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2351 E Euclid Ave #2353 Multi-family
B Composite 74.13
Why this score? — see what drove the B grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +30.0/30.0
  • ARV discount +15.0/15.0
  • DSCR +10.0/10.0
  • 1% rule +9.8/10.0
  • Livability +4.0/5.0
  • Rent growth +3.1/5.0
  • Schools +1.2/10.0
  • Condition / age +1.0/5.0
  • Appreciation +0.0/10.0

$229,900

2351 E Euclid Ave #2353 · Milwaukee, WI 53207
4 bd · 2.0 ba · 2,123 sqft · MultiFamily · 44 Days on market
Built 1924 Poor condition 5,662 sqft lot $108/sqft · 43% below area Est $407k · 43% under ↓ 37% since listing

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Multi-family units

County records classify this as Multi-Family (2-4 Unit). Listing-text estimate: 1 unit. estimate disagrees with records

Listing remarks MLS

This property is being offered as a tax foreclosure by the City of Milwaukee. Please see attached scope of work with the essential renovation costs of $61,480 and the total scope of work totaling $78,425. Room and lot sizes are estimates & all information should be verified. Property being sold in 'as-is' condition. Property is subject to a performance deposit. Earnest money to be paid to Knight Barry Title and can be mailed or dropped off. Please indicate Knight Barry will be holding EM.

Key facts

  • 5,662 sq ft lot
  • Garage
  • Built 1924

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
Loading POIs…

What this means for you Summary

Snapshot

  • This is a 4-bed/2.0-bath multifamily listed at $230k. Condition is rated poor.

Deal economics

  • At list price, monthly cash flow is $1k ($13k/yr) — positive.
  • The deal already cash-flows at list — no discount required.
  • Meets the 1% rule at list price ($3k rent vs $230k).
  • Recommended offer: $223k (3.0% below list) — sets the bar for market timing.
  • Cap rate 12.1% vs local median 5.1% in Milwaukee — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 81/100 on livability (#55 in WI, #1,534 nationally) — a professional / high-income tenant draw. Strengths: amenities A+, commute A+, cost of living A+; Watch: employment D+, schools F, crime F.
  • Milwaukee School District (urban): math 10% / reading 18% proficiency, ranked #337 of 342 in WI (top 98%) — low school quality limits family demand, transient renter base, plan for 1-2y turnover; 77% free/reduced lunch — lower-income household profile, screen leases tightly.
  • Market conditions: Rents rising (+2.4%/yr); 86 active listings in the ZIP; 6 comparable units currently listed for rent nearby; rentals lingering (median 45d on market — plan ~5-8 weeks vacancy on turnover, expect pricing pressure); 67% of comp listings sitting > 30 days — soft ceiling on asking rent; solid renter incomes; 1,017 units permitted in Milwaukee County in 2024 (803 in 5+ unit buildings).
  • At $3,408/mo this rent would consume 52% of the median local household income ($79k/yr) (locally 821% of renters already pay >50% of income on rent) — very limited rent-growth headroom before tenants either downsize or default.

Forward outlook

  • Local home prices are declining (-3.0%/yr); year-one equity from $2k of loan paydown is wiped out by about $7k of value loss. Plan a longer hold.
  • Milwaukee County population projected at +4% by 2050 — modest demand growth; plan on rents tracking national, not racing it.
  • At projected returns (-3.0% appreciation + 2.4% rent growth), your $64k cash investment doubles in ~7 years — after that, you're playing with house money.

Negotiation context

  • It's been on market 44 days — a 3% lower offer ($223k) is reasonable based on typical stale-listing flexibility.
  • 2 sale attempts with the ask held roughly flat each time — persistent listings suggest the price (not the market) is what's stuck; bring a comps-based counter.

