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Carson Plan 🏗️ New Construction
D+ Composite 45.68
Why this score? — see what drove the D+ grade

The composite is a weighted blend of 9 inputs, each scored 0–100. Each bar is that input's sub-score; the figure is the points it added to the 100-point composite (weight × sub-score).

  • Cash flow +11.1/30.0
  • ARV discount +7.5/15.0
  • Appreciation +7.3/10.0
  • Schools +5.0/10.0
  • Livability +3.3/5.0
  • 1% rule +3.2/10.0
  • DSCR +3.2/10.0
  • Rent growth +2.5/5.0
  • Condition / age +2.5/5.0

$197,315

Carson Plan · Jeromesville, OH 44840
3 bd · 1.0 ba · 1,088 sqft · SingleFamily · 956 Days on market

🖨 Deal sheet (PDF) 📄 Offer letter ✓ Due diligence

Listing remarks MLS

TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

Key facts

  • 2 garage spots
  • Listed 955 days

Neighborhood map

Property Rental comp Retail Transit Schools Stadiums Fortune 500 · Circle radius: 3.0 mi
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🏗️ New construction. The $197,315 list price is a builder figure, so every metric below is computed on the value from comparable previous sales — $189,416.

What this means for you Summary

Snapshot

  • This is a 3-bed/1.0-bath single-family listed at $197k.

Deal economics

  • At list price, monthly cash flow is $-76 ($-910/yr) — negative.
  • To cash-flow at today's rent, offer at most $178k (9.6% below list).
  • To meet the 1% rule (rent ≥ 1% of price), the offer needs to be $156k (20.9% below list).
  • Recommended offer: $156k (20.9% below list) — sets the bar for 1% rule.
  • Cap rate 5.8% vs local median 3.1% in Jeromesville — top-decile yield for the area; either an underpriced asset or a hidden risk that comps aren't pricing in. Stress-test before assuming the spread holds.

Location & tenants

  • Location reads 66/100 on livability (#663 in OH) — a middle-class / working-renter tenant base. Strengths: cost of living A+, housing A+; Watch: crime C-, amenities F, commute F.
  • Hillsdale Local (rural): math 49% / reading 68% proficiency, ranked #305 of 656 in OH (top 46%) — acceptable for families but not a draw, mixed tenant base, ~2y average lease.
  • Zoned schools: Hillsdale Elementary School (math 57% / reading 77%, grade B+, #456 of 1,584 statewide, top 31%, 310 students, 33% FRL); Hillsdale Middle School (math 47% / reading 62%, grade B-, #342 of 654 statewide, top 54%, 248 students, 36% FRL); Hillsdale High School (math 37% / reading 77%, grade C, #275 of 781 statewide, top 37%, 194 students, 24% FRL) — zoned schools at 31% FRL track the district average.
  • Market conditions: 75 active listings in the ZIP; solid renter incomes; 61 units permitted in Ashland County in 2024 (0 in 5+ unit buildings).

Forward outlook

  • In year one you build about $10k of equity ($1k loan paydown + $9k appreciation (4.5% local appreciation)).
  • Ashland County population projected at -13% by 2050 — secular population decline; favor cash flow + early exit over multi-decade hold.
  • At projected returns (4.5% appreciation + 3.0% rent growth), your $53k cash investment doubles in ~5 years — after that, you're playing with house money.
  • By year 4, paydown + projected appreciation supports a ~$34k cash-out refi (75% LTV) — recoverable capital for the next deal without selling this one.

Negotiation context

  • It's been on market 956 days — a 12% lower offer ($174k) is reasonable based on typical stale-listing flexibility.
Recommended offer $156,100 (20.9% below list)

Questions for the listing agent

  1. What do current leases actually rent for vs. the listed asking? Can we see a recent rent roll and the last 12 months of T-12 income?
  2. It's been on market 956 days. Have you received any prior offers? Is the seller open to a 21% concession, seller financing, or rate buy-down credit?
  3. Why hasn't it sold? Are there any deal-killer items the seller is aware of (foundation, flood, title, zoning, code violations)?
  4. Is there a deadline driving the sale (1031 exchange, divorce, estate, relocation)? That informs how much negotiation room exists.
  5. Schools are B-rated — typically a magnet for longer-tenancy family renters. What's the average tenant stay here, and is there a school-zone premium baked into asking?
  6. The area grade is low — what's the realistic commute time and amenity access for the typical tenant pool here? Any planned neighborhood developments (good or bad) we should know about?
  7. What's the average days-on-market for RENTAL listings here right now (not sales)? A rising rental-DOM trend means longer vacancies and softer asking-rent achievability than the comps imply.
  8. What's the recent tenant-quality profile in this submarket — average credit score on applications, eviction rate, late-payment / NSF rate, and stable-employment percentage? A property-management company in the area should have these aggregated.
  9. How much new for-sale + rental construction is in the pipeline within 1–3 miles? Heavy new supply typically softens prices + rents 12–24 months out; constrained supply supports both.

