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308 Coast St
D+ Composite 49.74
Why this score? — see what drove the D+ grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +15.9/30.0
  • ARV discount +15.0/15.0
  • DSCR +4.9/10.0
  • 1% rule +4.2/10.0
  • Livability +3.2/5.0
  • Rent growth +2.5/5.0
  • Condition / age +2.5/5.0
  • Schools +1.4/10.0
  • Appreciation +0.0/10.0

$215,000

308 Coast St · Willits, CA 95490
3 bd · 2.0 ba · 1,500 sqft · SingleFamily · 251 Days on market
6,125 sqft lot Est $378k · 43% under

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

Original old farmhouse in need of work. 3 bed 2 bath on the west side of Willits. Short walk to downtown restaurants and stores. property has a well in addition to city water.

Key facts

  • 6,125 sq ft lot
  • 2 parking spots
  • Listed 251 days

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 3-bed/2.0-bath single-family listed at $215k.

Deal economics

  • At list price, monthly cash flow is $104 ($1k/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $198k (7.9% below list).
  • Recommended offer: $189k (12.0% below list) — sets the bar for market timing.
  • Cap rate 6.9% vs local median 2.8% in Willits — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 65/100 on livability (#377 in CA) — a middle-class / working-renter tenant base. Strengths: crime A+, health & safety A+; Watch: amenities D, commute F, employment F.
  • Willits Unified (town): math 9% / reading 24% proficiency, ranked #486 of 517 in CA (top 94%) — low school quality limits family demand, transient renter base, plan for 1-2y turnover; 66% free/reduced lunch — lower-income household profile, screen leases tightly.
  • Zoned schools: Brookside Elementary (363 students, 61% FRL); Baechtel Grove Middle (math 5% / reading 17%, grade F, #472 of 498 statewide, top 95%, 270 students, 59% FRL); Willits High (math 24% / reading 54%, grade F, #532 of 1,170 statewide, top 48%, 415 students, 55% FRL).
  • Market conditions: 150 active listings in the ZIP; 8 units permitted in Mendocino County in 2024 (0 in 5+ unit buildings).

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $1k of loan paydown is wiped out by about $6k of value loss. Plan a longer hold.
  • Mendocino County population projected at -15% by 2050 — secular population decline; favor cash flow + early exit over multi-decade hold.

Negotiation context

  • It's been on market 251 days — a 12% lower offer ($189k) is reasonable based on typical stale-listing flexibility.
  • 3 sale attempts since 10y ago; this cycle's ask has dropped $25k (10%) from the opening price — seller is motivated, your offer sets the floor, not the list.
  • Current owner paid $106k; list at $215k implies a 103% gain — meaningful room to come down on a strong offer.

Risks & watch-outs

  • Climate carrying-cost: severe wildfire risk; extreme-heat days projected 7→16/yr by 2055 (HVAC capex compounding) — expect insurance premiums to compound above CPI over the hold.
Recommended offer $189,200 (12.0% below list)

Questions for the listing agent

  1. It's been on market 251 days. Have you received any prior offers? Is the seller open to a 12% concession, seller financing, or rate buy-down credit?
  2. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  3. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  4. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  5. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  6. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  7. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.92%
Cap rate
6.87%
Cash-on-cash
2.07%
DSCR
1.09
GRM
9.0

CMA / ARV

ARV (on-the-fly)
$378,000
Comps found
12
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
440 North St 0.19mi 3/2.0 1,566 (+4%) 11mo $395,000 $252 74
138 Mill Creek Dr 0.57mi 3/2.0 1,476 (-2%) 10mo $430,000 $291 62
144 State St 0.34mi 3/3.0 1,572 (+5%) 13mo $575,000 $366 61
134 Mill Creek Dr 0.55mi 3/2.0 1,588 (+6%) 4mo $390,000 $246 61
1242 Poplar Ave 0.71mi 3/2.0 1,444 (-4%) 2mo $378,000 $262 59
92 Franklin Ave 0.40mi 3/2.0 1,599 (+7%) 14mo $369,000 $231 59
80 Fort Bragg Rd 0.35mi 3/1.0 1,320 (-12%) 3mo $235,000 $178 57
355 N Main St 0.70mi 3/1.0 1,482 (-1%) 5mo $112,673 $76 57
540 W Mendocino Ave 0.44mi 3/1.0 1,412 (-6%) 14mo $320,000 $227 54
405 W Mendocino Ave 0.32mi 3/2.0 1,356 (-10%) 21mo $360,000 $265 52
309 E Valley St 0.40mi 3/1.0 1,285 (-14%) 4mo $385,500 $300 50
257 Pine St 0.18mi 2/1.0 (-1) 1,287 (-14%) 15mo $120,000 $93 46

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 3.0% rent growth · sell at horizon

5-year hold
IRR
-13.0%
Equity multiple
0.53×
Total profit
$-28,209
Equity at exit
$32,057
10-year hold
IRR
-4.0%
Equity multiple
0.73×
Total profit
$-15,986
Equity at exit
$18,589

Cash invested: $60,200 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
18 Strongly Tenant-Friendly
State California
18 Strongly Tenant-Friendly · D+13
County
— inherits STATE
City
— inherits STATE
AB1482 statewide rent cap (10% + CPI). Cities (SF/LA/Berkeley) layer stricter rules. Just-cause statewide.