Risks & watch-outs

  • Watch-outs: built in 1924 — expect roof / HVAC / electrical / plumbing capex.
Recommended offer $223,003 (3.0% below list)

Questions for the listing agent

  1. It's been on market 44 days. Have you received any prior offers? Is the seller open to a 3% concession, seller financing, or rate buy-down credit?
  2. Have any recent inspections been done? Can we get a copy of the seller's disclosures and any deferred-maintenance estimates?
  3. Built in 1924 — when were the roof, HVAC, electrical panel, plumbing, and water heater last replaced?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are F-rated, which usually means shorter tenancies and higher turnover. Who's the typical renter profile here, and what's been the actual vacancy rate?
  6. Crime grade is F in this area — have there been break-ins, vandalism, or insurance claims at this property in the last 3 years? What carrier currently insures it and at what premium?
  7. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  8. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  9. How much new apartment / multifamily construction is in the pipeline within 1–3 miles? Heavy new supply (>2% of stock underway) typically softens rents 12–24 months out; light construction supports rent growth.

Investment metrics

1% rule
1.48%
Cap rate
12.05%
Cash-on-cash
20.57%
DSCR
1.92
GRM
5.6

CMA / ARV

ARV (median comp)
$406,731
List price
$229,900
Delta
-43.48%
Verdict
UNDERPRICED
Comps
20 within 1.0 mi
Show comp detail 12 sales within ~0.75 mi
Address Dist Beds/Ba Sqft Sold Price $/sf Match
3279 S Springfield Ave 0.25mi 4/2.0 2,131 (+0%) 9mo $456,000 $214 80
2220 E Bennett Ave #2222 0.15mi 4/2.0 2,281 (+7%) 2mo $525,000 $230 79
3002 S Kinnickinnic Ave 0.30mi 5/2.0 (+1) 2,138 (+1%) 2mo $270,000 $126 78
3247 S Delaware Ave #3249 0.19mi 4/2.0 2,250 (+6%) 10mo $550,000 $244 72
3400 S Delaware Ave #3402 0.37mi 4/2.0 2,090 (-2%) 11mo $380,000 $182 71
1817 E Rusk Ave #1819 0.36mi 5/2.0 (+1) 2,185 (+3%) 8mo $415,000 $190 67
2869 S Ellen St #2871 0.43mi 4/2.0 2,286 (+8%) 2mo $375,000 $164 66
3469 S Indiana Ave #3471 0.47mi 4/2.0 1,944 (-8%) 2mo $506,000 $260 62
2914 S Wentworth Ave #2916 0.31mi 3/2.0 (-1) 1,829 (-14%) 2mo $382,000 $209 56
3024 S California St #3026 0.66mi 4/2.0 2,195 (+3%) 11mo $337,250 $154 54
2881 S Linebarger Ter #2883 0.48mi 4/2.0 1,909 (-10%) 12mo $423,000 $222 51
3167 S Hanson Ave 0.54mi 3/2.0 (-1) 1,881 (-11%) 7mo $335,000 $178 45

Match score weights: distance 35% · size 25% · config 20% · recency 20%. Top-matched comps best support the ARV.

Projected returns pro-forma

-3.0% appreciation · 2.39% rent growth · sell at horizon

5-year hold
IRR
12.2%
Equity multiple
1.48×
Total profit
$31,003
Equity at exit
$34,279
10-year hold
IRR
20.7%
Equity multiple
2.70×
Total profit
$109,281
Equity at exit
$19,878

Cash invested: $64,372 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
73 Landlord-Friendly
State Wisconsin
73 Landlord-Friendly · R+2
County
— inherits STATE
City
— inherits STATE
5-day notice; preempted; Madison / Milwaukee have some local enforcement.

