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C+ Composite 63.7
Why this score? — see what drove the C+ grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +30.0/30.0
  • 1% rule +10.0/10.0
  • DSCR +10.0/10.0
  • Schools +4.3/10.0
  • Livability +3.5/5.0
  • Rent growth +2.5/5.0
  • Condition / age +2.5/5.0
  • ARV discount +0.9/15.0
  • Appreciation +0.0/10.0

$2,100,000

489 Cedar Ave · West Long Branch, NJ 07764
6 bd · 3.0 ba · 3,707 sqft · SingleFamily · 302 Days on market
Built 1949 1.01 ac lot Est $1831k · 15% over

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks

Come and see this great house that is over 3,700 sq feet and sitting on 196x225 corner lot. Over 1 acre of property near Larchwood Ave, one of the largest lots with room for pool and ball court. This 6 bedroom 3 full bath home boasts a newer kitchen and baths. Hardwood floors throughout, and high ceilings. Great primary suite. Large open floor plan. Room for 2,500 sq foot expansion if desired. A/C is 2 yrs old. Close to houses of worship, beaches and shopping.

Key facts

  • 1.01 acre lot
  • Built 1949
  • Listed 302 days

Property features AI

Exterior

  • Parking: No garage
  • Utilities: Public sewer
  • Home design: Single-family property; 3,707 living area
  • Exterior features: Shingle roof

Interior

  • Bedrooms: 6 bedrooms
  • Bathrooms: 3 full bathrooms
  • Heating & cooling: Baseboard heating; Central air conditioning
  • Interior features: No fireplaces; Unfinished basement

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 6-bed/3.0-bath single-family listed at $2.10M.

Deal economics

  • At list price, monthly cash flow is $41k ($493k/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • Meets the 1% rule at list price ($70k rent vs $2.10M).
  • Recommended offer: $1.85M (12.0% below list) — sets the bar for market timing.
  • Cap rate 29.7% vs local median 1.9% in West Long Branch — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 70/100 on livability (#268 in NJ) — a middle-class / working-renter tenant base. Strengths: crime A+, employment A+, housing A+; Watch: amenities F, commute F, cost of living F.
  • West Long Branch School District (suburban): math 37% / reading 55% proficiency, ranked #154 of 472 in NJ (top 33%) — families likely to look elsewhere, expect single-tenant / working-renter base with shorter leases; only 8% free/reduced lunch — higher-income household profile.
  • Market conditions: 47 active listings in the ZIP; 14 comparable units currently listed for rent nearby; rentals at typical pace (median 25d on market — plan ~3-4 weeks tenant-placement turnaround); 2,840 units permitted in Monmouth County in 2024 (484 in 5+ unit buildings).

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $15k of loan paydown is wiped out by about $63k of value loss. Plan a longer hold.
  • Monmouth County population projected at -11% by 2050 — secular population decline; favor cash flow + early exit over multi-decade hold.
  • At projected returns (-3.0% appreciation + 3.0% rent growth), your $588k cash investment doubles in ~2 years — after that, you're playing with house money.

Negotiation context

  • It's been on market 302 days — a 12% lower offer ($1.85M) is reasonable based on typical stale-listing flexibility.
  • 3 sale attempts since 8y ago; this cycle's ask has dropped $190k (8%) from the opening price — seller is motivated, your offer sets the floor, not the list.

Risks & watch-outs

  • Watch-outs: built in 1949 — expect roof / HVAC / electrical / plumbing capex.
  • Climate carrying-cost: severe wind risk, 80% chance of damaging wind over 30y; extreme-heat days projected 7→15/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer $1,848,000 (12.0% below list)

Questions for the listing agent

  1. It's been on market 302 days. Have you received any prior offers? Is the seller open to a 12% concession, seller financing, or rate buy-down credit?
  2. Built in 1949 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  3. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are A-rated — typically a magnet for longer-tenancy family renters. What's the average tenant stay here, and is there a school-zone premium baked into asking?
  6. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  7. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  8. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
3.35%
Cap rate
29.75%
Cash-on-cash
83.77%
DSCR
4.73
GRM
2.5