ZIP-level market 95490

Active inventory
150
Price-to-rent
9.0×

Monthly cashflow live

Estimated rent
$1,980 medium interval (Pro) →
Mortgage (P&I)
$1,127
Tax from tax record
$243 /mo · $2,921/yr
Insurance
$90
HOA
$0
Vacancy / Maint / Mgmt
$416
Net cashflow
$104

Break-even live

Break-even rent $1,849
Max offer price $215,000
Occupancy floor 90%

Sensitivity live

Price -10% $226 -5% $165 +0% $104 +5% $43 +10% $-18
Rent -10% $-53 -5% $26 +0% $104 +5% $182 +10% $260
Rate -1.0pp $212 -0.5pp $159 base $104 +0.5pp $48 +1.0pp $-9

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$53,750
Closing costs
$6,450
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Listing history 7 events

  1. 2026-02-27
    status Pending
  2. 2025-09-18
    price $215,000
  3. 2025-06-21
    listed $240,000 Active
  4. 2017-09-16
    listed $178,000
  5. 2017-04-13
    soldstatus $106,000 175-char remark
    Show marketing remark (175 chars)

    Original old farmhouse in need of work. 3 bed 2 bath on the west side of Willits. Short walk to downtown restaurants and stores. property has a well in addition to city water.

  6. 2017-04-13
    soldstatus $275,000
    Show marketing remark (175 chars)

    Original old farmhouse in need of work. 3 bed 2 bath on the west side of Willits. Short walk to downtown restaurants and stores. property has a well in addition to city water.

  7. 2016-08-03
    listed $149,000 175-char remark
    Show marketing remark (175 chars)

    Original old farmhouse in need of work. 3 bed 2 bath on the west side of Willits. Short walk to downtown restaurants and stores. property has a well in addition to city water.

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Tax reassessment forecast CA · Resets to sale price

Current annual tax
$2,921 · $243/mo
Projected year-2 tax
$2,921 · $243/mo
Expected delta
$0/yr ($0/mo · 0.0%)

ⓘ Screening estimate from a state-policy table — verify with the county assessor before closing.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 8/10 Severe
  • 🌡 Heat 5/10 Major 7 d/yr ≥94°F today · 16 d/yr by 30 yrs out
  • 💨 Wind 1/10 Low
  • 🫁 Air quality 10/10 Extreme 24 unhealthy d/yr today · 24 by 30 yrs out

Nearby sold comps map

Loading sold comps map…

Walkable amenities ~0.75 mi

Loading nearby amenities…

Taxation est. · year 1

Rental income
$23,763
− Mortgage interest
−$12,043
− Property taxes
−$2,921
− Insurance
−$1,075
− Repairs & maintenance
−$1,901
− Management
−$1,901
− Depreciation
−$6,255
Taxable loss
−$2,333
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$560
After-tax cash flow
$1,807/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Willits Unified
NCES district ID
0642560
Math proficiency
9% ▼ -11.00%
Reading proficiency
24% ▼ -3.00%
Median HH income
$41,494
Composite
14.14/100
National rank
#9455
State rank
#486 of 517 in CA

Livability — Willits

Score
65/100
State rank
#377
US rank
#12923

Category grades

Amenities D Commute F Cost of living F Crime A+ Employment F Housing C+ Health & safety A+ User ratings B-

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Willits, CA
Population (ZIP)
14,627

Population outlook (Mendocino County) Hauer SSP2

Today (2025)
84,643 people
By 2030
82,138 · -3.0%
By 2040
76,402 · -9.7%
By 2050
71,759 · -15.2%
By 2075
61,454 · -27.4%
By 2100
50,130 · -40.8%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (68%)
Race & ethnicity
White 68% Hispanic / Latino 23% Two or more races 18% Native American 4% Asian 2%
Hispanic origin (detail)
Mexican 17%
Common ancestry
Italian 5% Slovak 5% Lithuanian 3%
Foreign-born
6% · Canada, China
Languages at home
86% English-only · Spanish 11% Chinese 1%

Political lean MEDSL · Mendocino

2024 margin
Strong D (+26.8) · D 61.3% · R 34.5% · Other 4.2%
2008→2024 swing
-16.0pp toward R · 2008: 42.8pp · 2024: 26.8pp
All cycles
2024: D+26.8 2020: D+35.8 2016: D+29.1 2012: D+37.6 2008: D+42.8

Not yet ingested

Civics

Market trends

HPI YoY
▼ -233.81%
Current HPI
155.0788
Rent YoY
Metro
State GDP YoY
▲ 3.21%
F500 in state
116

Industry mix (Fortune 500 HQ in CA)

Industry F500 HQs Revenue

Price history

+44.3% since first listed
7 events — show timeline
  • 2026-02-27 Pending BAREIS
  • 2025-09-18 Price Changed $215,000 BAREIS
  • 2025-06-21 Listed $240,000 BAREIS
  • 2017-09-16 Listed $178,000 BAREIS
  • 2017-04-13 Sold (Public Records) $275,000 Public Records
  • 2017-04-13 Sold (MLS) $106,000 BAREIS
  • 2016-08-03 Listed $149,000 BAREIS

Property tax history

+7.7%/yr

Latest (2025): $2,921 · +3.7% YoY. Source: county tax records.

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

Loading sold comps…