ZIP-level market 53207

Rents YoY
2.4%
Active inventory
86
Price-to-rent
9.2×

Monthly cashflow live

Estimated rent
$3,408 high interval (Pro) →
Mortgage (P&I)
$1,206
Tax est. 1.5%
$287 /mo · $3,448/yr
Insurance
$96
HOA
$0
Vacancy / Maint / Mgmt
$716
Net cashflow
$1,104

Break-even live

Break-even rent $2,011
Max offer price $229,900
Occupancy floor 63%

Sensitivity live

Price -10% $1,262 -5% $1,183 +0% $1,104 +5% $1,024 +10% $945
Rent -10% $834 -5% $969 +0% $1,104 +5% $1,238 +10% $1,373
Rate -1.0pp $1,219 -0.5pp $1,162 base $1,104 +0.5pp $1,044 +1.0pp $983

2-unit breakdown (identical units grouped — click to expand)

UnitsBedsBathsEst. rent
1× unit 3 1 $2,083
1× unit 1 1 $1,326
Total (2 units) $3,408

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$57,475
Closing costs
$6,897
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Rent comps 6 comps

AddressBedsBaths SqftRent$/sqft DOM Units Dist
2760 Hidden Dr St Francis, WI 3.0 2.0 1500 $2,395 $1.60 44d 1 1.15mi
2721 Hidden Dr St Francis, WI 3.0 2.0 1500 $2,395 $1.60 44d 1 1.17mi
923 E Otjen St Milwaukee, WI 3.0 2.0 1451 $3,175 $2.19 44d 1 1.17mi
2725 Pond DR St Francis, WI 3.0 2.5 2000 $2,975 $1.49 2d 1 1.19mi
2819 Hidden Dr Unit 2819 St Francis, WI 3.0 2.5 2000 $2,975 $1.49 44d 1 1.19mi
2731 Pond Dr St Francis, WI 3.0 2.5 2000 $2,975 $1.49 2d 1 1.22mi

Listing history 9 events

  1. 2026-06-09
    days on market $229,900 Active 44 DOM
  2. 2026-06-08
    days on market $229,900 Active 43 DOM
  3. 2026-06-07
    days on market $229,900 Active 42 DOM
  4. 2026-06-05
    days on market $229,900 Active 39 DOM
  5. 2026-06-03
    days on market $229,900 Active 38 DOM
  6. 2026-06-02
    statusdays on market $229,900 Active 37 DOM
  7. 2026-04-13
    listed $229,900 Active 499-char remark
    Show marketing remark (499 chars)

    This property is being offered as a tax foreclosure by the City of Milwaukee. Please see attached scope of work with the essential renovation costs of $61,480 and the total scope of work totaling $78,425. Room and lot sizes are estimates & all information should be verified. Property being sold in 'as-is' condition. Property is subject to a performance deposit. Earnest money to be paid to Knight Barry Title and can be mailed or dropped off. Please indicate Knight Barry will be holding EM.

  8. 2026-04-06
    historical 235-char remark
    Show marketing remark (235 chars)

    This is a tax foreclosed property. For the first 30-days of the listing period, no offers below the listing price will be considered per Wisconsin Foreclosure Law. Owner Occupants will be prioritized. BIDS DUE March 30, 2026 AT 10:00am

  9. 2026-02-23
    listed $366,588 Active 235-char remark
    Show marketing remark (235 chars)

    This is a tax foreclosed property. For the first 30-days of the listing period, no offers below the listing price will be considered per Wisconsin Foreclosure Law. Owner Occupants will be prioritized. BIDS DUE March 30, 2026 AT 10:00am

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Climate risk First Street

  • 🌊 Flood 1/10 Low FEMA zone X (unshaded) · 0% chance over 30 yrs
  • 🔥 Wildfire 1/10 Low
  • 🌡 Heat 2/10 Low 7 d/yr ≥96°F today · 13 d/yr by 30 yrs out
  • 💨 Wind 2/10 Low
  • 🫁 Air quality 3/10 Moderate 3 unhealthy d/yr today · 3 by 30 yrs out

Nearby sold comps map

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Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$40,896
− Mortgage interest
−$12,878
− Property taxes
−$3,448
− Insurance
−$1,150
− Repairs & maintenance
−$3,272
− Management
−$3,272
− Depreciation
−$6,688
Taxable income
$10,189
combined federal + state — saved on this device
Est. tax owed @ 24.0%
−$2,445
After-tax cash flow
$10,797/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Condition & rehab AI · 12 photos

Poor 20/100 Extensive rehab

This property requires extensive renovations, including major repairs to the kitchen, bathrooms, and exterior. Immediate maintenance is needed for landscaping. Potential value can be significantly increased with targeted updates.