Investment metrics

1% rule
0.82%
Cap rate
5.81%
Cash-on-cash
-1.72%
DSCR
0.92
GRM
10.1

CMA / ARV

ARV (median comp)
$189,416
List price
$197,315
Delta
4.17%
Verdict
FAIR
Comps
20 within 2.0 mi

Projected returns pro-forma

4.55% appreciation · 3.0% rent growth · sell at horizon

5-year hold
IRR
10.3%
Equity multiple
1.64×
Total profit
$34,051
Equity at exit
$102,232
10-year hold
IRR
11.8%
Equity multiple
3.07×
Total profit
$109,582
Equity at exit
$172,353

Cash invested: $53,036 (down + closing). Projections, not guarantees.

Landlord ↔ Tenant lean methodology

Overall (STATE)
73 Landlord-Friendly
State Ohio
73 Landlord-Friendly · R+6
County
— inherits STATE
City
— inherits STATE
3-day notice; Cleveland / Columbus have some habitability code enforcement; otherwise landlord-leaning.

ZIP-level market 44840

Home prices YoY
1.9%
Active inventory
75
Price-to-rent
10.5×

Monthly cashflow live

Estimated rent
$1,561 medium interval (Pro) →
Mortgage (P&I)
$993
Tax est. 1.5%
$237 /mo · $2,841/yr
Insurance
$79
HOA
$0
Vacancy / Maint / Mgmt
$328
Net cashflow
$-76

Break-even live

Break-even rent $1,657
Max offer price $178,445
Occupancy floor 100%

Sensitivity live

Price -10% $55 -5% $-10 +0% $-76 +5% $-141 +10% $-207
Rent -10% $-199 -5% $-137 +0% $-76 +5% $-14 +10% $47
Rate -1.0pp $20 -0.5pp $-28 base $-76 +0.5pp $-125 +1.0pp $-175

UW: 25.0% down · 7.5% · 30yr · 1.5% tax · 5.0% vac · 8.0% maint · 8.0% mgmt

Financing live

Cash to close

Down payment
$47,354
Closing costs
$5,682
Reserves months
Total cash needed

Loan-product check · same deal, 3 products live

Conventional

25% down · 7.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Personal DTI + credit; lowest rate.

DSCR

20% down · 8.5% · 30yr

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

No personal income docs; deal must DSCR.

Hard money

10% down · 12.0% · 12mo

Down + closing
Monthly P&I
Monthly cashflow
DSCR
Eligible?

Short-term bridge; refi at stabilization.

Listing history 26 events

  1. 2026-06-21
    days on market $197,315 Active 956 DOM
  2. 2026-06-19
    days on market $197,315 Active 954 DOM
  3. 2026-06-18
    days on market $197,315 Active 953 DOM
  4. 2026-06-17
    days on market $197,315 Active 952 DOM
  5. 2026-06-16
    days on market $197,315 Active 951 DOM
  6. 2026-06-15
    days on market $197,315 Active 950 DOM
  7. 2026-06-14
    days on market $197,315 Active 948 DOM
  8. 2026-06-12
    days on market $197,315 Active 947 DOM
  9. 2026-06-09
    days on market $197,315 Active 944 DOM
  10. 2026-06-08
    days on market $197,315 Active 943 DOM
  11. 2026-06-07
    days on market $197,315 Active 942 DOM
  12. 2026-06-05
    days on market $197,315 Active 939 DOM
  13. 2026-06-03
    days on market $197,315 Active 938 DOM
  14. 2026-06-02
    days on market $197,315 Active 937 DOM
  15. 2026-06-01
    days on market $197,315 Active 936 DOM
  16. 2026-05-31
    days on market $197,315 Active 935 DOM
  17. 2026-05-30
    days on market $197,315 Active 934 DOM
  18. 2026-05-02
    price $197,315 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  19. 2025-12-16
    price $195,000 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  20. 2025-03-26
    price $192,800 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  21. 2025-03-21
    price $189,250 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  22. 2025-03-18
    price $192,800 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  23. 2024-11-02
    price $189,250 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  24. 2024-08-14
    price $186,650 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  25. 2024-02-27
    price $184,750 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

  26. 2023-11-08
    listed $183,750 Active 809-char remark
    Show marketing remark (809 chars)