CMA / ARV

ARV (on-the-fly)
$1,831,258
Comps found
1
Show comp detail 1 sale within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
57 Hollywood Ave 0.25mi 6/3.5 3,848 (+4%) 4mo $1,900,000 $494 77

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 3.0% rent growth · sell at horizon

5-year hold
IRR
84.2%
Equity multiple
4.87×
Total profit
$2,275,234
Equity at exit
$313,117
10-year hold
IRR
87.4%
Equity multiple
10.10×
Total profit
$5,352,083
Equity at exit
$181,570

Cash invested: $588,000 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
21 Tenant-Leaning
State New Jersey
21 Tenant-Leaning · D+6
County
— inherits STATE
City
— inherits STATE
Anti-eviction Act requires just-cause statewide; rent control in 100+ municipalities; one of the most tenant-friendly states.

ZIP-level market 07764

Home prices YoY
-28.1%
Active inventory
47
Price-to-rent
2.5×

Monthly cashflow live

Estimated rent
$70,332 high interval (Pro) →
Mortgage (P&I)
$11,013
Tax est. 1.5%
$2,625 /mo · $31,500/yr
Insurance
$875
HOA
$0
Vacancy / Maint / Mgmt
$14,770
Net cashflow
$41,049

Break-even live

Break-even rent $18,370
Max offer price $2,100,000
Occupancy floor 37%

Sensitivity live

Price -10% $42,501 -5% $41,775 +0% $41,049 +5% $40,324 +10% $39,598
Rent -10% $35,493 -5% $38,271 +0% $41,049 +5% $43,828 +10% $46,606
Rate -1.0pp $42,107 -0.5pp $41,584 base $41,049 +0.5pp $40,505 +1.0pp $39,952

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$525,000
Closing costs
$63,000
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 14 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
64 Hollywood Ave West Long Branch, NJ 6.0 4.0 4104 $6,200 $1.51 0d 1 0.17mi
7 Elinore Ave Long Branch, NJ 5.0 2.0 2848 $2,600 $0.91 25d 1 0.66mi
279 Lake Ave Long Branch, NJ 7.0 5.0 3252 $90,000 $27.68 25d 1 0.75mi
265 Norgrove Ave Long Branch, NJ 5.0 4.0 2982 $3,250 $1.09 25d 1 0.90mi
60 Larchwood Ave Oakhurst, NJ 6.0 3.0 2712 $67,500 $24.89 25d 1 0.93mi
216 Lenox Ave Long Branch, NJ 5.0 2.5 2825 $43,000 $15.22 25d 1 0.94mi
25 Muncy Dr West Long Branch, NJ 5.0 4.0 4347 $99,000 $22.77 22d 1 0.98mi
24 Valley Forge Rd Eatontown, NJ 6.0 4.5 3934 $4,500 $1.14 0d 1 1.14mi
45 Roslyn Ct Long Branch, NJ 7.0 3.5 2580 $3,700 $1.43 25d 1 1.22mi
20 Roslyn Dr Oakhurst, NJ 6.0 4.5 2541 $11,000 $4.33 0d 1 1.25mi
58 Georgetown Rd Eatontown, NJ 5.0 4.0 3665 $57,000 $15.55 22d 1 1.32mi
63 Jamestown Rd Eatontown, NJ 6.0 3.5 2755 $70,000 $25.41 22d 1 1.42mi
223 Lewis St Oakhurst, NJ 6.0 2.5 2499 $4,000 $1.60 25d 1 1.48mi
534 Apple Dr Oakhurst, NJ 5.0 3.5 2919 $45,000 $15.42 24d 1 1.49mi