Repairs flagged

  • Major kitchen cabinets — Severely damaged and in need of replacement
  • Major bathroom fixtures — Missing and damaged
  • Major exterior windows — Boarded-up and in need of replacement
  • Major HVAC system — Old and worn-out

Value-add opportunities

  • Both Paint and minor repairs to interior walls — Enhances curb appeal and interior condition
  • Both New flooring in kitchen and bathrooms — Improves functionality and aesthetics
  • Both Landscaping and curb appeal improvements — Enhances property's visual appeal and marketability

Renovation cost estimate screening

Repair itemSeverityEst. cost
kitchen cabinets · Severely damaged and in need of replacement Major $15,000–50,000
bathroom fixtures · Missing and damaged Major $15,000–50,000
exterior windows · Boarded-up and in need of replacement Major $15,000–50,000
HVAC system · Old and worn-out Major $15,000–50,000
Total estimated repair cost · 4 items $60,000–200,000

Value-add ROI direction

  • Both Paint and minor repairs to interior walls — Enhances curb appeal and interior condition
  • Both New flooring in kitchen and bathrooms — Improves functionality and aesthetics
  • Both Landscaping and curb appeal improvements — Enhances property's visual appeal and marketability

ⓘ Cost ranges are severity-bucket heuristics (US national rule-of-thumb). Get contractor quotes + a written scope before underwriting a rehab budget.

Schools (NCES district)

District
Milwaukee School District
NCES district ID
5509600
Math proficiency
10% ▼ -5.00%
Reading proficiency
18% ▬ 0.00%
Median HH income
$36,339
Composite
11.61/100
National rank
#9696
State rank
#337 of 342 in WI

Livability — Milwaukee

Score
81/100
State rank
#55
US rank
#1534

Category grades

Amenities A+ Commute A+ Cost of living A+ Crime F Employment D+ Housing A+ Health & safety A+ User ratings B+

Schools grade is shown separately in the Schools card above.

Census & demographics

Census place
Milwaukee, WI
County
Milwaukee County · 926,379 people
City population
573,768
Metro
Milwaukee-Waukesha, WI
Population (ZIP)
34,313
Household income
$79,117
Rent vs Own
39.0% rent · 61.0% own
Severe rent burden
821.0

Population outlook (Milwaukee County) Hauer SSP2

Today (2025)
995,758 people
By 2030
1,009,124 · +1.3%
By 2040
1,028,128 · +3.3%
By 2050
1,040,066 · +4.4%
By 2075
1,057,849 · +6.2%
By 2100
1,039,774 · +4.4%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (74%)
Race & ethnicity
White 74% Hispanic / Latino 16% Two or more races 10% Black 5% Asian 1%
Hispanic origin (detail)
Mexican 10% Puerto Rican 5%
Common ancestry
Romanian 15% Portuguese 4% Italian 3%
Foreign-born
5% · Canada
Languages at home
89% English-only · Spanish 9% German/W. Germanic 1%

Political lean MEDSL · Milwaukee

2024 margin
Solid D (+38.5) · D 68.3% · R 29.8% · Other 1.8%
2008→2024 swing
+2.7pp toward D · 2008: 35.9pp · 2024: 38.5pp
All cycles
2024: D+38.5 2020: D+39.9 2016: D+37.5 2012: D+34.6 2008: D+35.9

Not yet ingested

Civics

Market trends

HPI YoY
▼ -261.93%
Current HPI
324.5284
Rent YoY
▲ 2.39%
Metro
Milwaukee-Waukesha, WI
State GDP YoY
▲ 2.10%
F500 in state
20

Industry mix (Fortune 500 HQ in WI)

Industry F500 HQs Revenue

Price history

-37.3% since first listed
3 events — show timeline
  • 2026-04-13 Listed $229,900 METROMLS
  • 2026-04-06 Listing Removed METROMLS
  • 2026-02-23 Listed $366,588 METROMLS

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

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