    TO-BE-BUILT CUSTOM HOMES ON YOUR LAND. HOMES ARE NOT PREBUILT. PRICING REFLECTS THE TO-BE-BUILT HOME ONLY, AND DOES NOT INCLUDE LAND OR LAND IMPROVEMENTS. We can build a custom home on your lot in most counties in Ohio and many counties in Pennsylvania, Michigan, West Virginia. We do not sell land, but please contact us if you are looking to acquire land for a custom home. The Carson has just what you need when you don't need a lot of square footage. And the flexible plan is a blank canvas, ready to customize for how you live. For instance, the third bedroom can be reconfigured to become a den. Move a wall, enlarge a window, add a fireplace … experiment with our interactive floor plan tool to explore some of the possibilities. By the way, the possibility of you loving this home is excellent.

ⓘ Source: listings_history table (triggers on properties + properties_extension) + one-shot backfill from property_details.listing_events for pre-trigger history.

Nearby sold comps map

Loading sold comps map…

Walkable amenities ~0.75 mi

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Taxation est. · year 1

Rental income
$18,732
− Mortgage interest
−$10,610
− Property taxes
−$2,841
− Insurance
−$947
− Repairs & maintenance
−$1,499
− Management
−$1,499
− Depreciation
−$5,510
Taxable loss
−$4,174
combined federal + state — saved on this device
Est. tax savings @ 24.0%
+$1,002
After-tax cash flow
$92/yr

For passive investors: Depreciation is non-cash, so a rental often shows a tax loss while cash-flowing — sheltering income. Rental losses are passive: they offset passive income freely, and up to $25,000/yr can offset ordinary (W-2) income if you actively participate and your MAGI is under $100k (phasing out to $0 by $150k); unused losses carry forward. On sale, claimed depreciation is recaptured at up to 25%, and gains may owe capital-gains tax (a 1031 exchange can defer both). Figures are a year-1 estimate at your 24.0% rate — not tax advice; consult a CPA.

Schools (NCES district)

District
Hillsdale Local
NCES district ID
3904582
Math proficiency
49% ▼ -19.00%
Reading proficiency
68% ▼ -10.00%
Median HH income
$53,883
Composite
50.13/100
National rank
#1902
State rank
#305 of 656 in OH

Livability — Jeromesville

Score
66/100
State rank
#663
US rank
#11707

Category grades

Amenities F Commute F Cost of living A+ Crime C- Employment C+ Housing A+ Health & safety F User ratings A

Schools grade is shown separately in the Schools card above.

Census & demographics

County
Ashland · 50,679 people
Population (ZIP)
3,415
Household income
$80,664
Rent vs Own
13.2% rent · 86.8% own
Severe rent burden
1.5

Population outlook (Ashland County) Hauer SSP2

Today (2025)
52,732 people
By 2030
51,728 · -1.9%
By 2040
48,956 · -7.2%
By 2050
46,070 · -12.6%
By 2075
38,945 · -26.1%
By 2100
30,883 · -41.4%

Race, ethnicity, and origin ACS 2023

Neighborhood character
Predominantly White (93%)
Race & ethnicity
White 93% Two or more races 2% Hispanic / Latino 1%
Common ancestry
Italian 2% Iranian 1% Lithuanian 1%
Foreign-born
0%
Languages at home
96% English-only · German/W. Germanic 3% Spanish 1%

Political lean MEDSL · Ashland

2024 margin
Solid R (+50.0) · D 24.5% · R 74.5%
2008→2024 swing
-26.7pp toward R · 2008: -23.3pp · 2024: -50.0pp
All cycles
2024: R+50.0 2020: R+48.7 2016: R+47.8 2012: R+30.0 2008: R+23.3

Not yet ingested

Civics

Market trends

HPI YoY
▲ 4.55%
Current HPI
250.8591
Rent YoY
Metro
State GDP YoY
▲ 1.98%
F500 in state
48

Industry mix (Fortune 500 HQ in OH)

Industry F500 HQs Revenue

Price history

+7.4% since first listed
9 events — show timeline
  • 2026-05-02 Price Changed $197,315 Zillow
  • 2025-12-16 Price Changed $195,000 Zillow
  • 2025-03-26 Price Changed $192,800 Zillow
  • 2025-03-21 Price Changed $189,250 Zillow
  • 2025-03-18 Price Changed $192,800 Zillow
  • 2024-11-02 Price Changed $189,250 Zillow
  • 2024-08-14 Price Changed $186,650 Zillow
  • 2024-02-27 Price Changed $184,750 Zillow
  • 2023-11-08 Listed $183,750 Zillow

Cash-flow waterfall

monthly

Sold comps — $/sqft

last 12 mo · ≤1 mi

Loading sold comps…