Listing history 15 events

  1. 2026-06-09
    days on market $2,100,000 Active 302 DOM
  2. 2026-06-08
    days on market $2,100,000 Active 301 DOM
  3. 2026-06-07
    days on market $2,100,000 Active 300 DOM
  4. 2026-06-04
    days on market $2,100,000 Active 297 DOM
  5. 2026-06-03
    days on market $2,100,000 Active 296 DOM
  6. 2026-06-02
    days on market $2,100,000 Active 295 DOM
  7. 2026-06-01
    days on market $2,100,000 Active 294 DOM
  8. 2026-05-31
    days on market $2,100,000 Active 293 DOM
  9. 2025-10-30
    price $2,100,000
  10. 2025-08-11
    listed $2,290,000 Active
  11. 2025-05-16
    price $2,350,000
  12. 2025-02-09
    listed $2,450,000 Active
  13. 2018-07-19
    historical
  14. 2018-05-27
    price $799,000
  15. 2018-04-27
    listed $849,000 Active

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 7/10 Severe 7 d/yr ≥93°F today · 15 d/yr by 30 yrs out
  • 💨 Wind 8/10 Severe 80% chance of damaging wind over 30 yrs
  • 🫁 Air quality 3/10 Moderate 3 unhealthy d/yr today · 4 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$843,981
− Mortgage interest
−$117,633
− Property taxes
−$31,500
− Insurance
−$10,500
− Repairs & maintenance
−$67,518
− Management
−$67,518
− Depreciation
−$61,091
Taxable income
$488,221
combined federal + state — saved on this device
Est. tax owed @ 24.0%
−$117,173
After-tax cash flow
$375,421/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
West Long Branch School District
NCES district ID
3417490
Math proficiency
37% ▼ -26.00%
Reading proficiency
55% ▼ -9.00%
Median HH income
$87,522
Composite
42.99/100
National rank
#3108
State rank
#154 of 472 in NJ

Livability — West Long Branch

Score
70/100
State rank
#268
US rank
#7916

Category grades

Amenities F Commute F Cost of living F Crime A+ Employment A+ Housing A+ Health & safety C+ User ratings C+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
West Long Branch, NJ
City population
8,576
Population (ZIP)
8,576

Population outlook (Monmouth County) Hauer SSP2

Today (2025)
620,308 people
By 2030
612,309 · -1.3%
By 2040
587,297 · -5.3%
By 2050
551,342 · -11.1%
By 2075
472,934 · -23.8%
By 2100
381,534 · -38.5%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (80%)
Race & ethnicity
White 80% Hispanic / Latino 7% Two or more races 6% Black 5% Asian 1%
Hispanic origin (detail)
Puerto Rican 3%
Common ancestry
Romanian 5% Estonian 2% Portuguese 2%
Foreign-born
8% · Canada
Languages at home
89% English-only · Other Indo-European 6% Spanish 3% Russian/Polish/Slavic 1%

Political lean MEDSL · Monmouth

2024 margin
R (+11.4) · D 43.4% · R 54.8% · Other 1.8%
2008→2024 swing
-7.7pp toward R · 2008: -3.7pp · 2024: -11.4pp
All cycles
2024: R+11.4 2020: R+2.8 2016: R+9.5 2012: R+5.5 2008: R+3.7

Not yet ingested

Civics

Market trends

HPI YoY
▼ -169.51%
Current HPI
432.648
Rent YoY
Metro
State GDP YoY
▲ 2.05%
F500 in state
34

Industry mix (Fortune 500 HQ in NJ)

Industry F500 HQs Revenue

Price history

+147.3% since first listed
7 events — show timeline
  • 2025-10-30 Price Changed $2,100,000 MOMLS
  • 2025-08-11 Listed $2,290,000 MOMLS
  • 2025-05-16 Price Changed $2,350,000 MOMLS
  • 2025-02-09 Listed $2,450,000 MOMLS
  • 2018-07-19 Delisted MOMLS
  • 2018-05-27 Price Changed $799,000 MOMLS
  • 2018-04-27 Listed $849,000 MOMLS

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

Loading sold comps…