOM
  47. 2026-06-02
    days on market $400,990 Active 908 DOM
  48. 2026-06-01
    days on market $400,990 Active 907 DOM
  49. 2026-05-31
    days on market $400,990 Active 906 DOM
  50. 2026-05-30
    days on market $400,990 Active 905 DOM

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone AE · 0% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 9/10 Extreme 7 d/yr ≥111°F today · 26 d/yr by 30 yrs out
  • 💨 Wind 10/10 Extreme 99% chance of damaging wind over 30 yrs
  • 🫁 Air quality 2/10 Low 0 unhealthy d/yr today · 1 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$40,875
− Mortgage interest
−$29,440
− Property taxes
−$7,884
− Insurance
−$7,746
− Repairs & maintenance
−$3,270
− Management
−$3,270
− Depreciation
−$15,289
Taxable loss
−$26,024
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$6,246
After-tax cash flow
$-10,166/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Condition & rehab AI · 3 photos

Excellent 100/100 None rehab

This home is in excellent condition with no visible repairs or maintenance needed. It is move-in ready and would benefit from minor aesthetic updates to enhance its resale and rental value.

Value-add opportunities

  • Both Painting exterior and interior walls — Enhances curb appeal and interior aesthetics.
  • Both Landscaping improvements — Enhances curb appeal and adds value.
  • Both New flooring in high-traffic areas — Improves appearance and reduces maintenance costs.
D Composite school gradezoned avg 60/100

Zoned Schools

Elementary Estates Elementary School B+ FL #409/2,144 Nat'l #4,125/41,679 Middle Corkscrew Middle School B+ FL #109/571 Nat'l #1,406/14,009 High Palmetto Ridge High School D- FL #207/667 Nat'l #6,330/17,239

Schools (NCES district)

District
Collier
NCES district ID
1200330
Math proficiency
60% ▼ -4.00%
Reading proficiency
56% ▼ -2.00%
Median HH income
$58,275
Composite
50.23/100
National rank
#1892
State rank
#16 of 73 in FL
A Composite livability gradescore 80/100

Livability — Naples

Score
80/100
State rank
#126
US rank
#1903

Category grades

Amenities A+ Commute D+ Cost of living F Crime A+ Employment A+ Housing C+ Health & safety A+ User ratings C+

Schools grade is shown separately in the Schools card above.

Census & demographics

County
Collier County · 420,858 people
City population
344,941
Metro
Naples-Marco Island, FL
Population (ZIP)
42,345
Household income
$93,861
Rent vs Own
9.4% rent · 90.6% own
Severe rent burden
14% of renters

Population outlook (Collier County) Hauer SSP2

Today (2025)
420,858 people
By 2030
450,054 · +6.9%
By 2040
502,232 · +19.3%
By 2050
544,932 · +29.5%
By 2075
627,203 · +49.0%
By 2100
659,015 · +56.6%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Diverse neighborhood (Simpson 0.58)
Race & ethnicity
White 56% Hispanic / Latino 32% Two or more races 23% Black 8% Asian 2%
Hispanic origin (detail)
Mexican 8% Puerto Rican 2% Cuban 13%
Common ancestry
Hispanic 4% Romanian 3% Italian 2%
Foreign-born
28% · Canada, Jamaica, China
Languages at home
62% English-only · Spanish 28% French/Haitian/Cajun 5% Other Indo-European 3%

Political lean MEDSL · Collier

2024 margin
Solid R (+33.1) · D 33.1% · R 66.2%
2008→2024 swing
-10.6pp toward R · 2008: -22.5pp · 2024: -33.1pp
All cycles
2024: R+33.1 2020: R+24.7 2016: R+26.0 2012: R+30.1 2008: R+22.5

Not yet ingested

Civics

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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